People buying for a household with coeliac disease
For the variety you choose, check the ‘gluten-free’ statement, ingredients and allergen information on the current packaging.
If you have coeliac disease, first look for an explicit ‘gluten-free’ statement and check the ingredients and allergen information on the current packaging. If you want to store or take crispbread with you in sealed portions, choose only a variety whose inner packaging is explicitly described as individually wrapped. Then compare the ingredients and nutritional information relevant to your choice.
For the variety you choose, check the ‘gluten-free’ statement, ingredients and allergen information on the current packaging.
You don’t eat crispbread every day, or you want to take an unopened portion with you. Check whether the pack says that the contents are wrapped individually or in portions.
As well as checking the gluten-free statement, you want to compare the salt content and see in the ingredients list whether iodised salt has been used.
Start with the gluten-free statement and the label on the exact variety. Then consider whether the packaging and nutritional information suit the way you plan to use the crispbread.
| What to look for | What to check before buying | Who it matters to |
|---|---|---|
| Gluten-free status and allergens | Look for an explicit ‘gluten-free’ statement on the pack and read the current ingredients and allergen information, including any statements about oats or sesame. | I want to check whether the variety I’ve chosen is gluten-free and which other allergens are listed. For around 36% of consumers, checking the label comes first. |
| Sealed portions | Check whether the pack mentions individual inner wrappers and how many pieces they contain. Storage instructions don’t prove that the contents are individually wrapped. | I don’t eat crispbread every day and want to be able to take an unopened portion with me. For around 29% of consumers, portion packaging is the top priority. |
| Salt and iodine | Compare the salt per 100 g and, if listed, per portion. Check the ingredients list to see whether iodised salt or baker’s salt has been used. | If I often use crispbread instead of bread, I want to know what kind of salt it contains and how much salt I’ll get per portion. Around 21% of consumers prioritise this point. |
| Ingredients and choice | Once you’ve checked that it’s gluten-free, compare the ingredients and nutritional information, such as fibre per 100 g, for the exact varieties. | After checking the label, I want to choose between different ingredients and textures. This matters most to around 14% of consumers. |
The product category doesn’t tell you whether a specific variety is gluten-free.
Look for an explicit gluten-free statement and read the ingredients and allergens on the pack.
Albert Heijn warns that product information for its crispbread may change.
So check the packaging of the exact variety again when you buy it.
An instruction to reseal the pack after opening doesn’t confirm that it contains separate inner bags.
Look for an explicit statement on the pack that the contents are individually wrapped, or ask the manufacturer how they’re packaged.
The varieties reviewed also differ in their ingredients and allergens: Wasa Sesame & Sea Salt contains sesame, while Albert Heijn says its gluten-free crispbread may contain sesame.
As well as the nutritional values, read the ingredients and allergen information for the variety you’re buying.
Albert Heijn lists oats, rice and maize as ingredients in its 230 g AH Glutenvrij Vezelrijk crispbread.
Wasa describes Gluten- & Lactosevrij Sesame & Sea Salt as a gluten-free crispbread variety with sesame.
Glutenvrijemarkt.com stocks several Schär crispbread varieties, including Grovknäcke.
No. ‘Wheat-free’ isn’t the same as an explicit ‘gluten-free’ statement. Check for that statement and also read the current ingredients and allergen list. The Netherlands Food and Consumer Product Safety Authority points out that ingredients information should identify cereals containing gluten.
No. Inner packaging tells you how the portion is wrapped, not whether the crispbread is gluten-free. Check both separately on the packaging of the variety you’ve chosen.
Follow the storage instructions on the packaging for the specific variety. Albert Heijn advises storing its gluten-free crispbread in a cool, dry place and closing the pack tightly after use. For the Wasa variety, Jumbo says to store it in a cool, dry place.
This matters most if you often use crispbread instead of bread. The Netherlands Nutrition Centre describes bread made with baker’s salt as a source of iodine. So check the ingredients list to see what type of salt is used in that crispbread variety, but don’t draw conclusions about your overall diet from a single product.