What should you look for when buying?
Use the gluten-free label as your first selection criterion. Only once you’ve found bread that meets this requirement should you compare the seeds, other allergens and practical differences.
| What to consider |
What to check when buying |
Who it matters to |
| Gluten-free status |
Look for ‘gluten-free’ or the Crossed Grain symbol on the current packaging, and read the allergen information. |
If I’m buying bread for someone with coeliac disease, I don’t want to rely on the name ‘multigrain’ or on a mix of seeds. For around 50% of consumers, checking that a product is gluten-free comes first. |
| Seeds and fibre |
Compare the types of seeds listed and the fibre per 100 g; also check for any other allergens that are relevant to you. |
Once they’ve found a gluten-free option, anyone looking for bread with visible seeds and kernels should check the ingredients rather than judging by the dark colour alone. This profile is the top priority for around 30% of consumers. |
| Availability and storage |
Check what’s available in your shop or delivery area, the storage instructions and whether the ingredients list mentions iodised salt. |
If I’m buying bread to last several days, I want to know whether I can get it and how to store it. Around 20% of consumers focus most on these practical considerations. |
Relevant brands and supermarket chains
The product names below can help you narrow down your search, but the label and allergen information on the packaging should guide your choice.
Albert Heijn
Albert Heijn lists AH Glutenvrij Brood donker meerzaden half as a multiseed option.
- The product information describes a 480 g loaf containing pumpkin seeds, sunflower seeds, linseed and iodised salt. Albert Heijn says it is made in a dedicated gluten-free bakery.
- Albert Heijn says that ingredients, nutritional values and allergen information may change, so check the packaging when you buy it.
Jumbo
Jumbo lists Lekker Vrij van Gluten Meerzaden Brood as gluten-free bread with kernels and seeds.
- The product information lists tapioca starch, 2% linseed, 2% pumpkin seeds, 2% sunflower seeds and iodised salt.
- Jumbo says the bread contains soya and may contain almonds, egg and milk. Check the current allergen information if these ingredients matter to you.
PLUS
PLUS lists a 500 g gluten-free multiseed loaf.
- The product description lists linseed and sunflower seeds.
- The product information lists oats and soya, and says it may also contain egg, milk, nuts, mustard and sesame, among other allergens. Check the packaging for the latest information.
Dirk
At Dirk, Schär Meergranenbroodjes glutenvrij, 210 g, is a relevant product name to look for.
- The product name explicitly says that the rolls are gluten-free.
- Check availability at your local shop, and read the packaging before buying for information about ingredients and other allergens.
Lidl
If you have coeliac disease, only choose bread at Lidl if the specific product is explicitly labelled gluten-free.
- ‘Oat spelt’ or ‘with seeds’ in a product name doesn’t confirm that it’s gluten-free; spelt is a type of wheat. Check the current range and the label.
ALDI
When choosing bread at ALDI, check the label for the specific product rather than relying on words such as ‘seeds’ or ‘grains’.
- ALDI describes Waddenbrood as bread with seeds and grains. This description doesn’t confirm that it’s suitable for someone with coeliac disease.
Joybuy products to consider
Related products coming soon.
Frequently asked questions
Is ordinary multigrain bread with seeds suitable if you have coeliac disease?
You can’t tell from the name alone: check whether the bread is explicitly labelled gluten-free or carries the Crossed Grain symbol. According to the Voedingscentrum, multigrain products may contain cereals with gluten; adding seeds doesn’t change that.
Can I choose gluten-free multiseed bread that contains oats?
Yes, if the finished product is explicitly labelled gluten-free and oats are suitable for you personally. Ordinary oats can come into contact with cereals containing gluten, so don’t rely on the ingredient ‘oats’ alone.
What should I ask about unpackaged bread from the bakery counter?
Before buying, ask for the allergen information and whether that specific bread is gluten-free. The Netherlands Food and Consumer Product Safety Authority says allergen information must also be available for non-prepacked food; that information alone does not confirm that the bread is gluten-free.
Does gluten-free bread automatically contain iodised salt?
No. Check the ingredients list of the bread you’ve chosen for ‘iodised salt’. The product information for the multiseed breads mentioned by Albert Heijn and Jumbo lists it, but that tells you nothing about other products or a possible recipe change in the future.
How should I store gluten-free multiseed bread?
Follow the instructions on the packaging for the specific loaf. Albert Heijn says you can freeze its dark multiseed bread at home on the day you buy it and use it within a month; Jumbo says to store its multiseed bread in a cool, dry place away from light. At home, keep gluten-free bread separate from crumbs from ordinary bread.