If you have coeliac disease, choose taaitaai for dessert only if the current packaging says ‘gluten-free’ or displays the Crossed Grain symbol; serving it for a special occasion doesn’t make ordinary taaitaai suitable. Albert Heijn lists Consenza and Maître Mathis varieties online with a gluten-free indication in their product names, while Jumbo no longer offers its listed variety online. Check the packaging of the product you buy, and keep gluten-free ingredients separate from ordinary taaitaai when serving.
You’re looking for packaged taaitaai with a current gluten-free indication or the Crossed Grain symbol. Even when serving it as a festive dessert, you’ll want to avoid crumbs or shared serving utensils coming into contact with it.
You’d like to serve taaitaai as part of a dessert. Before choosing other ingredients and decorations, check that the taaitaai itself and all the other components are suitable for the gluten-free preparation you have in mind.
You’re looking for a specific product in advance, but you also check that it’s still available. Product information can change, so read the packaging again when you buy it.
Start by checking the gluten-free indication on the current packaging. Then choose the shape and any dessert components you want, and check that the exact product is available.
| What to look for | What to check when buying | Who is this important for? |
|---|---|---|
| Gluten-free indication | Check the current packaging for the words ‘gluten-free’ or the Crossed Grain symbol. Also check the ingredients and allergen information. | When I’m buying taaitaai for someone with coeliac disease, I want to check the label first and only then consider the shape. For around 50% of consumers, this reassurance comes first when making a purchase. |
| Dessert presentation | Choose your preferred shape only after checking the packaging. Check each dessert component separately and use clean serving utensils. | For a festive dessert, I want to be able to mix things up without using ordinary taaitaai or unchecked decorations. For around 30% of consumers, presentation is the main next consideration. |
| Availability | Check whether the exact product is still available to order or in store, and read the packaging again when you buy it. | When planning my shopping, I want to know whether the taaitaai I have in mind is still available. For around 20% of consumers, practical shopping considerations come first, alongside the essential label check. |
Preparing it for a special occasion doesn’t change its ingredients. For example, a baking mix listed by Jumbo contains wheat and rye flour.
If you’re buying for someone with coeliac disease, first choose a product whose current packaging says gluten-free or displays the Crossed Grain symbol. Then check each dessert topping or addition separately.
Jumbo says that a gluten-free taaitaai product it previously sold is no longer available online. Albert Heijn notes that product information, including ingredients and allergen information, can change.
Check current availability before planning your shop, and read the label on the exact product you’re buying.
According to the Dutch Coeliac Society, crumbs can get onto gluten-free food via items such as a used chopping board.
Serve gluten-free taaitaai on a separate, clean plate with clean utensils. Keep ordinary taaitaai and its decorations separate.
A supermarket may show gluten-free products without identifying a specific taaitaai product as gluten-free.
Search for the exact product name and check the packaging. You can use a general gluten-free category to find other dessert products.
Albert Heijn lists Consenza Taai taai poppetjes gluten free and Maître Mathis Taai taai glutenvrij online.
Jumbo has a product listing for Gluten Free Bakery Holland Taai Taai Glutenvrij 130 g.
PLUS lists a gluten-free product category and a cake option described as gluten-free, for anyone looking to put together a different dessert.
Lidl describes a gluten-free range that can be a useful starting point when looking for other dessert products.
ALDI lists a taai-taai product online.
Don’t assume it is unless the current packaging says gluten-free or displays the Crossed Grain symbol. For example, the ordinary taaitaai baking mix listed by Jumbo contains wheat and rye flour; a festive recipe doesn’t change those ingredients.
According to the European Union, a food labelled ‘gluten-free’ may contain no more than 20 mg of gluten per kg of finished product. Check that this indication appears on the current packaging of the product you’re buying.
Check that the symbol appears on the actual taaitaai packaging. The Dutch Coeliac Society describes products bearing this symbol on the label as safe for people with coeliac disease, including in terms of the production process.
Use a separate, clean plate and clean utensils, and check each added ingredient individually. Avoid contact with crumbs and anything also used for ordinary taaitaai or other products containing gluten.
No: check both current availability and the packaging when you buy. Jumbo says that its listed gluten-free variety is no longer available online, while Albert Heijn warns that ingredients and allergen information can change.
