What should you look for when choosing?
Start by checking for a gluten-free label and planning how to prepare the rolls separately. Then compare availability, preparation instructions and the type of bread.
| What to consider |
What to check when buying |
Who it matters to |
| Gluten-free label and separate serving |
Check the gluten-free label on the packaging and make sure you have a clean, separate preparation area, pair of tongs and serving plate. |
When I’m cooking for a guest with coeliac disease, I want to prevent crumbs from regular bread getting onto their roll. This is the top concern for around 50% of consumers. |
| Availability and baking |
Check what’s available in your area, how many rolls are in each pack and the instructions for your oven or air fryer. |
When I’m planning rolls for a barbecue, I want to know whether I can get them and bake them separately in time. This is the top priority for around 33% of consumers. |
| Type of bread and other allergens |
Compare white and multiseed varieties by ingredients, allergens and nutritional information per 100 g or per serving. |
When I’m choosing between white and multiseed, the type of bread and any other allergens matter most to me. Around 17% of consumers put this consideration first. |
Brands to compare
These examples can help you compare specific rolls. Check the packaging and availability in your area before choosing.
AH Glutenvrij
Albert Heijn lists white gluten-free rolls in packs of two, ready to bake at home.
- For the white variety, Albert Heijn gives an oven time of 6–7 minutes at 180 °C; air fryer instructions are also available.
- According to Albert Heijn, the white variety may contain egg, milk, soya, almond and hazelnut. The multiseed variety is listed as discontinued.
PLUS
PLUS lists white and multiseed gluten-free rolls in packs of two.
- For the white variety, PLUS recommends baking in the oven at 180 °C for 10 minutes.
- Check the current ingredients, allergens and availability in your area for each variety.
Ouni
PLUS lists an individually wrapped gluten-free Ouni roll.
- A pack containing one roll may suit you if you’re looking for an individual option for one guest.
- The product information lists gluten-free wheat starch and ‘contains wheat’. The PLUS page we checked said the product was unavailable locally.
Related products at Joybuy
Related products coming soon.
Frequently asked questions
What does ‘gluten-free’ mean on a roll?
According to the Dutch Coeliac Association, this label means the product contains less than 20 mg of gluten per kg. Check the current packaging when you buy the roll; a name such as ‘multiseed’ doesn’t tell you whether it’s gluten-free.
Can I put a gluten-free roll on the barbecue next to regular rolls?
If you have coeliac disease, avoid contact with regular rolls and their crumbs. According to the Netherlands Nutrition Centre, even a stray breadcrumb can cause symptoms, so use a clean, separate preparation area and keep the tongs, plate and fillings separate too.
Can I bake a gluten-free roll in an air fryer?
Follow the instructions for the specific roll. Albert Heijn recommends five minutes at 180 °C in a preheated air fryer for AH Gluten-Free White Rolls, with a maximum of two rolls at a time. Check the current packaging and your air fryer’s instructions.
Why does a gluten-free roll still list wheat?
The label ‘gluten-free’ doesn’t answer the same question as an allergen declaration stating ‘contains wheat’. PLUS’s product information for the Ouni roll lists both gluten-free wheat starch and wheat as an allergen. Check this information separately if wheat is relevant to you or your guest.
Does iodised salt tell me anything about whether a roll is gluten-free?
No. The mention of iodised salt doesn’t tell you whether a roll is gluten-free. Check the gluten-free label on the current packaging, and read the ingredients and allergen information separately.