Who is this choice relevant to?

King's Day revellers with coeliac disease

You’re looking for a gluten-free alternative to multigrain bread and want to keep crumbs from regular bread away from your food. The Voedingscentrum points out that even a bread crumb can be a concern for someone with coeliac disease.

Hosts putting on a gluten-free lunch

You want to be able to top bread or bake rolls, and clearly tell your guests which allergens are listed on the packaging.

Shoppers comparing nutritional information

As well as checking the gluten-free claim, you look at fibre and salt per 100 g, the seeds used and the storage instructions for the exact product.

What should you look for when choosing?

First, choose a product clearly labelled gluten-free. Then decide which serving option best suits your plans.

Sliced gluten-free multiseed bread

Best when: you want to make several sandwiches for King's Day without baking the bread first.

Keep in mind: check the allergens on the current packaging. The Albert Heijn and Jumbo breads reviewed list allergens other than gluten, or state that they may be present.

Gluten-free bake-at-home rolls

Best when: you want to prepare small rolls just before serving.

Keep in mind: you’ll need a clean preparation area and oven space. PLUS recommends baking its multiseed rolls for 10 minutes at 180 °C.

Gluten-free multigrain bread mix

Best when: you want to bake the bread yourself in advance and can plan the preparation.

Keep in mind: the worktop, utensils and ingredients must also be kept free from cross-contamination with bread containing gluten.

What to consider What to check when buying Who it matters most to
Gluten-free and served separately Check the gluten-free claim and the label. If you’re sharing food, use separate knives and utensils for toppings. If I have coeliac disease, I want to be able to join in without crumbs from regular bread getting onto my sandwich. For around 50% of consumers, gluten-free safety comes first.
Serving option and preparation Check whether the bread is sliced, needs baking or has to be prepared at home. Read the storage instructions too. At a busy celebration table, I want to know whether I can serve it straight away or will need oven space. Around 30% of consumers put convenience when serving top of their list.
Nutritional information and ingredients Compare fibre and salt per 100 g, and check which seeds and additional allergens are listed. If several gluten-free products are suitable, I want to compare their nutritional information and ingredients. These product features matter most to around 20% of consumers.

Common mistakes

  • Assuming ‘multigrain’ means ‘gluten-free’

    The name multigrain says nothing about whether a product is suitable for someone with coeliac disease. According to the European Commission, a product can only be labelled ‘gluten-free’ if the gluten content of the product as sold is no more than 20 mg/kg.

    Look for an explicit gluten-free claim on the packaging, then read the ingredients and allergen information.

  • Relying only on the online product title

    A title won’t tell you which other allergens the product contains or may contain. Product information can also change.

    Check the current packaging when you buy it, especially if a guest needs to avoid allergens other than gluten.

  • Preparing gluten-free and regular bread together

    The Voedingscentrum says that even a stray bread crumb can cause symptoms for someone with coeliac disease. Gluten-free bread can come into contact with crumbs while being sliced or topped.

    Keep the bread wrapped until you’re ready to use it, and set out separate utensils and a dedicated serving area.

  • Buying bake-at-home rolls without a preparation plan

    According to the product information, PLUS’s gluten-free multiseed rolls need 10 minutes in a preheated oven at 180 °C.

    Choose sliced bread if you want to serve it straight away. For the rolls, allow time and oven space, and prepare them in a clean area.

Brands to consider

AH Glutenvrij

Albert Heijn’s own-brand range includes sliced gluten-free multiseed bread, ready to top and serve.

  • The dark multiseed bread lists 9,6 g of fibre per 100 g.
  • The product information says it may contain, among other things, egg, milk, soya, oats, almonds and hazelnuts. Check the current packaging if any of these allergens are relevant to you.

Jumbo Lekker Vrij van Gluten

According to Jumbo, this own-brand multiseed bread is made with tapioca starch, kernels and seeds.

  • Jumbo lists linseeds, pumpkin seeds, sunflower seeds and 5,7 g of fibre per 100 g for this bread.
  • The bread contains soya and may contain almonds, egg and milk.

PLUS

PLUS offers both gluten-free multiseed bread and gluten-free multiseed rolls: two options for different occasions.

  • The multiseed bread reviewed lists 7,285 g of fibre per 100 g and iodised salt.
  • The rolls reviewed contain sesame and, according to PLUS, need baking for 10 minutes at 180 °C.

Schär

Schär’s range includes Meesterbakker Mehrkorn and gluten-free multigrain rolls.

  • The product information for Meesterbakker Mehrkorn lists 9,9 g of fibre per 100 g.
  • This bread contains soya and may contain lupin, mustard and sesame. Check the allergen information for each product.

Yam

Yam’s light gluten-free multiseed bread is one option to compare by its ingredients and nutritional information.

  • The product information lists gluten-free oat flour, linseeds, sunflower seeds and 8 g of fibre per 100 g.
  • The bread contains soya and, according to the product information, is made in a bakery that also handles egg, nuts and milk.

Related Joybuy products

Related products coming soon.

Frequently asked questions

When can bread be labelled ‘gluten-free’?

Under the applicable EU rule set out by the European Commission, the claim ‘gluten-free’ can only be used if the gluten content of the product sold to the final consumer is no more than 20 mg/kg. So, if you have coeliac disease, ‘multigrain’ on its own is no substitute for checking the current packaging for that claim.

How can I prevent cross-contamination at a shared King's Day table?

Use separate utensils to slice and top gluten-free bread, and serve it in its own area, away from crumbs from regular bread. The Voedingscentrum points out that even a bread crumb can cause symptoms for someone with coeliac disease.

Does gluten-free bread always contain iodised salt?

You can’t tell from the gluten-free claim, so check the ingredients list for the bread you choose. The Netherlands Food and Consumer Product Safety Authority explains that iodine compounds may be present in bread and other bakery products through bakers’ salt. This does not mean that all gluten-free bread contains iodised salt.

Which allergens should I check when buying bread for guests?

Check both the allergens present and any warnings that they may be present on the packaging of each product you choose. The Netherlands Food and Consumer Product Safety Authority says allergens must be clearly listed on the label. The breads discussed here list ingredients including soya, sesame, oats, egg, milk and nuts, but the information varies from product to product.