Who is this choice relevant to?

Holidaymaker with coeliac disease

You want to check the gluten-free label on the packaging and keep the muesli separate from food containing gluten. The Dutch Coeliac Association also warns that shared kitchen utensils can come into contact with gluten.

Self-catering holidaymakers planning breakfast in advance

You want to bring muesli with you or buy it locally, and can choose from plain, fruit and crunchy gluten-free varieties. Albert Heijn shows these options in its range; check which products are actually available.

Shoppers who need to consider oats

You check not only the gluten-free label, but also whether the muesli contains oats. According to the Dutch Coeliac Association, most people with coeliac disease can tolerate pure gluten-free oats, but this isn’t the case for everyone.

What should you look for when choosing?

For a shared holiday home, check the label and storage arrangements first. Then compare the ingredients with what you’d like to eat for breakfast.

What to look for What to check when buying Who it matters to
Confirmed gluten-free Check the current packaging for the words ‘gluten-free’ or a recognised gluten-free logo. According to the Netherlands Food and Consumer Product Safety Authority, the ‘gluten-free’ claim is subject to the requirements of EU Regulation 828/2014. When I’m buying breakfast for someone with coeliac disease, I want to see the gluten-free label on the pack; around 50% of consumers give this confirmation top priority.
Storage and preparation Ideally, bring an unopened pack and make sure there’s a separate place to store it and clean kitchen utensils to use. The Dutch Coeliac Association warns about contact with gluten in a shared kitchen. In a shared holiday kitchen, I want to prevent crumbs or shared cutlery from getting into the muesli; separate storage and preparation matter most to around 30% of consumers.
Oats and ingredients Read the ingredients and allergen information, especially if oats or other ingredients are a concern. Then compare fruit, nut and crunchy varieties. Once I’ve confirmed that the muesli is clearly labelled gluten-free, I want to know whether the oats and other ingredients suit my breakfast; around 20% of consumers put the ingredients first.

Common mistakes

  • Assuming regular muesli or oats are gluten-free without checking

    The absence of wheat from a product’s name doesn’t confirm that it’s gluten-free. According to the Dutch Coeliac Association, oats can come into contact with cereals containing gluten during processing and distribution.

    Check the gluten-free label on the current packaging every time you buy, even if you’ve bought the product before.

  • Leaving an opened pack in a shared holiday kitchen

    According to the Dutch Coeliac Association, crumbs and shared kitchen utensils can transfer gluten to gluten-free food.

    Store the muesli separately in well-sealed packaging, use clean utensils and agree where food containing gluten will be prepared.

  • Assuming gluten-free oats are suitable for everyone

    The Dutch Coeliac Association says that most people with coeliac disease can tolerate pure gluten-free oats, but not everyone can.

    Check whether your chosen muesli contains oats if this is a concern for you. Discuss any questions about your personal tolerance with your healthcare professional or a specialist dietitian.

  • Relying on an online listing without checking the pack

    An online range doesn’t always tell you what’s available at a particular shop. Albert Heijn also lists varieties that are only available to buy in store; Lidl says that additional gluten-free products aren’t always available.

    If you don’t want to rely on what’s available locally, arrange a suitable, unopened pack before you leave and always read the label on the pack you buy.

Brands to consider

Albert Heijn

Albert Heijn lists plain gluten-free muesli and crunchy varieties with ingredients including nuts and chocolate.

  • You can compare different flavours and textures across the range shown.
  • Check the current packaging and availability in store; some varieties are listed as available to buy in store only.

Consenza

Jumbo lists an organic Consenza fruit muesli made with gluten-free oats and cornflakes.

  • The product page shown displays the Crossed Grain symbol.
  • This product contains oats; check the ingredients if oats are a concern for you.

Leev

Leev’s product range includes an organic gluten-free Fruit Flakes muesli.

  • The product name makes it clear what type of gluten-free muesli it is.
  • The relevant Jumbo product page says this variety is no longer part of its online range. Check what’s currently available before relying on it.

ALDI

ALDI Netherlands lists gluten-free muesli and porridge oats among its breakfast cereals.

  • This range can be a starting point when looking for gluten-free muesli in store.
  • Check the gluten-free label, ingredients and availability at your local shop for the specific pack you’re considering.

Lidl

Lidl includes regular muesli in its breakfast range and also offers additional gluten-free products that vary over time.

  • A product clearly labelled gluten-free may be worth considering if it’s in the current range.
  • Don’t assume regular muesli is gluten-free unless the pack says so. Lidl says that additional gluten-free products aren’t always available.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Is muesli without wheat automatically suitable for someone with coeliac disease?

No. Check that the current packaging says ‘gluten-free’ or carries a recognised gluten-free logo. An ingredients list without wheat doesn’t confirm this; according to the Dutch Coeliac Association, oats can come into contact with cereals containing gluten.

Is gluten-free muesli with oats suitable for everyone with coeliac disease?

Not for everyone. According to the Dutch Coeliac Association, most people with coeliac disease can tolerate pure gluten-free oats, but a small number cannot. Check whether the muesli contains oats if this is a concern for you, and discuss any personal questions with your healthcare professional or a specialist dietitian.

How should you store gluten-free muesli in a shared holiday home?

Keep the muesli separate and well sealed, and use clean kitchen utensils. For a shared kitchen, the Dutch Coeliac Association also recommends using new, unopened packs to help prevent contact with gluten.

Should you check for other allergens as well as the gluten-free label?

Yes. The gluten-free label doesn’t replace checking for other ingredients and allergens. Read the current label if oats, nuts, milk or soya, for example, are relevant to you.

Can you buy the same gluten-free muesli at every supermarket branch?

Don’t assume so without checking: the range shown online and availability in store can vary. Albert Heijn lists some varieties as available to buy in store only, while Lidl says that additional gluten-free products aren’t always available. So check the range and the label on the pack you buy.