Anyone checking labels because of coeliac disease
You want to see a gluten-free claim or the Crossed Grain symbol on the packet, and check any warnings about cereals containing gluten before choosing crisps.
If you have coeliac disease, first check the current packaging for a gluten-free claim or the Crossed Grain symbol, and read any warnings on the pack. Only then compare kcal per 100 g and per portion: less fat or a smaller portion does not automatically mean fewer calories, and oven-baked crisps are not necessarily gluten-free.
You want to see a gluten-free claim or the Crossed Grain symbol on the packet, and check any warnings about cereals containing gluten before choosing crisps.
Once you’ve checked for gluten, look at kcal per 100 g and the amount you plan to eat. Fat, salt and the stated portion size can also help you compare products on a like-for-like basis.
You want a flavour and texture that suit your snack break, without assuming that a familiar type of crisp or a particular base ingredient tells you whether it’s gluten-free.
If you have coeliac disease, first check the current packaging for a gluten-free claim or the Crossed Grain symbol, then read the allergen and cross-contamination information. Next, compare the nutritional values per 100 g and the amount you plan to eat.
| What to consider | What to check when buying | Especially relevant for |
|---|---|---|
| Gluten-free claims and warnings | Look for ‘gluten-free’ or the Crossed Grain symbol on the packet, and read any warnings about cereals containing gluten. | When I buy crisps for someone with coeliac disease, I want to check the claim and warnings on that exact packet. Around 46% of consumers put this check first. |
| Calories and fat | Compare kcal and fat per 100 g, then check the nutritional information for the portion you plan to eat. | Once I’ve checked for gluten, I want to compare products using the same quantity, without assuming ‘less fat’ means ‘fewer kcal’. This comparison matters most to around 27% of consumers. |
| Portion and flavour | Check how many grams are in a portion and the flavour of the variant you’ve checked. | For a snack, I want a flavour I enjoy and an amount I can weigh out myself. Around 27% of consumers put portion and flavour first. |
The base ingredient doesn’t tell you everything about the flavourings or possible cross-contamination during production.
Check the current packaging for a gluten-free claim or the Crossed Grain symbol, and read the ingredients and warnings too.
According to Lay's, Oven Baked crisps contain 50% less fat than regular potato crisps. That says nothing about their gluten-free status or kcal. Chio lists 435 kcal per 100 g for Oven Chips Sea Salt, but also warns that the product may contain wheat and barley.
First check the gluten-free claim and warnings for the specific variant you’ve chosen. Then compare kcal and fat using the same quantity.
A value per portion relates to that product’s stated portion size. For example, the UK product listing for Proper Paprika Lentil Chips gives 93 kcal per 20 g, while Chio lists 131 kcal per 30 g for Oven Chips Sea Salt.
First compare kcal per 100 g, then consider how many grams you want to have. For a product sold in the Netherlands, check the nutritional information and gluten-free claim again.
Schär’s Curvies Original is a 170 g potato crisp variant whose product page describes it as ‘gluten-free’ and ‘wheat-free’.
Lay's has an Oven Baked range for anyone who also wants to consider fat after checking for gluten.
Pringles’ Dutch range includes Original, Paprika and nacho variants.
Not simply because they’re oven-baked: the cooking method doesn’t tell you whether they’re gluten-free. Check the current packaging for the variant you’ve chosen for a gluten-free claim or the Crossed Grain symbol, and read the warnings. For example, Chio warns that Oven Chips Sea Salt may contain wheat and barley.
Ingredients, nutritional values and allergen information can change. Albert Heijn therefore recommends checking the packaging of the product you’re actually buying, even if you’ve already looked at the online product information.
Keep gluten-free crisps well sealed and separate from products containing gluten, and use clean utensils when serving. The Dutch Coeliac Association recommends storing and preparing gluten-free foods separately.
A warning like this means you should pay attention to the specific allergen and product details on the packaging. According to the Netherlands Food and Consumer Product Safety Authority, rules have applied in the Netherlands since 1 January 2026 on when and how food businesses must warn about possible cross-contamination with allergens. So check the exact wording on the packet you buy.