Who is this choice relevant to?

People with coeliac disease at breakfast

You’ll want to check the gluten-free label on the current packaging and make sure the bread doesn’t come into contact with crumbs from regular bread at home. The Dutch Coeliac Society also highlights the risk of cross-contamination.

Shoppers comparing fibre and ingredients

You’re looking for a gluten-free alternative and don’t want to judge by the colour alone. The ingredients list and fibre content per 100 g can help you compare different types of bread.

People who want an easy breakfast or warm rolls

You’re choosing between bread you can top straight away and rolls that need time to defrost or bake. Storage and freezing instructions can also make a difference.

What should you look for when choosing?

If you have coeliac disease, first check the gluten-free label on the packaging. Then compare the bread’s format, ingredients and nutritional information.

What to look for What to check when buying Who it matters to
Gluten-free status and cross-contamination Look for a gluten-free label or the Crossed Grain symbol on the current packaging. At home, use a clean board and cutlery, and make sure the toaster is free from crumbs. If I’m making breakfast for someone with coeliac disease, I want to know that both the bread and the way it’s prepared are suitable; around 36% of consumers put this check first.
Fibre and wholemeal ingredients Compare fibre per 100 g and check which types of flour are listed in the ingredients. Dark or multiseed bread isn’t automatically wholemeal. When choosing bread for a sandwich, I want to compare the ingredients rather than rely on the colour; around 29% of consumers consider fibre and wholemeal ingredients first.
Format and preparation Check the number of servings and the storage, defrosting and oven instructions for the variant you’ve chosen. For Sunday breakfast, I want to know in advance whether I can top slices straight away or need to make time for rolls; around 21% of consumers prioritise format and preparation.
Iodine and other allergens Check whether iodised salt or baker’s salt has been used, and look for allergens and any warnings about possible traces on the packaging. If gluten-free bread is replacing our regular bread, or someone has another allergy too, I want to check these ingredients separately; around 14% of consumers put this check first.

Common mistakes

  • Assuming dark, multiseed or spelt bread is gluten-free

    These words don’t mean that a loaf is suitable for someone with coeliac disease. Spelt is a type of wheat; according to the Netherlands Food and Consumer Product Safety Authority, wheat is one of the grains that contains gluten.

    First check for a gluten-free label or the Crossed Grain symbol on the current packaging, then read the other ingredients.

  • Assuming gluten-free bread is automatically wholemeal

    A dark colour or seeds on the crust won’t tell you which flours make up the bread. The Netherlands Nutrition Centre defines wholemeal bread as bread made from 100% wholemeal flour.

    If a wholemeal base or fibre content matters to you, compare the full ingredients list and fibre per 100 g.

  • Overlooking the type of salt used

    According to the Netherlands Nutrition Centre, bread made with iodised baker’s salt is an important source of iodine in the Netherlands. Don’t assume that every gluten-free loaf contains this salt.

    Check the label for iodised salt or baker’s salt, especially if the bread is replacing regular bread.

  • Letting regular bread crumbs come into contact with your bread at home

    A shared breadboard, knife, butter or toaster can transfer crumbs to gluten-free bread. The Dutch Coeliac Society highlights cross-contamination as something to watch out for if you have coeliac disease.

    Store and prepare the bread separately, and use clean utensils and toppings free from crumbs from regular bread.

Brands and bread ranges compared

AH Glutenvrij

Albert Heijn’s range includes dark multiseed bread, among other options, for making sandwiches.

  • For AH Glutenvrij dark multiseed half loaf, Albert Heijn lists 9.6 g of fibre per 100 g and iodised salt.
  • The product information warns that it may contain traces of egg, milk, soya, oats and nuts, among other ingredients. Its dark colour doesn’t prove that it’s entirely wholemeal.

Schär

Schär offers several types of gluten-free bread, including sliced loaves and frozen rolls.

  • For Schär Meesterbakker Vital, Jumbo lists wholegrain rice flour, seeds, iodised salt and 9.5 g of fibre per 100 g, among other ingredients.
  • The information for Meesterbakker Vital warns that it may contain traces of soya, lupin and mustard. If you choose frozen rolls, follow the preparation instructions for that particular variant.

Céréal

Céréal Volkoren Brood is worth considering if you’re specifically looking for gluten-free bread made with wholegrain buckwheat flour.

  • Albert Heijn’s product information lists wholegrain buckwheat flour and 15 g of fibre per 100 g.
  • The same product information warns that it may contain traces of milk proteins, mustard, egg, sesame and soya, among other ingredients. Check the current packaging and availability at the retailer you’re buying from.

Jumbo Lekker Vrij van Gluten

Jumbo’s own bread range includes white and brown gluten-free loaves, both weighing 500 g.

  • The white and brown variants give you a choice of bread type and both come in 500 g packs.
  • Before comparing a particular variant with other loaves, check the ingredients, allergens and nutritional information on the current packaging.

Related products at Joybuy

Related products will be available soon.

Frequently asked questions

Is regular wholemeal or spelt bread suitable for someone with coeliac disease?

Not unless the current packaging has a gluten-free label or the Crossed Grain symbol. According to the Netherlands Food and Consumer Product Safety Authority, spelt is a type of wheat, which is a grain that contains gluten; the word ‘wholemeal’ on its own says nothing about whether a product is gluten-free.

Why should I check for iodised salt in gluten-free bread?

According to the Netherlands Nutrition Centre, bread made with iodised baker’s salt is an important source of iodine in the Netherlands. If gluten-free bread is replacing regular bread, check the ingredients list to see whether iodised salt or baker’s salt has been used.

How can I prevent cross-contamination at a shared breakfast?

Prepare and top gluten-free bread separately, using clean hands, a clean work surface and clean cutlery. Don’t use shared butter or other toppings that have been touched by a knife carrying crumbs from regular bread; the Dutch Coeliac Society warns about cross-contamination with gluten.

Should I read the label again if I buy the same bread regularly?

Yes, check the current packaging each time, especially the gluten-free label, ingredients, allergens and nutritional information. That way, you can base your choice on the exact variant you’re buying.