Who is this relevant to?

Parents of a toddler with coeliac disease

For them, the gluten-free label on the packaging they buy, the ingredients and any other allergens all matter. The Dutch Coeliac Society stresses the importance of a strict gluten-free diet for people with coeliac disease.

Parents who give their toddler breakfast cake occasionally

They want to be able to choose a small portion and include breakfast cake alongside an ordinary breakfast. The Netherlands Nutrition Centre advises giving cake occasionally rather than every day.

Parents packing something for childcare or school

Agreeing in advance on ingredients, portion size, packaging and the setting’s allergen policy helps make it clear what the child is being given.

What should you look for when choosing?

For coeliac disease, first check the gluten-free label and all allergen information. Then consider the portion size and how the cake fits into the diet.

What to look for What to check when buying Who it matters to
Gluten-free label Check that the packaging you buy is clearly labelled gluten-free, and read the current ingredients and allergen information. If my toddler has coeliac disease, I don’t want to rely on a brand name or a sugar claim when choosing breakfast cake. For around 46% of consumers, gluten-free suitability comes first.
Place in the breakfast routine Compare the sugars per 100 g and per portion served; don’t treat cake as a daily substitute for a suitable breakfast. I want to give my toddler a piece now and then without making cake a regular breakfast choice. For around 27% of consumers, this is the top priority.
Portion size and taking it with you Check the portion size and all allergen information; agree arrangements with childcare or school before packing it. When I pack something for my child, I want to choose a suitable amount and be clear about any other allergens. For around 27% of consumers, this matters most.

Common mistakes

  • Mistaking a sugar claim for a gluten-free label

    ‘Zero’ or ‘no added sugars’ doesn’t tell you whether breakfast cake contains gluten. That distinction is crucial for a toddler with coeliac disease.

    First check whether the specific product is labelled gluten-free, then read the current ingredients list.

  • Serving gluten-free breakfast cake as an everyday breakfast

    Product information from Jumbo and Albert Heijn lists 42 to 43.4 g of sugars per 100 g for the whole gluten-free cakes examined. The Netherlands Nutrition Centre recommends other foods as the basis of breakfast for young children, and suggests giving cake occasionally rather than every day.

    For an everyday breakfast, choose a product that suits your child’s gluten-free diet, and save breakfast cake for an occasional treat.

  • Checking only for gluten

    The gluten-free breakfast cakes examined also list milk and lupin; some packaging also warns that other allergens may be present.

    Compare all the allergen information on the packaging you buy with your child’s needs and the arrangements in place at childcare or school.

  • Assuming a whole bar is a suitable portion for a toddler

    Albert Heijn lists one 65 g bar as a portion. That is a different size from the reference portions of 25 g and 30 g shown for the uncut cakes examined; none of these serving suggestions is, by itself, a portion recommendation for a toddler.

    Decide how much is right for the occasion rather than automatically giving your child the whole pack.

Brands to consider

Jumbo Lekker Vrij

Jumbo describes its 300 g uncut gluten-free breakfast cake as bearing the crossed-grain symbol on its product page, and lists twelve 25 g portions.

  • The whole cake format lets you cut off a slice yourself.
  • According to Jumbo, this cake contains 43.4 g of sugars per 100 g, as well as milk and lupin. The packaging also warns that it may contain, among other things, nuts, oats, egg and sesame.

Peijnenburg

Albert Heijn lists its 285 g uncut gluten-free Peijnenburg breakfast cake as having nine 30 g portions.

  • You can cut a slice from an uncut cake yourself.
  • The product information lists 42 g of sugars and 1 g of fibre per 100 g, as well as milk and lupin as allergens. Check the current packaging before serving.

AH Glutenvrij

Albert Heijn describes its gluten-free breakfast cake bar as a single 65 g bar.

  • A wrapped bar may be practical for an agreed mealtime away from home.
  • Albert Heijn lists one bar as a portion, 43 g of added sugars per 100 g, milk, lactose and lupin, and warns that it may contain sesame and nuts. A whole bar is not automatically a suitable portion for a toddler.

Related products on Joybuy

Related products will appear soon.

Frequently asked questions

Is breakfast cake with no added sugars also gluten-free?

No. A statement about sugar tells you nothing about gluten. For coeliac disease, only choose a product whose current packaging clearly states that it is gluten-free, and check the ingredients and allergens too.

Can gluten-free breakfast cake replace breakfast every morning?

Breakfast cake is not an obvious choice as the basis of a toddler’s daily breakfast. For children aged one to three, the Netherlands Nutrition Centre recommends bread and, for variety, breakfast cereals with no added sugar or salt. If your child has coeliac disease, always choose an option that fits their gluten-free diet.

How do I choose a portion of breakfast cake for a toddler?

Don’t automatically give your child the whole pack; choose an amount that suits the occasion. For the uncut cakes examined, Jumbo and Albert Heijn list reference portions of 25 g and 30 g; the AH bar is one 65 g portion. These pack portions are not specific recommendations for toddlers.

Can I pack gluten-free breakfast cake for childcare or school?

Agree this with childcare or school in advance, and follow their arrangements for food and allergens. Check what packaging and ingredient information they need, and mention any other allergens that are relevant to your child.