Who is this choice important for?

People with coeliac disease ordering online

You’re looking for chocolate breakfast cereal with an explicit gluten-free label and want to check that it’s available for your order before you check out.

People with additional allergies

As well as gluten, you may need to look out for peanuts, nuts, soya or milk, for example. Check both the ingredients and the statements about what a product contains or may contain.

People comparing nutritional information

You want to compare the sugar, fibre and protein per 100 g in explicitly labelled gluten-free chocolate options. A gluten-free label alone tells you nothing about these values.

What should you look for when choosing?

Start by checking for a gluten-free label. Then confirm that the specific product is available for delivery to your address, and compare the other allergens and nutritional information.

What to consider What to check Especially relevant for
Gluten-free label Look for ‘gluten-free’ on both the product page and packaging, and check the ingredients and allergens. When ordering for someone with coeliac disease, I don’t want to rely only on the chocolate flavour or the presence of oats. An estimated 42% of consumers prioritise an explicit gluten-free label.
Online availability Check the basket and delivery status for your address on the individual product page. I want my breakfast cereal delivered, so an item that’s only available in store isn’t much use to me. An estimated 33% of consumers consider current online availability the most important factor.
Other allergens and nutritional value Read the ‘contains’ and ‘may contain’ statements; compare sugar, fibre and protein per 100 g. As well as checking for a gluten-free label, I may need to take peanuts or nuts into account, or want to compare nutritional information. For an estimated 25% of consumers, this is the most important next step.

Common mistakes

  • Assuming chocolate muesli is automatically gluten-free

    A chocolate flavour tells you nothing about gluten. Jumbo lists wheat and gluten-containing cereals among the ingredients in Quaker Cruesli Chocolade.

    Use an explicit gluten-free label as your first filter, then check the ingredients and allergens for the product you’ve chosen.

  • Mistaking a range page for delivery availability

    Albert Heijn listed its Glutenvrij Krokante muesli chocolade as available in store only. Jumbo marked Consenza Gluten Free Muesli Choco as no longer part of its online range.

    Open the individual product page and check the basket and delivery status again before you check out.

  • Not checking for other allergens after seeing a gluten-free claim

    Gluten-free doesn’t mean free from other allergens: the Holie’s variety contains peanuts, while the AH chocolate muesli may contain milk, soya and nuts, among other allergens.

    If you have another allergy, check both the ‘contains’ and ‘may contain’ statements on the packaging of the variety you choose.

  • Comparing only pack sizes

    The chocolate options mentioned come in different pack sizes and have different nutritional values. Comparing the packs alone won’t make these differences clear.

    Compare sugar, fibre and protein per 100 g, and keep the allergen information for the same variety in view.

Brands and product ranges to consider

AH Glutenvrij

The AH range includes 300 g packs of Glutenvrij Krokante muesli chocolade. Albert Heijn states that this product contains 12% chocolate and is made in a completely gluten-free environment.

  • The individual product page lists the ingredients, allergens and nutritional values.
  • Albert Heijn listed this product as available in store only. According to the allergen information, it may contain milk, soya and nuts, among other allergens.

Holie’s

Jumbo displayed 330 g packs of Gluten Free Granola Peanut Chocolate, a chocolate granola, with an add-to-basket button.

  • For this variety, Jumbo lists 4,0 g of sugar, 14 g of fibre and 15 g of protein per 100 g.
  • This variety contains peanuts and may contain nuts and soya; check the current delivery status too.

Consenza

Jumbo includes Consenza Gluten Free Muesli Choco 400 g in its range overview.

  • The product name explicitly identifies this particular muesli as gluten-free.
  • Jumbo marked this variety as no longer part of its online range; check its current product status if you want to order it.

Gluten-free chocolate granola at Joybuy

These two Joybuy products are pack-size options of Holie’s chocolate granola with an explicit gluten-free label: one 330 g pack and a bundle of six. When choosing, also check the allergens on the packaging and delivery options for your address.

Holie's Granola Glutenfree Peanut Chocolate, 330 g

Holie’s Granola Glutenfree Peanut Chocolate, 330 g

For anyone looking for one pack of explicitly labelled gluten-free chocolate granola. This variety contains peanuts; if you have additional allergies, also check the packaging for warnings about possible traces of nuts and soya.

Check delivery availability for your address before completing your order.

View at Joybuy
Holie's Granola Glutenfree Peanut Chocolate, 6 × 330 g

Holie’s Granola Glutenfree Peanut Chocolate, 6 × 330 g

For anyone who wants to order the same gluten-free chocolate granola as a bundle of six 330 g packs. The granola contains peanuts; if you have additional allergies, check the full allergen information on the packaging.

Make sure the bundle size suits your needs and that delivery to your address is available.

View at Joybuy

Frequently asked questions

Is chocolate breakfast cereal automatically gluten-free?

No. The chocolate flavour or product name isn’t enough to establish that. If you have coeliac disease, choose a product with an explicit gluten-free label and check the ingredients and allergens. For example, Jumbo lists wheat and gluten-containing cereals in Quaker Cruesli Chocolade.

Can a breakfast cereal labelled gluten-free contain oats?

Yes, oats are found in the chocolate products from AH and Holie’s that are labelled gluten-free. Don’t assume that every muesli or granola containing oats is suitable: check the gluten-free label on the specific product and read the packaging.

Can I have AH Glutenvrij Krokante muesli chocolade delivered?

Don’t assume it can be delivered to your home without checking its current status: Albert Heijn listed this specific product as ‘In store only’. Before completing your order, check the product and delivery information for your address.

Which allergens should I check besides gluten?

Check the full allergen information for the variety you choose. Holie’s Peanut Chocolate contains peanuts and may contain nuts and soya; the AH chocolate muesli may contain milk, soya and nuts, among other allergens.

Should I read the packaging if the product page says ‘gluten-free’?

Yes. Check the label and allergen information on the packaging you receive too. Albert Heijn points out that ingredients and allergy information can change when products are updated.