What should you look for when choosing?
Start with the label on the packaging. Then decide how to serve the rusks without contact with regular crumbs, and check whether the product is available at your shop.
| What to consider |
What to check when buying |
Who it matters to |
| Gluten-free label |
Look for ‘gluten-free’ on the current packaging. If you have other food allergies, check the allergen information too. |
If I’m buying rusks for someone with coeliac disease, I want to be able to see on the packaging that they’re gluten-free. For around 42% of consumers, this label is the top priority. |
| Serving separately |
Choose packaging that can stay sealed until serving, and use clean, separate crockery and utensils. |
When regular rusks are also on the table, I want to stop crumbs getting onto the gluten-free portion. Around 33% of consumers give serving them separately the highest priority. |
| Availability and texture |
Check current availability and consider whether crunchy rusks are suitable for the person eating them. |
For afternoon coffee, I want to be able to buy rusks with a texture that suits my guest too. For around 25% of consumers, this practical consideration matters most. |
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Frequently asked questions
When can rusks be labelled ‘gluten-free’?
Under Commission Implementing Regulation (EU) No 828/2014, the ‘gluten-free’ label may be used if the final product contains no more than 20 mg of gluten per kg. When buying, look for this label on the current packaging rather than relying only on an ingredient that’s naturally gluten-free.
Can I serve gluten-free rusks alongside regular rusks?
Yes, as long as you prevent regular crumbs from getting onto the gluten-free rusks. Use a separate, clean serving area and clean utensils, and keep the packaging sealed until serving if possible.
Does gluten-free rusk always contain iodine because of baker’s salt?
No, that doesn’t follow from the rules on baker’s salt. According to the Netherlands Food and Consumer Product Safety Authority, iodine compounds may be used in bread, bread substitutes and other bakery products. This doesn’t tell you which ingredients are in a specific rusk. Check the packaging or ask the manufacturer.
Are gluten-free rusks free from other allergens too?
Not necessarily. For example, Jumbo’s listing for Damhert names egg and milk as allergens, while Albert Heijn describes Schär Zwieback as lactose-free. If you have another food allergy, always check the information on the current packaging of the exact product.