Who are you choosing for?

Organising a get-together for a guest with coeliac disease

You want to offer a chocolate biscuit without relying on the product name alone. You also want to avoid crumbs from regular biscuits getting onto the gluten-free ones when you serve them. The Dutch Coeliac Society highlights the importance of checking labels and avoiding cross-contamination.

Looking for a familiar type of biscuit

You’re looking for a chocolatey gluten-free treat for a birthday table with a mix of guests. Verkade describes its Oaties variant with milk chocolate as gluten-free, while Albert Heijn and Jumbo also list gluten-free chocolate chip cookies.

Planning for guests with different dietary requirements

As well as checking that a product is gluten-free, you may also need to consider lactose or specific allergens. In that case, the information on the individual pack matters more than the general biscuit category.

What should you look for?

Start by checking the gluten-free claim on the current packaging. Then choose the type of biscuit and check for any other dietary requirements. Before serving, set aside clean utensils and a separate plate.

What to consider What to check before buying Who is this most important for?
Gluten-free status and serving Check the gluten-free claim on the current packaging and set out a clean plate and separate serving utensils. If a guest has coeliac disease, I want to avoid the wrong biscuit choice or crumbs on the serving plate spoiling the occasion. An estimated 36% of consumers prioritise this combination of checking the label and serving separately.
Chocolate and biscuit type Compare an oat biscuit with a milk chocolate coating to a cookie or biscuit with chocolate chips. For a birthday table, I want to choose a biscuit that suits the kind of treat I have in mind. An estimated 29% of consumers give this choice of chocolate flavour and biscuit type top priority.
Other allergens and lactose Read the ‘contains’ and ‘may contain’ statements. Check for a lactose-free claim separately from the gluten-free one. If a guest has another dietary requirement, I want to know whether this particular biscuit is suitable. For an estimated 21% of consumers, this additional check is the most important consideration.
Availability Check that the product you want is available shortly before buying, and check the packaging again when it arrives. When I’m getting ready for the get-together, I want a practical way to find the product without relying on a changing range. An estimated 14% of consumers prioritise how easy it is to find the product.

Common mistakes

  • Assuming a product is gluten-free because wheat isn’t mentioned in its name

    A product name doesn’t tell you enough about its gluten-free status or how it was made. That’s why the Dutch Coeliac Society stresses the importance of checking the label.

    Look for the word ‘gluten-free’ or a gluten-free symbol on the current packaging. You can also look for the Crossed Grain symbol if it’s relevant to your choice.

  • Using the same tongs for regular and gluten-free biscuits

    The Dutch Coeliac Society says that crumbs containing gluten can get into gluten-free food through shared utensils.

    Serve gluten-free biscuits on a clean, separate plate and use dedicated tongs or a spoon.

  • Assuming gluten-free means free from other allergens too

    Gluten-free doesn’t, by itself, mean a product is free from milk, soya or nuts. For example, Joybuy lists milk, oats and soya as allergens present in Verkade Oaties Milk Chocolate, and nuts as a possible allergen.

    Ask your guests which ingredients they need to avoid, and check both the ‘contains’ and ‘may contain’ statements on the current packaging of each product you choose.

  • Treating an online product listing as the final word on ingredients

    Albert Heijn says that ingredient and allergen information can change. So a product page you looked at earlier may not include all the information shown on the pack in your hand.

    Check the product again shortly before your get-together, and read the packaging before serving.

Brands and retailers to consider

Verkade

Verkade describes Oaties Milk Chocolate as a gluten-free oat biscuit with a milk chocolate coating.

  • A specific option if you’re looking for an oat biscuit with a chocolate coating.
  • Joybuy’s product information lists milk, oats and soya as allergens present in this variant, and nuts as a possible allergen. This doesn’t apply to all Verkade biscuits.

Albert Heijn

Albert Heijn lists AH Gluten-Free Chocolate Chip Cookies as a separate product.

  • A familiar chocolate chip cookie to compare with other types of biscuit.
  • Albert Heijn warns that product information may change and recommends checking the packaging.

Jumbo

Jumbo lists products including Schär Choco Chip Cookies and Céréal Gluten-Free & Lactose-Free Chocolate Biscuits.

  • The listed products offer different biscuit types, including one specifically labelled lactose-free.
  • Check the allergens for each product. Gluten-free or lactose-free doesn’t mean a biscuit is free from all other allergens.

Schär

Jumbo describes Schär Choco Chip Cookies as gluten-free biscuits with chocolate chips.

  • A specific biscuit option if you’re looking for chocolate chips.
  • Check the current allergen information for this variant. The product listing doesn’t cover the entire Schär range.

Products on Joybuy

Matching products will be available soon.

Frequently asked questions

What does ‘gluten-free’ mean on a biscuit packet?

Under Commission Implementing Regulation (EU) No 828/2014, a food can be labelled ‘gluten-free’ if the finished product contains no more than 20 mg/kg of gluten. When you buy it, check that the current packaging carries this claim or a gluten-free symbol.

Is a biscuit with no wheat in the ingredients list suitable for a guest with coeliac disease?

Don’t rely solely on the absence of wheat from the ingredients list. Check for a gluten-free claim on the current packaging. The Dutch Coeliac Society also identifies the Crossed Grain symbol as an indication that takes the production process into account.

How should I serve gluten-free biscuits alongside regular biscuits?

Put the gluten-free biscuits on a clean, separate plate with their own serving utensils. The Dutch Coeliac Society warns that shared utensils can transfer crumbs containing gluten.

Is a gluten-free chocolate biscuit also lactose-free?

No, that doesn’t follow from the ‘gluten-free’ claim. Jumbo lists Céréal Gluten-Free & Lactose-Free Chocolate Biscuits as a product carrying both claims, while Joybuy’s product information lists milk as an allergen present in Verkade Oaties Milk Chocolate. Check the current packaging of the product you choose for each guest.

Should I still check the packaging after comparing products online?

Yes, read the packaging of the product you actually bought before serving it. Albert Heijn says that information including ingredients, nutrition and allergens may change.