Who is this choice relevant to?

Travellers with coeliac disease

You’re looking for crispbread to take on the road and check that the packaging explicitly says ‘gluten-free’ before you buy. Ordinary rye crispbread is not suitable.

Travellers with other allergen requirements

As well as checking for a gluten-free label, you need to make sure that ingredients such as sesame and warnings about allergens such as milk, mustard or soya are suitable for you.

Travellers comparing nutritional information

You want to compare the fibre and salt content of gluten-free products. Check the nutritional values per 100 g so that different pack sizes don’t skew the comparison.

What should you look for when choosing?

For a road trip when you have coeliac disease, the gluten-free label is your first check. The packaging, nutritional information and any other allergens then help you decide which product suits your plans.

What to look for What should you check? Who is this important for?
Gluten-free label Look for ‘gluten-free’ on the packaging and read the ingredients. Under Commission Implementing Regulation (EU) No 828/2014, this label may be used when the food sold to the final consumer contains no more than 20 mg/kg of gluten. If I’m taking a snack because I have coeliac disease, I don’t want to rely on the general name ‘crispbread’. Around 50% of consumers say an explicit gluten-free label is their main purchase concern.
Taking it with you and storage Check the pack weight and storage instructions. Keep the crispbread dry and pack moist toppings separately. For a journey, I want to take an amount that fits in my bag and can be stored after opening. For around 30% of consumers, this practical aspect matters most when choosing.
Nutritional information and allergens Compare fibre and salt per 100 g; also check the ingredients and ‘contains’ and ‘may contain’ statements. Check the label if iodised salt matters to you. Once I’ve found a gluten-free option, I mainly want to know which ingredients and nutritional values suit my other requirements. This is the main distinguishing purchase concern for around 20% of consumers.

Common mistakes

  • Assuming ordinary rye crispbread is gluten-free

    Rye contains gluten. Ryvita says that all its products contain gluten, so it is not a substitute for explicitly labelled gluten-free crispbread if you have coeliac disease.

    First check for a gluten-free label on the specific pack, then compare other product features.

  • Checking only for ‘lactose-free’ or ‘high in fibre’

    These labels don’t rule out other allergens. According to Jumbo’s product information, Wasa Sesame & Sea Salt contains sesame and may contain milk, mustard and soya. Albert Heijn says its gluten-free crispbread may contain sesame.

    If you have other allergies, check both the ingredients and allergen warnings on the current packaging.

  • Comparing salt without using the same measure

    Albert Heijn’s product information lists 2,4 g of salt per 100 g for AH Glutenvrij Vezelrijk crispbread, while Jumbo lists 1,2 g per 100 g for Wasa Sesame & Sea Salt. Pack weight isn’t the right measure for comparing the difference.

    Compare the nutritional information per 100 g, then consider how much you actually want to take with you.

  • Assuming all crispbread contains iodised salt

    According to the Netherlands Nutrition Centre, using baker’s salt when baking isn’t compulsory. So the fact that AH Glutenvrij Vezelrijk crispbread lists iodised salt doesn’t tell you anything about other products.

    Check the ingredients of the specific crispbread if iodised salt is important to you.

Brands and retailers compared

Wasa (Wasabröd)

Wasa Gluten- & Lactosevrij Knäckebröd Sesame & Sea Salt is a specific 240 g variety labelled gluten-free; this doesn’t apply to the entire Wasa range.

  • Jumbo lists 10 g of fibre and 1,2 g of salt per 100 g for this variety.
  • The product contains sesame and, according to Jumbo, may contain milk, mustard and soya.

Albert Heijn / AH Glutenvrij

AH Glutenvrij Vezelrijk crispbread is a 230 g own-brand product with an explicit gluten-free label.

  • Albert Heijn lists 6,5 g of fibre per 100 g, iodised salt and production in a completely gluten-free environment.
  • The product contains oats and may contain sesame. Check the packaging, as ingredient information can change.

Jumbo

Jumbo is a retailer where you can compare product information for items such as the Wasa variety mentioned above; that doesn’t mean every crispbread in its range is gluten-free.

  • The product page for the Wasa variety lists nutritional values and allergens.
  • Jumbo recommends checking the packaging itself, as online product information may differ.

Ryvita

Ryvita is a crispbread brand, but it isn’t a gluten-free option if you have coeliac disease.

  • Ryvita states that all its products contain gluten. According to the brand, Original Crispbread contains ingredients including rye flour.

Lidl

A general description such as ‘wholegrain crispbread’ at Lidl doesn’t confirm that a specific product is gluten-free.

  • If you have coeliac disease, choose only a specific pack with an explicit gluten-free label and check the allergens.

ALDI

ALDI describes Goud Gebakken Robuust crispbread as wholegrain crispbread with seeds; this product description doesn’t confirm that it is labelled gluten-free.

  • If you have coeliac disease, check the gluten-free label and ingredients on the specific pack rather than relying on the word ‘wholegrain’ alone.

Related Joybuy products

Related products will be available soon.

Frequently asked questions

Is crispbread without wheat suitable for coeliac disease?

Not on that basis alone: check that the packaging explicitly says ‘gluten-free’. Under Commission Implementing Regulation (EU) No 828/2014, this label is subject to a limit of no more than 20 mg/kg of gluten in food sold to the final consumer. Rye is also a cereal that contains gluten.

Do I need to check for other allergens in gluten-free crispbread?

Yes. A gluten-free label says nothing about other allergens. According to Jumbo, the Wasa Sesame & Sea Salt variety contains sesame and may contain milk, mustard and soya, so check the label if these ingredients are relevant to you.

How can I take crispbread with me without it going soft?

Keep the crispbread dry, seal the pack after opening and pack moist toppings separately. Also check the storage instructions on the pack you’re taking with you.

Does gluten-free crispbread always contain iodised salt?

No, don’t assume this based on the product category. The Netherlands Nutrition Centre says that using baker’s salt when baking isn’t compulsory, so check the ingredients list to see whether the specific product contains iodised salt.

Can I take ordinary wholegrain crispbread from Lidl or ALDI?

If you have coeliac disease, only if the specific pack explicitly says ‘gluten-free’ and the other allergen information is suitable for you. ‘Wholegrain’ or ‘with seeds’ on its own doesn’t confirm that a product is suitable for a gluten-free diet.