What should you look for when choosing?
First check that both products are labelled gluten-free. Then work out how to prepare and serve them separately, and finally compare the other allergens and the taste.
| What to consider |
What to check when buying |
Who it matters to |
| Both products are gluten-free |
Look for the ‘gluten-free’ label on the current packaging of both the rusks and the chocolate sprinkles. A familiar brand name or an ingredients list with no obvious wheat ingredient is no substitute for this check. |
If my child has coeliac disease, I want to check the topping as well as the rusks. Around 50% of consumers put this reassurance first. |
| Prepare and serve separately |
Keep the gluten-free ingredients separate from regular rusks and use clean, separate utensils. |
When regular party treats are being served too, I want to stop crumbs or shared utensils coming into contact with the gluten-free portion. Around 30% of consumers put serving it separately first. |
| Taste and other allergens |
Compare the allergen information for both products, then choose a topping that suits the child’s preferences. |
I want a treat the child will enjoy, without overlooking a relevant allergen. Around 20% of consumers put this consideration first. |
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Frequently asked questions
Is an ingredients list with no wheat enough for coeliac disease?
No. Check that both the rusks and the chocolate sprinkles are labelled gluten-free on their current packaging. Under Regulation (EU) No 828/2014, ‘gluten-free’ may be used when a product, as sold, contains no more than 20 mg/kg of gluten. Simply seeing no wheat in the ingredients list doesn’t provide the same information.
How do you serve gluten-free rusks alongside regular party treats?
Prepare the gluten-free portions separately, using clean hands, a clean work surface and clean utensils. Keep them away from regular rusks and crumbs, and put them on a clearly identifiable separate dish.
Are gluten-free rusks also free from other allergens?
No. Gluten-free doesn’t mean free from other allergens. For example, check the information about egg, milk and lupin for Damhert Gluten-Free Rusks, and read the label on your chosen chocolate sprinkles too.
What should you do if the retailer’s product page differs from the packaging?
Before serving, check the information on the current packaging of the product you bought. Albert Heijn notes in its product information that ingredients and allergen information can change, and advises customers to read the packaging.