Who is this choice relevant to?

Parents of a child with coeliac disease

For an after-school snack, a roll labelled gluten-free matters more than its exact shape. Even when you have chosen a suitable roll, you still need to prevent contact with ordinary bread crumbs, as the Dutch Coeliac Society points out.

Families who want to prepare a warm snack

A gluten-free bake-at-home roll can work if you have time and an oven at home. If you want to pack or eat a roll straight away, check the preparation instructions before buying.

Families looking for rolls as part of their usual shop

Albert Heijn, Jumbo and PLUS list a range of gluten-free rolls online. If you want a reliable snack routine, it’s still worth checking the range at your chosen shop and the packaging when you buy.

What should you look for when choosing?

Gluten-free Kaiser rolls

When: If the Kaiser shape matters, you could look at Schär Kaiserbrötchen, which Albert Heijn and PLUS list online.

Bear in mind: The shape tells you nothing about the current ingredients, so check the label on the pack you buy.

Other gluten-free rolls

When: If you don’t need the Kaiser shape, you could consider Schär gluten-free multigrain rolls at Jumbo, for example, or the gluten-free bake-at-home rolls listed by Consenza.

Bear in mind: A different shape won’t give you the same Kaiser roll experience. If you choose bake-at-home rolls, check the preparation instructions too.

If your child has coeliac disease, check the label first. Then choose a roll that suits when it will be eaten and fits in with your usual shop.

What to consider What should you check? Who is this most important for?
Gluten-free label and crumbs Read the gluten-free statement, ingredients and allergen information on the current packaging; keep the roll separate from ordinary bread. If we prepare ordinary bread at home too, I want a suitable roll for my child with coeliac disease that won’t come into contact with crumbs. For around 50% of consumers, that reassurance comes first.
Preparation after school Check whether the roll can be eaten straight away or needs to be baked according to the pack instructions. When my child gets home, I want to know how much preparation the snack needs. For around 30% of consumers, being able to prepare it quickly comes first.
Availability as part of the weekly shop Check the range at your chosen shop and check the packaging again when you buy. For our regular shop, I want to be able to find a roll at a shop I already visit. An estimated 20% of consumers put availability first.

Common mistakes

  • Assuming the shape means it’s gluten-free

    A Kaiser roll isn’t gluten-free just because of its shape. Under EU rules, food can only be labelled ‘gluten-free’ if it contains no more than 20 mg of gluten per kg as sold.

    If your child has coeliac disease, choose a product specifically labelled gluten-free and read the current label before use.

  • Preparing the roll among ordinary bread crumbs

    The Dutch Coeliac Society says that even a bread crumb can be harmful for someone with coeliac disease. Even a suitable roll can come into contact with gluten while it’s being prepared or packed in a lunchbox.

    Use clean hands and utensils, and make sure the lunchbox is free of crumbs.

  • Assuming an online listing means it’s in stock locally

    A product listed online by Albert Heijn, Jumbo or PLUS may not be available at your chosen shop when you need it.

    Check the range at your local branch or in your delivery area before planning the snack.

  • Assuming the type of roll tells you whether it contains iodine

    The fact that a roll is gluten-free or sold as a Kaiser roll doesn’t tell you whether iodised baker’s salt was used in that specific product.

    Check the ingredients on the pack or ask the manufacturer about the ingredients if iodine is important to your choice.

Brands and shops to consider

Schär

Albert Heijn and PLUS list Schär Kaiserbrötchen; Jumbo lists Schär gluten-free multigrain rolls.

  • You can compare the Kaiser shape with a different type of roll.
  • Check the current packaging and availability at the shop where you’re buying.

Consenza

Consenza lists gluten-free bake-at-home rolls for anyone who doesn’t need a Kaiser shape.

  • A bake-at-home roll is an option if preparing it at home suits the time you plan to have your snack.
  • Check the preparation instructions, label and availability for each product.

Albert Heijn

Albert Heijn lists Schär Kaiserbrötchen and has an online category for gluten-free bread.

  • A good starting point if you’re specifically looking for a Kaiser roll labelled gluten-free.
  • An online product listing doesn’t guarantee stock at your local branch; check the packaging when you buy.

Jumbo

Jumbo lists Schär gluten-free multigrain rolls and also shows other types of gluten-free bread.

  • An option for looking at shapes other than Kaiserbrötchen.
  • Check the label on the product you choose: not every roll in a general bake-at-home range is gluten-free.

PLUS

PLUS lists Schär Kaiserbrötchen and Schär multigrain rolls online.

  • You can look at both the Kaiser shape and a different type of roll online.
  • Check local availability and the current product packaging.

Roll options at Joybuy

These mini baguettes offer a different shape for an after-school snack if the Kaiser shape doesn’t matter. If your child has coeliac disease, check the gluten-free statement on the current packaging before use.

Gv Mini Baguettes, 7 pieces

Gv Mini Baguettes, 7 pieces

A different type of roll if you don’t need the Kaiser shape for an after-school snack.

The product name specifies seven mini baguettes. Check the current packaging for the gluten-free statement, ingredients and preparation instructions: the available preparation information describes both baking and a mix that still needs shaping. Avoid contact with ordinary bread crumbs when preparing and packing them.

View at Joybuy

Frequently asked questions

What should I look for in a roll for a child with coeliac disease?

Choose a roll with a gluten-free statement on the current packaging and avoid contact with ordinary bread crumbs. Under EU rules, food can only be labelled ‘gluten-free’ if it contains no more than 20 mg of gluten per kg as sold. Also check the ingredients and allergen information on the product you buy.

How can I keep a gluten-free roll crumb-free in a lunchbox?

Prepare the roll with clean hands, a clean knife and a clean chopping board, and use a lunchbox that’s free of crumbs. The Dutch Coeliac Society says that even a bread crumb can be harmful to someone with coeliac disease.

Does every gluten-free roll contain iodised baker’s salt?

No, you can’t tell from the type of roll or the gluten-free statement. The Netherlands Food and Consumer Product Safety Authority says that iodine compounds may be present in bread and other bakery products through baker’s salt, with a maximum of 65 mg of iodine per kg of salt. To check the ingredients in a particular roll, read the packaging or ask the manufacturer.

Will a roll listed online also be available at my supermarket?

An online listing doesn’t guarantee stock at your local branch or in your delivery area. Check availability with your chosen shop and read the packaging again when you buy, even if you’ve bought the roll before.