Shoppers who check labels carefully
If you have coeliac disease, gluten-free labelling comes before taste, brand and size. The Dutch Coeliac Society points out that warnings about possible cross-contamination also deserve your attention.
If you have coeliac disease, first choose a biscuit with up-to-date gluten-free labelling and check for cross-contamination warnings. Only then consider whether the mini size or packaging suits you. A small pack can be handy to take with you or share, but mini biscuits are not automatically gluten-free. If you’re considering oat biscuits, check that the oats are labelled gluten-free and look out for any other allergens.
If you have coeliac disease, gluten-free labelling comes before taste, brand and size. The Dutch Coeliac Society points out that warnings about possible cross-contamination also deserve your attention.
You might be looking for a small biscuit or a portion-sized pack for when you’re out and about. Just be careful not to mistake a standard mini biscuit for a product labelled gluten-free.
If you’re considering an oat biscuit, check that the oats are explicitly labelled gluten-free. If you experience symptoms after eating oats, you can discuss them with your doctor or a specialist dietitian.
Start by checking for gluten-free labelling and any warnings on the pack. Then compare the quantity per pack or per biscuit, and check the ingredients that matter to you.
| What to check | What to look for when buying | Who it matters most to |
|---|---|---|
| Gluten-free labelling and cross-contamination | Read the current gluten-free labelling and any warnings on the pack. An online mini-biscuit category is no substitute for this. | If I have coeliac disease, I want to know whether a biscuit is labelled gluten-free before considering its size; around 42% of shoppers put this label check first. |
| Portion size and packaging | Compare the net weight, number of biscuits and stated serving size. Check whether you’re buying a small pack or individually wrapped biscuits. | When I’m out and about, I want to choose how many biscuits to take without assuming a multipack is already portioned; around 33% of shoppers prioritise portion control and convenience on the go. |
| Oats and other allergens | For oat biscuits, look for explicit gluten-free labelling and check the full ingredients and allergen information too. | If oats or another allergen matter to me, I don’t want to rely on the words ‘gluten-free’ alone; around 25% of shoppers prioritise these additional checks. |
A selection of mini biscuits can also include standard products. For example, Jumbo lists Lotus Biscoff sandwich biscuits in its mini-biscuit category. The category itself says nothing about whether an individual product is labelled gluten-free.
Only use size as your second selection criterion. First check the current gluten-free labelling and any warnings on the pack.
According to the Dutch Coeliac Society, oats can come into contact with gluten during production and processing. Some people with coeliac disease may also react to pure oats.
If you choose an oat biscuit, opt only for one made with oats explicitly labelled gluten-free. Discuss any symptoms after eating oats with your doctor or a specialist dietitian.
A gluten-free biscuit may still contain other ingredients that matter to you. According to Albert Heijn, Nairn's Mini choc chip bakes contain oats and soya and may contain milk and nuts; AH Glutenvrij Koekjes amandel contains, among other things, almonds, egg and soya.
Always check the ingredients and allergens on the pack as well as the gluten-free labelling.
Albert Heijn says that ingredients, nutritional values and allergy information can change. So previous purchases or a saved product page are no substitute for checking the label on the pack you’re buying now.
Check the physical packaging again in store or when your order arrives.
If you’re specifically looking for a small gluten-free oat biscuit, Albert Heijn lists Nairn's Mini choc chip bakes as gluten-free in a 45 g pack.
AH Glutenvrij Koekjes amandel is an example of a small 45 g pack. Albert Heijn lists four 11 g servings.
Jumbo lists several types of gluten-free biscuits and Mini Cakes in this product range. The cakes are a different type of product from biscuits.
Jumbo features Lotus Biscoff sandwich biscuits as an example in a standard mini-biscuit range.
No. ‘Mini’ describes the size, not whether a biscuit is gluten-free. Even standard mini-biscuit ranges, such as Jumbo’s, include products without confirmed gluten-free labelling. Check the pack of the individual product for gluten-free labelling, allergens and cross-contamination warnings.
Check that both the product and the oats used are explicitly labelled gluten-free. The Dutch Coeliac Society recommends choosing a product with the Crossed Grain symbol where possible, or otherwise another gluten-free logo or claim. If you experience symptoms after eating oats, discuss them with your doctor or a specialist dietitian.
Follow the storage instructions on the packaging of your chosen product. For AH Glutenvrij Koekjes amandel, Albert Heijn recommends storing the biscuits in a cool, dry place and keeping them in a sealed tin after opening.