Who is this choice relevant to?

People with coeliac disease looking for a bread snack

For you, the ‘gluten-free’ wording on the packaging and avoiding gluten-containing crumbs matter more than the shape of the roll. Coeliac UK explains that even a small amount of gluten can cause symptoms in people with coeliac disease.

Families serving a snack during the autumn half-term

You want to prepare a roll for several people, while one of them needs to eat gluten-free. A roll from the regular bread aisle isn’t automatically suitable; you’ll also need to keep the gluten-free roll separate when filling and serving it.

People who regularly use alternatives to bread

If gluten-free rolls regularly replace ordinary bread, compare the nutritional information as well as the ingredients—for example, the fibre and salt content. The Dutch Nutrition Centre advises paying attention to iodine in your overall diet if you eat little bread.

What should you look for when buying?

For someone with coeliac disease, choosing a product starts with checking the label and preventing cross-contamination. After that, you can consider how important the roll shape, ease of purchase and nutritional information are.

What to consider What to check when buying Who is this most important for?
Gluten-free labelling and cross-contamination Look for the words ‘gluten-free’ on the packaging, read the allergen information and keep gluten-containing crumbs away from the roll when serving it. When I’m preparing a snack for someone with coeliac disease, I want to be sure which roll I’m using and be able to serve it separately. This check comes first for around 50% of consumers.
Availability and type of bread Check whether the specific product is a gluten-free roll and whether you can get it; a general gluten-free category doesn’t tell you whether that type of bread is available. For a snack that needs to be ready quickly, I want to know whether a roll is available or whether another gluten-free bread option will do. Around 30% of consumers give this convenience the highest priority.
Nutritional information If you eat them regularly, compare the fibre and salt content in the nutritional information, and check the ingredients list for iodised salt. When I replace ordinary bread more often, I want to be able to compare different rolls and assess how they fit into my diet. This is the main consideration for around 20% of consumers.

Common mistakes

  • Assuming a spelt or multigrain roll is gluten-free

    A roll’s name or shape doesn’t mean it’s suitable for someone with coeliac disease. Spelt is a type of wheat and contains gluten.

    Look for the explicit ‘gluten-free’ wording on the packaging, and read the ingredients and allergen information every time you buy it.

  • Preparing a gluten-free roll next to ordinary bread

    Glutenvrij.nl warns that crumbs from bread containing gluten can get onto gluten-free bread. Shared knives, chopping boards and toasters also need careful attention.

    Use clean utensils and keep the gluten-free roll and its filling separate during preparation and serving.

  • Assuming it contains iodised salt

    You can’t tell from the word ‘roll’ which type of salt was used in the product. If you regularly replace bread, the rest of your diet matters too.

    Check the ingredients list for iodised salt or baker’s salt. The Dutch Nutrition Centre advises paying attention to iodine in your overall diet if you eat little bread.

  • Overlooking an allergen warning

    ‘Gluten-free’ doesn’t mean a product is free from other allergens. Albert Heijn has issued a specific warning about AH Gluten-Free Multiseed Rolls for people with a soya allergy.

    If someone also has a soya allergy, check Albert Heijn’s current safety warning and the packaging before use.

Supermarkets to consider

A gluten-free range isn’t the same as a confirmed gluten-free roll. Always look for the specific product and check the packaging.

Albert Heijn

Albert Heijn lists AH Gluten-Free White Rolls and AH Gluten-Free Multiseed Rolls on separate product pages.

  • The two product names make it easy to look specifically for a white or multiseed variety.
  • Check the current packaging for ingredients and allergens. Albert Heijn has issued a safety warning for people with a soya allergy about the multiseed variety.

Jumbo

Jumbo has a gluten-free product category, as well as a range of regular rolls.

  • If the roll shape isn’t essential, you can look for another bread snack in the gluten-free category.
  • Don’t assume that a roll from the regular range is gluten-free; check the labelling on the specific product.

Lidl

Lidl publishes information about additional gluten-free products, but a range page alone doesn’t confirm that a specific roll is gluten-free.

  • Check the current range and, if you find a roll, look for the words ‘gluten-free’ on the packaging.

A bread snack on Joybuy

If the snack doesn’t have to be a roll, you could also consider a mini baguette. If you’re choosing for someone with coeliac disease, always check the current packaging first; the shape or product name doesn’t confirm that it’s gluten-free.

Gv Baguette Mini, 7 pieces

Gv Baguette Mini, 7 pieces

A mini baguette is one possible bread option for a snack if you don’t need a roll. The product name states that the pack contains 7 pieces. If you’re buying for someone with coeliac disease, check for the words ‘gluten-free’ on the current packaging, read the allergen information and follow the preparation instructions on the pack.

View on Joybuy

Frequently asked questions

When can a roll be labelled ‘gluten-free’?

Under EU Implementing Regulation 828/2014, food sold to the final consumer may be called ‘gluten-free’ if it contains no more than 20 mg/kg of gluten. When buying, check for this wording on the packaging of the specific roll.

Is a spelt roll suitable for someone with coeliac disease?

No. A regular spelt roll isn’t a gluten-free alternative: spelt is a type of wheat. Choose a product with the explicit wording ‘gluten-free’ on the packaging.

Should I prepare a packaged gluten-free roll separately?

Yes. Prevent contact with crumbs from bread containing gluten during preparation and serving. Use clean utensils and keep fillings and chopping boards separate too if they might otherwise come into contact with gluten-containing crumbs.

Does a gluten-free roll automatically contain iodised salt?

You can’t tell from the product name. Check the ingredients list for iodised salt or baker’s salt; if you regularly replace bread, consider your iodine intake as part of your overall diet too.

What should I check about AH Gluten-Free Multiseed Rolls if I have a soya allergy?

Albert Heijn has issued a safety warning for people with a soya allergy about AH Gluten-Free Multiseed Rolls. If you have a soya allergy, don’t eat the product until you’ve checked whether the warning applies to your pack and read Albert Heijn’s advice.