Who is this choice relevant to?

First shop after a coeliac diagnosis

You’re looking for porridge oats for your first shop and want to see on the packaging that the specific variety is gluten-free. The Dutch Coeliac Association also recommends looking for the Crossed Grain symbol.

Breakfast in measured portions

You want a clearly labelled gluten-free option in individual sachets that you can make with water or milk.

Choosing between plain oats and a mix

Once you’ve checked that it’s gluten-free, you want to choose the ingredients too: plain porridge oats, organic porridge oats or a product containing, for example, seeds and quinoa.

What should you look for when choosing?

For your first shop after a coeliac diagnosis, check the current gluten-free labelling on every pack first. Then choose the product type that suits how you prepare it and the ingredients you want.

What to look for What to check when buying Who it matters to
Gluten-free labelling Check the current packaging: does it explicitly say ‘gluten-free’? The Dutch Coeliac Association recommends the Crossed Grain symbol as an additional indicator. When I’m buying porridge oats for my first shop after a coeliac diagnosis, I don’t want to rely on ‘wholegrain’ or a brand name. For around 36% of consumers, clear gluten-free labelling comes first.
A plain base Check the ingredients list to distinguish plain gluten-free rolled oats from a mix. Also check the pack size. I want to decide for myself what to add to my porridge and use the same pack for different recipes. Around 29% of consumers say a plain base is their top priority.
Quick, portioned servings Check the weight of each sachet, the preparation instructions and the ingredients of the specific gluten-free instant variety. On a busy morning, I want to make a measured portion without weighing out the oats first. Convenience matters most to around 21% of consumers.
Organic or with seeds Read the full ingredients list and check the gluten-free labelling separately; ‘organic’ on its own says nothing about whether a product is gluten-free. I want to choose organic porridge oats or another mix with seeds, after checking the label. For around 14% of consumers, the ingredients are the top priority.

Common mistakes

  • Assuming all porridge oats are gluten-free

    Oats can come into contact with gluten-containing cereals during growing and processing. ‘Wholegrain’ and ‘organic’ don’t tell you whether they’re gluten-free.

    If you have coeliac disease, choose a pack that explicitly labels the specific oats as gluten-free.

  • Choosing regular Quaker porridge oats as a gluten-free alternative

    Quaker says it cannot guarantee that its products are completely gluten-free. So a familiar brand name is no substitute for checking the specific variety.

    For this purchase, rely only on the current, explicit gluten-free labelling on the specific pack.

  • Relying only on the online product title

    Albert Heijn says that ingredient, nutrition and allergy information can change. Product availability may also vary.

    When you buy or receive the product, check the packaging, ingredients and gluten-free labelling again.

Brands to consider

AH Glutenvrij

Albert Heijn offers 450 g of gluten-free wholegrain porridge oats as a plain base.

  • For this variety, Albert Heijn lists gluten-free wholegrain rolled oats as an ingredient and says it is made in a completely gluten-free environment.
  • Albert Heijn warns that product information can change, so check the current packaging.

Jumbo Lekker Vrij van Gluten

Jumbo describes a 450 g gluten-free porridge oats option in this range.

  • For the variety described, Jumbo lists gluten-free rolled oats and the Crossed Grain symbol.
  • Check whether this specific porridge oats variety is available: Jumbo says it is no longer part of its online range on the relevant product page.

Leev Simply Free

The variety described is 450 g of organic gluten-free porridge oats.

  • For Simply Free by Leev Havermout Glutenvrij, Jumbo lists 100% organic wholegrain gluten-free oats and the Crossed Grain symbol.
  • This product information applies to this variety and not automatically to other Leev products.

Elovena

Elovena Natural instant oatmeal is a gluten-free porridge oats option in individual portions.

  • Albert Heijn lists five 40 g sachets, to be prepared with hot water or milk.
  • If you choose another flavour or variety, check the ingredients and gluten-free labelling again.

Quaker

Quaker is a mainstream oats brand, but the name alone doesn’t make its porridge oats a suitable gluten-free choice if you have coeliac disease.

  • Quaker says cross-contamination is possible and that it cannot guarantee its products are completely gluten-free. Always check the specific packaging.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Are regular porridge oats automatically gluten-free?

No. Oats can come into contact with gluten-containing cereals during growing and processing. If you have coeliac disease, look for explicit gluten-free labelling on the current packaging. The Dutch Coeliac Association recommends the Crossed Grain symbol as an additional indicator.

How do I prepare gluten-free instant porridge oats?

Follow the instructions on the packaging of your chosen variety. For Elovena Natural instant oatmeal, Albert Heijn says to add 200 ml of boiling water or milk and stir.

What should I check if the online information differs from the packaging?

When you buy the product, check the current packaging, especially the gluten-free labelling, ingredients and allergy information. Albert Heijn says online product information on these points can change.