If you need a gluten-free croissant because you have coeliac disease, choose a product that is explicitly labelled gluten-free on the packaging. If you also want to buy organic, check that the same croissant carries an organic label too: a gluten-free option is not automatically organic. Then compare the allergens and the preparation and storage instructions on the specific packaging.
For you, the first step is to look for an explicit gluten-free label, rather than assuming a recipe is suitable because it contains no wheat. Always check the current ingredients and allergen information on the packaging too.
You have two separate requirements for the same croissant. An organic label does not replace a gluten-free label, and a gluten-free label says nothing about whether a product is organic.
Your choice also depends on how many croissants you’ll use, and how much time and space you have to store and prepare them. Bake-at-home, frozen and shelf-stable croissants each come with different instructions.
First, check that the croissant meets your gluten-free requirements and, if you also want to buy organic, that both labels appear on the same product. Then look at other allergens, preparation and pack size.
| What to look for | What to check when buying | Who is this most important for? |
|---|---|---|
| Gluten-free label | Look for the words ‘gluten-free’ on the packaging you’ve chosen and check the current ingredients. Under European Commission Regulation (EU) No 828/2014, a food sold to consumers must contain no more than 20 mg/kg of gluten to carry this label. | If I’m choosing a croissant because I have coeliac disease, I want to see an explicit gluten-free label rather than relying on the recipe alone. For around 36% of consumers, this would be the first requirement. |
| Organic and gluten-free | Check that both labels appear on the same croissant. According to Skal Biocontrole, a prepacked food produced in the EU and sold as organic must carry the EU organic logo. | When I’m shopping organic, I don’t want to accidentally choose a croissant that meets only one of my two requirements. For around 29% of consumers, checking both labels would come first. |
| Allergens and preparation | Read the allergen information and check whether the croissants need to be baked, stored frozen or used soon after defrosting. | If I also need to watch out for other allergens, I want to choose a pack with storage and preparation instructions I can follow. For around 21% of consumers, this would be the most important consideration. |
| Pack size and availability | Compare the number of croissants with how many you’ll use, and check the current ordering status of that specific variety. | If I won’t use all the croissants at once, I want to know whether the pack suits my household and whether I can order the same variety again. For around 14% of consumers, this would be the first consideration. |
The EU organic logo does not tell you how much gluten a croissant contains.
If you have both requirements, look for the organic and gluten-free labels on the same packaging.
To be sure a product is gluten-free, look for an explicit gluten-free label. Gluten-free croissants may also contain other allergens, including egg, milk or soya.
Check the packaging for the specific variety, especially if you need to take other allergens into account too.
Jumbo says that Schär Croissant à la Française must not be refrozen after defrosting. It should then be kept chilled and eaten within one day. Albert Heijn says its gluten-free croissants are not suitable for freezing at home.
Choose a pack size and storage method that suit when you plan to use the croissants.
If you don’t use defrosted croissants within the stated time, you may have to throw them away.
Albert Heijn marks its separate organic croissants as discontinued. Lidl has said that its additional gluten-free products were temporarily unavailable.
Before ordering, check the current status of the specific croissant. If you have two requirements, keep checking for both labels on that product.
These product ranges mainly differ in how they are prepared and stored, and in the allergens they contain. Check each variety individually to see whether it also carries the organic label you’re looking for.
Albert Heijn lists AH Glutenvrij Croissants in a pack of two bake-at-home croissants.
Jumbo lists Schär Croissant à la Française as a gluten-free frozen croissant in a pack of four.
Jumbo and PLUS list Consenza croissants in a pack of three.
Under European Commission Regulation (EU) No 828/2014, a food sold to consumers can be labelled gluten-free if it contains no more than 20 mg/kg of gluten. When buying, check that the croissant you’ve chosen carries this label.
No. An organic label on its own tells you nothing about whether a product is gluten-free. If you need both, check for both labels on the same packaging.
It depends on the variety: Albert Heijn says AH Glutenvrij Croissants are not suitable for freezing at home, while Schär frozen croissants must not be refrozen after defrosting. Follow the storage instructions on the packaging you buy.
Yes. Jumbo lists Schär Croissant à la Française as gluten-free and also lists wheat starch among the ingredients. A gluten-free label does not replace the need to check for other allergens.
No, check the current ordering status of the specific variety. For example, Albert Heijn’s product page marks AH Biologisch Croissants as discontinued. This separate organic variety is therefore not a regular option when buying a gluten-free croissant.
