What should you look for when choosing?
If you have coeliac disease, first check the gluten-free claim on the current packaging. Then compare the features that matter most for your snack.
| What to look for |
What to check |
Who it matters to |
| Explicit gluten-free claim |
Look for the words ‘gluten-free’ on the current packaging of the exact option. The Crossed Grain symbol provides an additional check on the product and production process, according to the Dutch Coeliac Association. |
If you have coeliac disease, don’t base your choice on rice as an ingredient alone. An explicit gluten-free claim is the top priority for around 36% of consumers. |
| Simple, unsweetened option |
Compare the ingredients and added sugars per 100 g. Albert Heijn lists 0 g of added sugars per 100 g for the AH plain and quinoa options reviewed. |
If you want an uncoated rice cake for the late morning, look for a simple ingredient list without added sugar. Around 29% of consumers prioritise this. |
| Fibre and ingredients |
Check the fibre claim on the exact product, as well as the gluten-free claim. Albert Heijn describes its quinoa option as a source of fibre; Jumbo makes the same claim for Consenza Wholegrain Unsalted Rice Cakes. |
If comparing fibre claims is your main priority when choosing a snack, the specific option matters. This is the top priority for around 21% of consumers. |
| Sweet flavour |
Compare added sugars per 100 g, portion size and allergens. Albert Heijn lists 27 g of added sugars per 100 g for AH Milk Chocolate Rice Cakes; this option contains milk and lactose. |
If you prefer to take a chocolate rice cake with you, the sweet flavour may matter more than a simple ingredient list. Around 14% of consumers put flavour first. |
Related products on Joybuy
Related products coming soon.
Frequently asked questions
When can a rice cake be labelled ‘gluten-free’?
Under EU Implementing Regulation (EU) No 828/2014, the ‘gluten-free’ claim is subject to a limit for gluten in the finished product. If you have coeliac disease, check that the claim appears on the current packaging of the rice cake.
Is every rice cake made from rice suitable for people with coeliac disease?
No. Don’t assume a product is gluten-free just because rice is its main ingredient. Check the explicit claim on the exact product; according to the Dutch Coeliac Association, the Crossed Grain symbol also means the product and production process have been checked.
Which rice cake should I choose if I don’t want a sweet snack?
Compare uncoated options by their ingredients and added sugars. Albert Heijn lists 0 g of added sugars per 100 g for the AH plain and quinoa rice cakes reviewed; check the current gluten-free claim on these products too.
How should I store an opened pack of rice cakes?
Store the rice cakes in a cool, dry place and reseal the pack or use an airtight container. This advice is included in the product information reviewed for Albert Heijn and Consenza; follow the storage instructions on your packaging.
Should I check for allergens other than gluten?
Yes. A gluten-free claim doesn’t tell you which other allergens a rice cake contains or may contain. For the quinoa option reviewed, Albert Heijn lists possible traces of milk, sesame seeds and lactose; the milk chocolate option reviewed contains milk and lactose.