What should you look for?
If you have coeliac disease, start with the label. Then choose a format and snack time that suit your ride; consider iodine separately from how easy the cake is to take with you.
| What to consider |
What to check when buying |
Who it matters to |
| Gluten-free choice |
Check the current packaging for the ‘gluten-free’ label, ingredients and allergen information. |
If I have coeliac disease, I don’t want to rely on just a product name or where it’s displayed in the shop. Around 36% of consumers give this gluten-free choice top priority. |
| Format and portion |
Compare a bar with an uncut cake, considering the portion you want to take and when you’ll be able to eat it. |
For a snack on the go, I want something I can pack without having to cut into a whole cake first. Portability comes first for around 29% of consumers. |
| When to eat it and how well you tolerate it |
Match your food to the duration and intensity of your ride; try the portion during a training ride and plan your drinks too. |
On a longer, intense ride, I want to know whether I’ll be comfortable eating my snack at the planned time. Around 21% of consumers are most concerned about how well they’ll tolerate it. |
| Iodine in your diet |
Consider the place of bread and other iodine sources in your overall diet; don’t assume you know the iodine content from the name ‘breakfast cake’. |
If I eat little bread, I don’t want to count breakfast cake as a source of iodine without checking. This is the top priority for around 14% of consumers. |
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Frequently asked questions
If I have coeliac disease, can I choose ordinary breakfast cake if the name doesn’t mention wheat?
No, the product name isn’t a reliable way to check. Choose a product whose current packaging says ‘gluten-free’, and check the ingredients and allergen information too. The Netherlands Nutrition Centre says even a small amount of gluten can cause symptoms if you have coeliac disease.
Do I need gluten-free breakfast cake for every bike ride?
No, you don’t need a snack on every ride. The Netherlands Nutrition Centre says sports bars and gels aren’t needed for exercise lasting less than an hour. For longer, more intense rides, plan both food and drink, and try a new cake or bar during a training ride first.
Does Dutch breakfast cake always contain iodised baker’s salt?
No, don’t assume that it does. The Netherlands Nutrition Centre says that bread made with iodised baker’s salt is an important source of iodine in the Netherlands, but using baker’s salt isn’t compulsory. So don’t judge breakfast cake by its name alone when considering it as a replacement for bread in your overall diet.
How can I take home-cut gluten-free breakfast cake with me without it coming into contact with gluten?
Cut the cake with a clean knife on a clean surface, and wrap the portion so it doesn’t come into contact with ordinary bread or cake. The Netherlands Nutrition Centre points out that even a stray bread crumb can cause symptoms if you have coeliac disease.