Who is this choice relevant for?

Anyone buying bread for someone with coeliac disease

An explicit gluten-free claim or certification mark is the first thing to look for. Also take care to avoid contact with crumbs from ordinary bread when setting the table for coffee, as the Netherlands Nutrition Centre advises.

Anyone comparing fibre and ingredients

The words ‘multigrain’ and ‘multi-seed’ don’t tell you how much fibre a loaf contains. Compare the nutritional information per 100 g and check the ingredients and allergen lists.

Anyone preparing a small coffee spread

If you don’t use gluten-free bread every day, the bread format, number of pieces and storage instructions can determine how much you’ll be able to use in time.

What should you look for when choosing?

If the bread needs to be suitable for someone with coeliac disease, an explicit gluten-free claim or certification mark is essential. Which other feature matters most depends on how you plan to serve the bread with coffee and cake.

What to considerWhat should you check?Who is this important for?
Gluten-free status and crumbs Look for the explicit wording ‘gluten-free’ or a gluten-free certification mark on the pack. Keep the bread separate from crumbs from ordinary bread while preparing it. When I’m preparing bread for someone with coeliac disease, I want to be able to check the label and avoid contact with ordinary bread crumbs. This assurance is the top priority for around 33% of consumers.
Fibre and other allergens Compare fibre per 100 g and read the allergen information for the exact variant, including any possible presence of other allergens. When choosing between gluten-free breads, I want to know how much fibre they contain and whether there are any other allergens to consider. This composition is the most important factor for around 20% of consumers.
Pack size and availability Check the pack size, storage instructions and availability at the shop where you want to order or buy it. I want enough bread for my coffee breaks, without choosing a pack that will leave me with lots I can’t use. Finding a suitable pack is the most important consideration for around 27% of consumers.
Bread format Choose between sliced bread and smaller formats, such as rolls; check the number of pieces and the instructions for use. For a small coffee spread, I only want to put out the portions I’m going to serve. Format and ease of use are the deciding factors for around 20% of consumers.

Common mistakes

  • Assuming ‘multigrain’ means ‘gluten-free’

    Ordinary multigrain bread can contain grains that contain gluten. The Dutch Coeliac Society says that the gluten-free claim or certification mark on the label is what matters.

    Check for this wording on the pack before comparing ingredients, seeds or fibre.

  • Choosing based on pack size alone

    A large loaf can be impractical if you only serve bread with coffee and cake occasionally.

    Compare the number of portions with how you plan to use it, and follow the storage instructions on the pack you choose.

  • Overlooking other allergens

    Gluten-free bread can still contain other allergens. PLUS lists soya and possible traces of lupin, mustard and sesame for Schär Meesterbakker Mehrkorn; Jumbo lists soya and possible traces of almonds, egg and milk for Lekker Vrij van Gluten Meerzaden Brood.

    Read the full allergen information on the current pack of the exact variant.

  • Assuming all gluten-free bread contains iodised salt

    The product information reviewed from PLUS for Schär Meesterbakker Mehrkorn and from Jumbo for Lekker Vrij van Gluten Meerzaden Brood mentions iodised salt. This tells you nothing about the ingredients of other gluten-free breads.

    Check the ingredients list for each product if iodised salt is relevant to your choice.

Brands and shops to consider

Albert Heijn

A shop where you can compare own-brand and other gluten-free bread options.

  • In January 2026, Albert Heijn announced that it was expanding its gluten-free range across more than 400 shops.
  • This announcement doesn’t say which bread options are available at a particular branch; check the product and pack you’re interested in.

Jumbo

Jumbo lists Lekker Vrij van Gluten Meerzaden Brood as its own-brand gluten-free multi-seed option.

  • The product information includes ingredients, nutritional information, allergens and storage instructions.
  • The bread contains soya and may contain almonds, egg and milk; check the current pack if you have additional allergies.

PLUS

PLUS lists its own 500 g gluten-free multi-seed bread, multi-seed rolls sold in packs of two, and Schär Meesterbakker Mehrkorn.

  • These different bread formats make it easier to choose a pack to suit the number of coffee breaks you have planned.
  • PLUS says that ingredients, nutritional values and allergen information may change; always refer to the current pack.

Lidl

A shop where you can check the local range of gluten-free bread.

  • On its range page, Lidl distinguishes between its standard range and additional gluten-free products.
  • The range information doesn’t confirm that a specific gluten-free multigrain option is available at your branch.

Dirk

Dirk’s search results include gluten-free Schär breads, which can be a starting point for comparing products.

  • The options shown include Schär Meisterbackers Classic and Vital.
  • A search result doesn’t confirm that a specific multigrain option is suitable; check the exact pack.

ALDI

When looking at bread at ALDI, it’s particularly important to distinguish between multigrain and gluten-free.

  • ALDI lists a multigrain baguette with seeds.
  • The product information doesn’t confirm that it’s gluten-free; don’t assume it’s suitable based on the name.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Is multigrain bread automatically gluten-free?

No, ordinary multigrain bread can contain grains that contain gluten. For someone with coeliac disease, choose bread with an explicit gluten-free claim or certification mark. Under Commission Implementing Regulation (EU) No 828/2014, the wording ‘gluten-free’ may be used if the finished product contains no more than 20 mg/kg of gluten.

How can I avoid contact with ordinary bread crumbs?

Keep gluten-free bread separate from ordinary bread while preparing it. The Netherlands Nutrition Centre warns that even a stray bread crumb can cause symptoms for someone with coeliac disease. Use a clean knife and work surface, and avoid sharing crumbs in a toaster.

Is gluten-free multi-seed bread always high in fibre?

No, the name doesn’t tell you how much fibre the bread contains. Compare the nutritional information per 100 g: PLUS lists 9.9 g of fibre per 100 g for Schär Meesterbakker Mehrkorn, while Jumbo lists 5.7 g per 100 g for Lekker Vrij van Gluten Meerzaden Brood.

Does all gluten-free bread contain iodised salt?

No, you can’t tell that from the wording ‘gluten-free’. The product information from PLUS for Schär Meesterbakker Mehrkorn and from Jumbo for Lekker Vrij van Gluten Meerzaden Brood mentions iodised salt. For other bread, check the ingredients list on the pack.

Should I choose a whole loaf or rolls to serve with coffee?

Choose a format based on how many portions you want to serve and use. Alongside gluten-free multi-seed bread, PLUS also lists gluten-free multi-seed rolls in packs of two; check the gluten-free claim, allergens and storage instructions for each option separately.