Which option is right for you?

Brunch hosts catering for several guests

If you’re serving croissants to a group, compare the number in each pack with the number of guests. That way, you can buy enough without automatically ending up with a large pack of leftovers.

Shoppers who want to serve straight away

If you don’t have an oven or have little time to prepare, look for a croissant that’s ready to eat. An individual croissant may be a good choice when you’re only catering for a few people.

Shoppers who need to check ingredients

For bake-at-home dough, check the ingredients and allergens for the exact product, as well as the preparation instructions. Always refer to the current packaging: the ingredients in one croissant won’t necessarily be the same as those in another product.

What should you look for when choosing?

First, work out how many people you’re catering for and whether you can use an oven. Then choose the type of croissant you want and check the information on the packaging.

What to consider What to check before buying Who it matters most to
Number of croissants Work out how many croissants you need and compare pack sizes. Allow for any leftovers. When I’m serving croissants to several guests, I want enough for everyone without having too many left over. A suitable quantity is the first consideration for around 36% of consumers.
Ready to serve or bake at home Check whether the croissants are ready to eat or need to be baked. If you’re buying bake-at-home dough, read the preparation instructions. If the croissants need to be on the table straight away, I don’t want to have to use an oven first. For around 29% of consumers, being able to serve them straight away is the deciding factor.
Type and size Choose between mini and regular croissants, and check whether butter is specified for your chosen variety. For my brunch, I want to choose a size and type that suit my guests. Around 21% of consumers put this choice first.
Ingredients and allergens Read the information for the exact product on the packaging. If you’re buying an individual croissant, ask for product-specific information. When I need to check ingredients, I want to know which allergens are listed for the croissant I’ve chosen. This is the main consideration for around 14% of consumers.

Common mistakes

  • Assuming bake-at-home dough is ready to eat

    Chilled croissant dough may need to be baked and kept refrigerated. For Danerolles Classic, PLUS gives oven instructions of 12–15 minutes at 200 °C and says not to eat the dough raw.

    Before you buy, read the preparation and storage instructions on the pack you’ve chosen, so you can check they fit your brunch plans.

  • Assuming all croissants have the same ingredients

    Ingredients and allergens vary between products and varieties. You can’t tell whether a croissant contains baker’s salt just from its product category, either.

    Check the ingredients list on the exact pack, or ask for the relevant product information if you’re buying an unpackaged croissant.

Brands and shops to consider

Albert Heijn

Albert Heijn’s croissant range includes AH Croissants in packs of four.

  • The stated pack quantity makes it easier to choose a pack that suits your group.
  • Check the preparation instructions for each variety. Products in the same range may not all be served in the same way.

Jumbo

Jumbo lists both standard croissants in packs of six and butter croissants in packs of four.

  • The separate product names let you choose by type and quantity.
  • Don’t treat standard and butter croissants as the same variety; check the preparation instructions, too.

Lidl

Lidl lists a butter croissant and mentions butter in the product description.

  • The product description is helpful if you’re specifically looking for a butter variety.
  • Check the information for the product you actually choose. The description of this variety doesn’t apply to all croissants.

Plus

PLUS lists Danerolles Classic croissant dough in a tin for baking in the oven.

  • For this variety, PLUS gives a baking time of 12–15 minutes at 200 °C.
  • Follow the storage and preparation instructions, and check the current packaging for ingredients and allergens.

Dirk

Dirk lists an individual 65 g butter croissant, as well as 1 de Beste butter croissants in packs of four.

  • The individual croissant and the four-pack offer different quantities to suit your group.
  • The four-pack is a bake-at-home product, so check that you have the time and an oven to prepare it.

Croissants at Joybuy

These products offer options for serving straight away or planning ahead for brunch. Check each pack individually to see whether it needs to be baked.

SCHOOF Croissants, 4 pcs

SCHOOF Croissants, 4 pcs

An option for a planned brunch if you can use an oven. Check the packaging for the full preparation instructions and allergen information.

View at Joybuy
Bakery Village Danish Croissant, 85 g

Bakery Village Danish Croissant, 85 g

An option to serve without an oven, provided the packaging confirms that the croissant is ready to eat. Check how many the pack contains and read the product information about E102 and E110.

View at Joybuy
G'woon Mini Butter Croissants, 4 pcs

G'woon Mini Butter Croissants, 4 pcs

The mini version may suit you if you want to serve smaller croissants. Check the net weight on the pack and see whether any further preparation is needed.

View at Joybuy
g'woon Butter Croissants, 4 pcs, 180 g

g'woon Butter Croissants, 4 pcs, 180 g

The four-pack may suit a small gathering. Before serving, check the preparation instructions and read the allergen information on the current packaging.

View at Joybuy

Frequently asked questions

When should I choose an individual croissant rather than a pack?

An individual croissant that’s ready to eat is a good fit when you’re serving a small group without an oven. If you’re expecting more guests, choose a pack size that matches the number of croissants you actually need.

Do I need to plan ahead for bake-at-home croissant dough?

Yes. If you’re buying bake-at-home dough, take the oven and storage instructions into account. For Danerolles Classic, PLUS advises baking for 12–15 minutes at 200 °C and says not to eat the dough raw. Follow the instructions on the pack you buy.

How can I tell whether a croissant contains baker’s salt?

Don’t assume all croissants have the same ingredients. Check the ingredients list on the pack you’ve chosen, or ask the seller about the ingredients in an unpackaged croissant.

How do I check allergens in croissants?

Read the allergen information for the exact variety you want to buy. For Danerolles Classic, PLUS lists wheat, cereals containing gluten and milk, among other ingredients. Don’t assume this information applies to other croissants.