Which format suits you?

If you want to serve food carefully when someone has coeliac disease

You’re looking for breakfast cake with a clear gluten-free label and want to avoid contact with crumbs or used cutting equipment. The Dutch Coeliac Society also highlights the risk of cross-contamination, even with gluten-free products.

If you want to share slices

You want to cut breakfast cake for several people. An unsliced cake lets you do that, as long as you use a clean chopping board and knife and keep the cake separate from snacks containing gluten.

If you’re looking for a snack just for yourself

You want to grab an individual portion during an episode without cutting into a large cake. A breakfast cake bar could be a good option; check the packaging for a gluten-free label and allergen information.

What should you look for when choosing?

If you have coeliac disease, first check that the specific breakfast cake is labelled gluten-free. Then choose between a bar for one person and an unsliced cake to share, taking care to serve it hygienically.

What to consider What to check when buying Who is this important for?
Gluten-free status and cross-contamination Look for ‘gluten-free’ or the Crossed Grain symbol on the current packaging. Use clean equipment when serving. I want my breakfast cake to be clearly labelled gluten-free and kept away from ordinary crumbs. For around 46% of consumers, that reassurance matters most.
Convenience of a single portion Check the gluten-free label and the weight of the bar on the packaging. When I’m having a snack on my own, I don’t want to cut into a large cake and put it away again. Around 27% of consumers prioritise the convenience of an individual portion above all else.
Sharing Check the size and allergen information; keep an unsliced cake separate from snacks containing gluten. When we’re watching together, I want to be able to offer several slices. Around 27% of consumers prioritise being able to share.

Common mistakes

  • Assuming ‘zero’ or ‘no added sugar’ means gluten-free

    A claim about sugar does not confirm that breakfast cake is gluten-free. Even with a pre-sliced variety, you should check the specific packaging for a gluten-free label.

    Use the gluten-free label or Crossed Grain symbol as your first check; only then consider the other nutritional information.

  • Cutting gluten-free cake with shared utensils

    The Dutch Coeliac Society says that crumbs on a chopping board or knife can also cause cross-contamination.

    Use a clean chopping board and knife. Keep the gluten-free cake wrapped and separate from regular snacks.

  • Checking only for gluten

    According to product information from PLUS, Peijnenburg Ontbijtkoek Glutenvrij Ongesneden also contains milk and lupin as allergens.

    Check the allergen information on the specific pack if anyone also has another food allergy.

  • Assuming gluten-free means low in sugar

    According to the product information listed by PLUS, Peijnenburg Ontbijtkoek Glutenvrij Ongesneden contains 42 g of sugars per 100 g. The gluten-free label does not tell you how much sugar it contains.

    Compare the nutritional information per 100 g and consider how much you’ll actually have as a portion.

Brands and product ranges to consider

Peijnenburg

Peijnenburg lists a 285 g Glutenvrij Naturel Ongesneden breakfast cake, which the brand says provides 9 portions.

  • The unsliced format lets you decide how to divide it into slices.
  • According to PLUS product information, this variety contains milk and lupin as allergens and 42 g of sugars per 100 g.

Jumbo Lekker Vrij

The range includes a 300 g unsliced gluten-free breakfast cake.

  • Jumbo displays the Crossed Grain symbol for this product.
  • Check the current packaging for information about other allergens and nutritional values.

AH Glutenvrij

Albert Heijn lists a 65 g Ontbijtkoekreep in its AH Glutenvrij range as an individual snack.

  • The bar format means you don’t need to cut into a large cake.
  • Check the current packaging for the gluten-free label, ingredients and allergen information.

Joybuy products on this topic

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Frequently asked questions

When can I choose breakfast cake labelled gluten-free for someone with coeliac disease?

Choose a specific product whose packaging states ‘gluten-free’ or carries the Crossed Grain symbol. The Dutch Coeliac Society says the ‘gluten-free’ label is linked to a gluten content of less than 20 mg per kg of product; always check the pack you’re buying.

Can I share an unsliced gluten-free breakfast cake at the table?

Yes, as long as the specific cake is labelled gluten-free and you avoid contact with crumbs containing gluten. Use clean cutlery and a clean chopping board, and keep the cake separate from regular bread and cake products.

Which other allergens should I check in Peijnenburg Glutenvrij?

According to PLUS product information, Peijnenburg Ontbijtkoek Glutenvrij Ongesneden contains milk and lupin as allergens. Check the allergen information on the current packaging if anyone at the table has another food allergy.

Does gluten-free also tell me how much sugar a product contains?

No, gluten-free does not indicate the sugar content. According to PLUS product information, Peijnenburg Ontbijtkoek Glutenvrij Ongesneden contains 42 g of sugars per 100 g; compare the nutritional information for the specific product and the portion you plan to have.

Is iodine in baker’s salt a sign that breakfast cake is gluten-free?

No, iodine is not an indication of gluten-free status. If you have coeliac disease, choose based on the gluten-free label for the specific product. If added iodine matters to your choice, check the packaging or ask the manufacturer about that breakfast cake.