Who is this choice important for?

Bazaar organiser for a child with coeliac disease

You want to hand out a treat that is clearly kept separate. The Dutch Coeliac Society stresses that children with coeliac disease must follow a strict gluten-free diet, and advises discussing special occasions at school with their parents in advance.

Parent looking to cater for the whole class

You’re looking for a gluten-free alternative, but also need to know which other allergens may be relevant for the children. A gluten-free label on its own tells you nothing about, for example, nuts, milk or lupin.

Volunteer handing out two types of taaitaai

You’re offering standard taaitaai alongside a gluten-free alternative and want to avoid mixing them up. PLUS, for example, lists wheat and rye as ingredients in its standard taaitaai, so it’s important to store them separately and hand them out clearly.

What should you look for when choosing?

First, decide which treat is intended for the child with coeliac disease. Then discuss other allergens and how the school would like the taaitaai to be packaged and handed out.

Packaged gluten-free taaitaai

A good choice when: you’re looking for an alternative labelled gluten-free and can keep it in its packaging until it’s handed out.

Bear in mind: gluten-free doesn’t mean free from other allergens; check the label on the pack you buy.

Homemade gluten-free taaitaai

A good choice when: you can arrange gluten-free ingredients, clean equipment and separate preparation, and have discussed it with the parents and school in advance.

Bear in mind: the Dutch Coeliac Society warns that contact with gluten, for example from crumbs, can contaminate a gluten-free product.

Standard taaitaai

A good choice when: you’re offering it separately to visitors who don’t need a gluten-free treat.

Bear in mind: standard taaitaai is not a substitute for a checked gluten-free alternative. PLUS lists wheat and rye in its taaitaai.

What to consider What to check when buying Who it matters to
Gluten-free suitability Check the gluten-free label and ingredients on the physical packaging; also look for any warning about cross-contamination. If a child with coeliac disease is taking part, I want to be able to check which taaitaai is intended for them. For around 50% of consumers, gluten-free suitability would be the main concern.
Other allergens Compare the allergen information for the exact variety with the details provided by the school and parents. I don’t want a gluten-free treat to be unsuitable because of another allergen that matters to the class. For around 30% of consumers, those other allergens would be the priority.
Buying and handing out separately Check current availability and the number of portions needed; agree how to keep the two types separate. For the bazaar, I want to arrange enough portions without mixing up the standard and gluten-free taaitaai. Around 20% of consumers would see this as the most important consideration.

Common mistakes

  • Assuming all taaitaai is gluten-free

    Standard taaitaai may contain ingredients with gluten. PLUS lists wheat flour and rye flour in its taaitaai, while the Dutch Coeliac Society describes a strict gluten-free diet for children with coeliac disease.

    Check the alternative’s packaging and keep it separate from standard taaitaai.

  • Checking only the gluten-free label

    According to Albert Heijn’s product page, Consenza taaitaai contains, among other things, oats and almonds. Another gluten-free product may contain different allergens.

    Ask the school and parents which allergens are relevant, and read the allergen information on the exact product packaging.

  • Assuming an old product listing means it’s still in stock

    Jumbo says Gluten Free Bakery Holland Taai Taai Glutenvrij is no longer in its online range; Albert Heijn lists Maître Mathis taaitaai as discontinued.

    Check availability with your chosen retailer before relying on a product for the bazaar.

  • Using the same utensils to serve both treats

    According to the Dutch Coeliac Society, crumbs can transfer gluten to food that needs to remain gluten-free.

    Keep the gluten-free treat clearly separate and use clean, separate utensils when serving.

Brands to consider

Consenza

Albert Heijn lists Consenza Taai taai poppetjes as packaged gluten-free taaitaai.

  • Albert Heijn’s product page lists a 125 g pack and describes the product as gluten-free and organic.
  • The same page says the product contains oats and almonds. Check the packaging again for the current ingredients and allergens.

Maître Mathis

A gluten-free taaitaai listed on an Albert Heijn product page, but marked there as discontinued.

  • Albert Heijn’s product page lists gluten-free oat flour as an ingredient.
  • According to the page, it contains milk and lupin, and may contain egg, nuts and sesame. The listing does not confirm current availability.

Gluten Free Bakery Holland

Jumbo lists a taaitaai from this brand with a gluten-free label.

  • Jumbo’s product listing describes a 130 g gluten-free taaitaai.
  • Jumbo says the product is no longer in its online range. If you buy it elsewhere, check both availability and the packaging.

Products at Joybuy

Related products coming soon.

Frequently asked questions

Is standard taaitaai suitable for a child with coeliac disease?

Don’t assume it is: PLUS lists wheat and rye in its standard taaitaai, and a Jumbo recipe uses wheat flour. Choose a separate alternative for the child, with a gluten-free label and packaging you can check, and discuss it with their parents.

Is gluten-free taaitaai automatically suitable for the whole class?

No. A gluten-free label says nothing about other allergens. According to Albert Heijn, Consenza taaitaai contains oats and almonds; Maître Mathis’s product page lists milk and lupin, and warns that it may contain egg, nuts and sesame. Compare the label on the variety you choose with the information from the school and parents.

How can you keep standard and gluten-free taaitaai separate?

Keep the gluten-free taaitaai clearly separate and, if possible, leave the packaging sealed until it’s handed out. Use clean, separate utensils when serving: the Dutch Coeliac Society identifies contact with gluten, for example from crumbs, as a cause of cross-contamination.

Why should you check the packaging again if you already know the product?

The packaging for the variety you’ve chosen has the information you need when handing it out. Albert Heijn warns that product and allergen information for its Consenza product may change, and recommends reading the packaging before use.