Who is this choice relevant to?

People who follow a strict gluten-free diet

If you have coeliac disease, an explicit gluten-free label is essential. The Netherlands Nutrition Centre also advises checking the ingredients list and any cross-contamination warnings on the label.

People looking for something crunchy with their coffee

If you want something to top during a short break, you can choose between crispbread, Knusperbrot and crackers once you’ve checked that it’s gluten-free. Compare the shape and ingredients of each product; the names don’t refer to the same type of product.

People who also compare ingredients

If you pay attention to fibre, types of grain or baker’s salt, compare the current ingredients list and nutritional information. A dark colour or the claim ‘high in fibre’ does not replace a gluten-free label.

What should you look for when choosing?

First, check that the specific product is labelled gluten-free. Only then choose the product type and compare the nutritional information that matters to you.

What to consider What should you check? Who is this important to?
Gluten-free suitability Look for ‘gluten-free’ on the current packaging and read the ingredients and any cross-contamination warnings. Under EU Regulation 828/2014, the claim may be used when the product as sold contains no more than 20 mg of gluten per kg. If I have coeliac disease, I mainly want to know whether this exact product is suitable for my gluten-free diet. For around 50% of consumers, this is the top priority.
Type of product for your coffee break Compare whether you’d prefer crispbread, Knusperbrot or crackers, and check the shape on the packaging. Even if it’s a familiar product type, check the gluten-free label again. For a short break, I want to choose a crunchy product that suits how I plan to eat it or what I want to put on it. For around 30% of consumers, this practical choice is the deciding factor.
Ingredients and nutritional information For example, compare the fibre and salt per 100 g. Check the ingredients if you want to know whether baker’s salt is used; don’t assume that every product contains iodine. When choosing between gluten-free products, I also want to be able to compare their ingredients and nutritional value. Around 20% of consumers give this comparison top priority.

Common mistakes when choosing

  • Assuming ‘high in fibre’ or ‘wholegrain’ means ‘gluten-free’

    Those words alone say nothing about whether a product is gluten-free. Regular crispbread may contain grains that contain gluten.

    Look for the explicit ‘gluten-free’ label on the packaging, then read the ingredients list.

  • Relying on the brand name instead of checking the product

    A brand that offers gluten-free products may also sell other products. The brand name alone doesn’t tell you whether the product in your hands is gluten-free.

    Check the full product name and read the label again if you buy a different variety.

  • Assuming all oat crispbread is gluten-free

    According to the Netherlands Nutrition Centre, oats can come into contact with grains that contain gluten during processing.

    For an oat product, check for an explicit gluten-free label and any warnings on the current packaging.

  • Assuming all crispbread contains iodine

    The Netherlands Food and Consumer Product Safety Authority describes the use of iodised baker’s salt in bread, bread substitutes and bakery products. This doesn’t tell you whether a specific product contains iodine.

    Check the product ingredients if baker’s salt is relevant to your choice.

Brands to compare

AH Glutenvrij

Albert Heijn lists AH Glutenvrij High-Fibre Crispbread as a specific gluten-free product.

  • The product name makes it clear that this is crispbread labelled gluten-free.
  • Check the current packaging for ingredients, allergens and nutritional value.

Wasa

Albert Heijn lists Wasa Gluten-free and Lactose-free Classic and Wasa Sesame & sea salt gluten-free, among other products.

  • You can choose between Wasa products specifically labelled gluten-free.
  • Don’t assume every Wasa product is gluten-free; read the label of the variety you choose.

Schär

Albert Heijn lists Schär Gluten-free Oat Crispbread, Knusperbrot dunkel gluten-free and Gluten-free Crackers, among other products.

  • These products offer different crunchy formats to compare.
  • Crackers, Knusperbrot and crispbread are different product types; check the ingredients for each variety too.

Related Joybuy products

Related products coming soon.

Frequently asked questions

What does ‘gluten-free’ mean on crispbread?

Under EU Regulation 828/2014, a product may be labelled ‘gluten-free’ if the product sold to consumers contains no more than 20 mg of gluten per kg. Check the label on the specific product you choose.

Is regular rye crispbread a gluten-free alternative?

No, rye contains gluten. Ryvita lists wholemeal rye flour and rye flour in Original Crispbread; don’t choose this product if you need to follow a strict gluten-free diet.

Is oat crispbread automatically suitable for people with coeliac disease?

No, the type of grain alone doesn’t tell you whether it’s suitable. The Netherlands Nutrition Centre points out that oats can be contaminated with grains that contain gluten, so check the gluten-free label and warnings on the specific product.

Does gluten-free crispbread always contain iodine from baker’s salt?

No, you can’t assume this of every product. The Netherlands Food and Consumer Product Safety Authority describes the use of iodised baker’s salt in bread, bread substitutes and bakery products; check the ingredients information for a specific crispbread product.

What if I’ve bought a gluten-free product before?

Check the current packaging again when you buy it. Check the product name, ingredients and warnings so you’re not basing your choice solely on an earlier pack.