Who are these alternatives for?

People with coeliac disease

You’re looking for a substitute for tiger bread and should prioritise the gluten-free label on the exact product over its name or crust. According to the Voedingscentrum, even a small amount of gluten, such as a bread crumb, can matter if you have coeliac disease.

People who eat bread every day

You want bread for breakfast or lunch that fits your food budget. The number of usable portions, pack size and how well the bread can be stored all affect how much you’ll actually use.

Fans of a warm bread roll

You’re mainly looking for an alternative to the warm bread moment you associate with tiger bread. An explicitly labelled gluten-free bake-at-home roll or baguette offers a different way to enjoy bread than sliced loaves, provided you can prepare it at home.

What should you look for when choosing?

First, check that the exact product is labelled gluten-free. Then choose between bread for everyday use, a bake-at-home roll for a warm snack or a mix if you’d like to bake your own.

What to consider What to check Who it matters to
Gluten-free labelling Check the exact product for a ‘gluten-free’ label or the Crossed Grain symbol. Also check the allergen information. If I have coeliac disease, I don’t want to rely on the name tiger bread or on ‘wheat-free’ alone. For around 46% of consumers, this reassurance comes first.
Portions and storage Compare the pack size and number of portions. Check how long the bread can be used for once opened and whether the packaging says it can be frozen. For my daily breakfast and lunch, I want to finish the pack without throwing bread away. Around 36% of consumers prioritise this as a way to manage their food budget.
A warm bread moment Check that it’s a gluten-free bake-at-home product, then read the preparation instructions and check how many rolls are in the pack. If what I miss most is a warm bread roll, I want to be able to bake one at home rather than choose sliced bread. This preference matters most to around 18% of consumers.

Common mistakes

  • Assuming an ordinary tiger roll is gluten-free

    The word ‘tiger’ doesn’t mean a product is gluten-free. According to the Voedingscentrum, people with coeliac disease also need to watch out for small amounts of gluten and cross-contamination.

    Choose based on the gluten-free label or Crossed Grain symbol on the exact product, not the type of bread.

  • Looking only at the pack size

    A larger pack won’t help if you can’t use the bread in time once it’s open. For Schär Meesterbakker Classic, Jumbo says the bread should be eaten within a few days of opening or frozen straight away.

    Compare how many portions you’ll use and read the storage instructions for the product you choose.

  • Assuming all bread contains iodised salt

    According to the Staatscourant, the Dutch government encourages the use of iodised salt in bread and bread substitutes. This doesn’t tell you which type of salt is in an individual product.

    If iodine matters to you, check the ingredients on the pack rather than making assumptions based on the type of bread.

Brands to consider

Schär

Schär offers a range that includes gluten-free sliced bread and rolls; Jumbo, PLUS and Dirk list products from its bread range.

  • The different bread formats give you a choice between everyday sliced bread and rolls.
  • Meesterbakker Classic and Vital aren’t tiger bread. Check the packaging, portions and storage instructions for each product.

PLUS

PLUS lists own-brand products such as gluten-free brown bread and multiseed bread, alongside other gluten-free bread products.

  • Sliced bread and rolls serve different purposes.
  • PLUS recommends checking the packaging, as product information can change.

Albert Heijn Vrij Van

Vrij Van is Albert Heijn’s own brand, which also offers everyday gluten-free products.

  • In January 2026, Albert Heijn announced an expansion of its gluten-free range.
  • That announcement doesn’t confirm that gluten-free tiger bread is available. Check the label on the product you actually choose.

Products to prepare at home

These Joybuy products offer two ways to prepare bread at home: mini baguettes and a bread mix. Neither is confirmed as tiger bread. When buying, check the gluten-free label on the packaging of the product you choose.

Gv Mini Baguette, 7 pieces

Gv Baguette Mini 7 Pieces

A mini baguette option to consider if you’d like to enjoy warm bread at home. Before choosing it as an alternative, check the pack for the gluten-free label, pack contents and preparation instructions.

View at Joybuy
Schär Bread Mix-Mix B Gluten Free, 1 kg

Schär Bread Mix-Mix B Gluten Free, 1 kg

For anyone who’d rather make their own bread than choose a ready-made roll. This is a 1 kg bread mix, so you’ll still need to prepare and bake it. Check the ingredients and preparation instructions on the packaging.

View at Joybuy

Frequently asked questions

Is an ordinary tiger roll suitable for someone with coeliac disease?

Not unless that exact tiger roll is explicitly labelled gluten-free. The Voedingscentrum recommends checking the pack for ‘gluten-free’ or the Crossed Grain symbol; cross-contamination is also a concern for people with coeliac disease.

Which alternative is best for a warm bread moment?

An explicitly labelled gluten-free bake-at-home roll could be a good choice if you’d like to bake it at home. Read the preparation instructions and check the packaging of the product you choose. A baguette or tiger roll shape doesn’t, by itself, mean a product is gluten-free.

How can I avoid wasting gluten-free bread?

Choose a pack whose portions you can use or store according to the label. For Schär Meesterbakker Classic, Jumbo says the bread should be eaten within a few days of opening or frozen straight away; check the instructions for other products individually.

Does gluten-free bread always contain iodised salt?

No, don’t assume that it does. According to the Staatscourant, the Dutch government encourages the use of iodised salt in bread and bread substitutes, but you’ll need to check the label for the ingredients of a specific gluten-free product.