Who might find these alternatives useful?

People who follow a strict gluten-free diet

If you have coeliac disease, a clear gluten-free label matters more than convenience or how closely a product resembles tiger bread. Check the warnings on the packaging too, and avoid contact with ordinary bread crumbs during preparation. The Dutch Coeliac Association highlights the importance of these checks.

Commuters with no time to prepare breakfast

If you need to head straight out, packaged gluten-free bread and gluten-free crackers are practical options to consider. Jumbo and PLUS show products like these in their ranges; check the packaging and storage instructions for each item.

Fans of warm rolls

If you have time to warm rolls before you leave, you could look at gluten-free bake-at-home products. Albert Heijn stocks bake-at-home products from brands including Schär and Schnitzer. A clean preparation area is still important if ordinary bread is being prepared too.

What should you look for when choosing?

First, check that the product and its preparation are suitable for a strict gluten-free breakfast. Then decide whether you want something ready to eat or to warm up, and only then compare nutritional information and pack size.

What to consider What to check when buying Who it matters to
Gluten-free labelling and cross-contamination Look for an explicit gluten-free label and read any warnings about cereals containing gluten. Use clean equipment during preparation. If I have coeliac disease, I want to avoid ordinary bread crumbs getting onto my breakfast, even when I’m in a hurry. For around 36% of consumers, checking for gluten is the top priority.
Ready to eat Check whether the product is ready to eat or needs baking, and whether you can take it with you on the go. If I’m heading straight out, a roll that still needs to go in the oven is no use to me. Around 29% of consumers prioritise having something ready to eat.
Nutritional information and salt For example, compare fibre per 100 g and check the ingredients list for baker’s salt or iodised salt. If I’m replacing my usual bread, I want to know what the label says is in the alternative. Around 21% of consumers give this information top priority.
Portions and storage Check how much is in the pack and follow the storage instructions after opening. For a single breakfast on the go, I don’t want to open a pack if I can’t use the rest. For around 14% of consumers, finding a suitable portion size is the most important consideration.

Common mistakes

  • Assuming the tiger crust means it’s gluten-free

    The name tells you nothing about its gluten content. Albert Heijn describes AH Tijger wit half as wheat bread and also lists barley.

    If you have coeliac disease, choose a product with an explicit gluten-free label and check the packaging again when you buy it.

  • Only reading the ingredients list

    Cross-contamination can also introduce gluten into a product. The Dutch Coeliac Association says that a warning about possible cereals containing gluten may indicate a relevant risk.

    So read the warnings on the packaging too. At home, keep gluten-free bread away from ordinary bread crumbs and use clean utensils for spreads and toppings.

  • Assuming every bread uses the same salt

    Don’t assume a gluten-free bread alternative uses the same salt as your usual bread. The Netherlands Nutrition Centre recommends checking the label to see whether the bread is made with baker’s salt.

    Check the ingredients list for baker’s salt or iodised salt on each product, rather than trying to work it out from the type of bread.

  • Buying bake-at-home rolls when you’re heading out without time to prepare them

    A bake-at-home product needs preparation, so it won’t suit every breakfast on the go. Preparation instructions also vary from one product to another.

    Before you buy, check the packaging to see whether the rolls need baking or the product needs to be prepared. If you don’t have time for that, choose ready-to-eat bread or crackers.

Brands and shops to explore

Albert Heijn

Albert Heijn stocks both ordinary tiger bread and gluten-free bake-at-home products from other brands.

  • For Schär and Schnitzer products, you can check the product type and listed ingredients for each item.
  • According to Albert Heijn, AH Tijger wit half contains wheat and barley, so it isn’t a gluten-free alternative.

Jumbo Lekker Vrij

Jumbo stocks white and brown gluten-free bread from its Lekker Vrij range, both in 500 g packs.

  • This type of bread is worth considering if you want to make a sandwich without using an oven.
  • Check the current ingredients, warnings and storage instructions on each pack.

Schär

Schär offers a range of gluten-free breads, with products listed by shops including Albert Heijn, Dirk and PLUS.

  • The range includes products such as Kaiserbrötchen to bake at home, as well as sliced bread.
  • Preparation and ingredients vary by product; a bake-at-home roll won’t be ready to take with you without some preparation.

Schnitzer

Albert Heijn stocks Schnitzer Bio baguette classic as a gluten-free bake-at-home product.

  • The baguette format is an option if you’d like to prepare a warm roll before heading out.
  • Check the preparation instructions and salt information on the packaging if these matter to your choice.

PLUS

PLUS stocks a range of breads and rolls in its gluten-free selection.

  • This gives you a choice between bread for sandwiches and rolls in a different format.
  • Check whether each product is ready to eat or needs preparing, and make sure you read the current label.

Joybuy products to consider

This mini baguette suits a breakfast of rolls if you can set aside time to prepare it. Before buying, check the current gluten-free labelling and preparation instructions; don’t rely on the product name alone.

Gv Baguette Mini, 7 pieces

Gv Baguette Mini, 7 pieces

Consider this baguette format for a breakfast of rolls if the current packaging confirms that the product is gluten-free. Check whether the rolls need baking or further preparation, which ingredients and warnings are listed, and how long the steps will take.

View at Joybuy

Frequently asked questions

Is ordinary tiger bread gluten-free?

Don’t assume it is: Albert Heijn describes AH Tijger wit half as wheat bread and lists wheat and barley. If you have coeliac disease, choose a product with a clear gluten-free label and check the current packaging.

What does ‘gluten-free’ mean on a bread pack?

According to the Dutch Coeliac Association, ‘gluten-free’ means the product contains less than 20 mg of gluten per kg. Also read any warnings about possible cereals containing gluten.

How can I keep gluten-free rolls away from ordinary bread crumbs?

Use a clean board and knife, and choose toppings that haven’t come into contact with bread crumbs. Cross-contamination can also occur before you buy a product, so check the packaging warnings as well.

Does gluten-free bread always contain baker’s salt?

No. Don’t assume all gluten-free bread uses the same type of salt. The Netherlands Nutrition Centre recommends checking the label to see whether the bread is made with baker’s salt; check the ingredients of the product you choose.

Are gluten-free bake-at-home rolls convenient for a quick breakfast?

Only if you have time before you leave and a suitable place to prepare them. Check the packaging for the steps involved. If you need to head straight out, ready-to-eat gluten-free bread or gluten-free crackers are a better fit.