Who is this choice important for?

People avoiding a specific allergen

If you need to avoid wheat, soya, sesame or another allergen, the ingredients and precautionary allergen warnings matter more than the brand or pack size. Compare the current packaging with the requirements you need to follow.

Small households choosing gluten-free options

You’re looking for toast or bread in a practical size, but a gluten-free label doesn’t tell you whether the product is also suitable if you need to avoid, for example, egg, oats, nuts or sesame.

Small households looking to waste less bread

If bread isn’t on the table every day, a half loaf or smaller pack of toast may be a better fit for how much you use. Check the allergen information before deciding on the pack size.

What should you look for when choosing?

First, identify which allergens you need to avoid. Then compare regular Melba toast, gluten-free toast or a half loaf based on the other ingredients, and only then consider the pack size and how quickly you’ll use it.

What to look for What to check before buying Who it matters most to
Specific allergens Read the ingredients, allergen information and any precautionary allergen warning on the current packaging. If I need to avoid a particular allergen, I want to know whether it’s in this specific toast or loaf. Around 36% of consumers put avoiding their own allergen first.
Gluten-free options Check that the product is explicitly labelled gluten-free, and assess any other listed allergens separately. A regular wheat product isn’t an option for me if I need to eat gluten-free, but other ingredients matter too. An estimated 29% of consumers prioritise a suitable gluten-free product.
Pack size Compare the quantity, any individual packs and the storage instructions with how much you use. I don’t use much bread at a time and want to finish a pack without unnecessary leftovers. For around 21% of consumers, pack size comes first, once the product meets their allergy requirements.
Baker’s salt in bread For packaged bread, check whether baker’s salt is listed in the ingredients; ask about it if the bread is unwrapped. If I eat less bread or choose a different type, I don’t want to assume that every bread product contains the same salt. Around 14% of consumers give this question top priority when choosing bread.

Common mistakes when choosing

  • Assuming ‘gluten-free’ means ‘free from all allergens’

    The gluten-free toast listed by Jumbo from Gluten Free Bakery Holland contains egg and oats, and may also contain nuts and sesame, among other things. So a gluten-free label doesn’t answer every question about allergens.

    Also compare the other allergens and precautionary allergen warnings with the ones you need to avoid.

  • Assuming a small pack is a sign of safety

    A half loaf or pack of toast may suit lower consumption, but the size tells you nothing about the allergens. For example, the half white toast loaf listed by Jumbo contains wheat and gluten.

    Check the allergen profile first, then choose a size you can use within the storage guidance.

  • Relying on a previous purchase

    Albert Heijn says that ingredient and allergy information can change. A product page or pack you looked at previously is no substitute for the information on the pack you’re buying now.

    Check the packaging again, and ask the retailer or manufacturer for clarification if anything you need to know is unclear.

  • Assuming all bread contains baker’s salt

    According to the Voedingscentrum, using baker’s salt when baking bread isn’t compulsory in the Netherlands. You can’t tell what type of salt has been used just from the product category.

    Check the ingredients list on packaged bread, or ask the baker which salt they used.

Brands to consider

Albert Heijn

Albert Heijn offers its own Melba toast, as well as half-size gluten-free bread options.

  • AH Melba toast naturel lists wheat, barley and soya, among other ingredients; also check the warning about possible sesame.
  • A gluten-free range doesn’t mean that every product is free from other allergens. Albert Heijn also notes that product information can change.

Van der Meulen

Van der Meulen makes plain and multigrain varieties of Melba toast.

  • The allergen information lets you compare each variety: the plain version lists wheat, barley and soya.
  • The 7-grain variety listed by Albert Heijn also contains oats, rye and sesame, among other ingredients, and may contain milk. Check this variety separately.

Gluten Free Bakery Holland

The brand offers toast labelled as gluten-free.

  • The Italian-seasoned toast listed by Jumbo is an option if you’re looking for a product explicitly labelled gluten-free.
  • This variety contains egg and oats, and may also contain almonds, hazelnuts, sesame and walnuts, among other ingredients.

Melba toast on Joybuy

This Melba toast is an option if you’re looking for a 100 g pack. Before considering the pack size, compare the allergen information on the current packaging with your own requirements.

Delverde Classic Melba Toast, 100 g pack

Delverde Classic Melba Toast, 100 g

This Melba toast may suit you if you’re looking for a 100 g pack, provided its allergen profile is right for you.

According to the product description, the ingredients include wheat and barley, and traces of sesame, soya and mustard may be present. Check the ingredients and warnings on the current packaging.

View on Joybuy

Frequently asked questions

Is regular Melba toast suitable if I need to avoid gluten?

Not the regular varieties from AH and Van der Meulen that were reviewed: their labels list wheat and cereals containing gluten. Look for a product explicitly labelled gluten-free, and also check the packaging for other allergens.

Can I rely on allergen information online?

Use a product page to narrow down your options, but check the packaging of the product you actually buy. Albert Heijn says that ingredient and allergy information can change.

Where can I find allergen information on prepacked toast?

According to Your Europe, prepacked foods in the EU must have an ingredients list and allergen information, with allergens highlighted in the ingredients list. Read the information on the packaging of the product you choose, and check for any precautionary allergen warnings too.

Does bread in the Netherlands always contain baker’s salt?

No. According to the Voedingscentrum, using baker’s salt when baking bread isn’t compulsory. For packaged bread, check the ingredients list; for unwrapped bread, ask which salt has been used.

How should I store toast or a half loaf once opened?

Follow the storage instructions for the product you choose. For the AH Melba toast naturel reviewed, Albert Heijn recommends storing it in a sealed tin after opening. The half white toast loaf listed by Jumbo has different storage guidance, so don’t assume the same advice applies.