What should you look for in festival popcorn?
First, decide whether you want popcorn that’s ready to eat or whether you can prepare it at home. Then compare nutritional values per 100 g for the same type of product, and check which ingredients and allergens the packaging information applies to.
| What to consider |
What to look for when buying |
Who is this important to? |
| Total fat and sugars |
Compare fat and sugars per 100 g for the same type of product. A sweet flavour doesn’t tell you how much fat or sugar a variety contains. |
If I’m looking for less total fat, I also want to compare the sugars and avoid comparing dry kernels with ready-to-eat popcorn. Around 36% of consumers say comparing fat is their top priority. |
| Ready-to-eat convenience |
Choose a ready-to-eat variety if you can’t use any equipment. Also check the pack size and portion information. |
If I want to take popcorn with me without having to prepare it, a ready-to-eat pack is convenient. Around 29% of consumers put ready-to-eat convenience first. |
| Choosing your own toppings |
Check what preparation is needed and remember to factor in oil and seasonings. The nutritional values for dry kernels don’t describe the prepared snack. |
If I want to control how much oil and seasoning I use, I can prepare popcorn kernels at home and take the snack with me afterwards. Around 21% of consumers prioritise having this control over added ingredients. |
| Allergens and dietary requirements |
Read the ingredients list and allergen information for the exact variety. Don’t assume that dietary information for one flavour applies to other products. |
If I’m buying popcorn for other people, I want to check whether the exact variety suits their known allergies or dietary requirements. Around 14% of consumers put suitability for sharing first. |
Popcorn options at Joybuy
Here, ready-to-eat popcorn and kernels for popping at home are shown side by side. Check the fat values for the exact variety and preparation method.
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SNACK MAZE Popcorn Cinema Butter, 240 g
A good fit if you’re looking for ready-to-eat popcorn; the product description says this snack is ready to eat.
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Valle Del Sole Popcorn Maize (Butterfly), 900 g
A good fit if you want to prepare popcorn kernels at home and choose the added ingredients yourself.
The description lists 5 g of fat per 100 g for the maize as sold. The preparation instructions call for 2 tablespoons of vegetable oil. These nutritional values don’t apply to the prepared popcorn.
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Yousmai Pengranxindong Popcorn (Caramel), 120 g
A good fit if you’re looking for ready-to-eat caramel popcorn; this variety isn’t suited to a choice specifically focused on reducing total fat.
Per 100 g: 25 g of fat and 35 g of sugars.
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g'woon Salted Popcorn, 100 g
A good fit if you’re looking for ready-to-eat savoury popcorn; the product name describes it as salted popcorn.
Per 100 g: 29.2 g of fat and 1.2 g of sugars. These values aren’t suited to anyone specifically looking to reduce their total fat intake.
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Frequently asked questions about popcorn
When can I describe popcorn as ‘low fat’?
For solid foods, the European Commission sets a maximum of 3 g of fat per 100 g for a ‘low-fat’ claim. The AH Popcorn zoet included in this comparison, with 4 g of fat per 100 g, and Jumbo Popcorn Zoet, with 4.6 g of fat per 100 g, don’t meet this threshold, according to Albert Heijn and Jumbo.
How do I make popcorn with herbs?
The Netherlands Nutrition Centre describes a method using 50 g of popcorn kernels, 1 teaspoon of oil and 1 teaspoon of herb mix in a heavy-based pan with a well-fitting lid. Remove the pan from the heat when the popping has mostly stopped, then stir in the herbs. The nutritional value of the dry kernels isn’t automatically the same as that of the prepared popcorn.
What should I look out for with microwave popcorn?
Follow the instructions on the packaging for the exact variety. For the salted microwave popcorn included in this comparison, Jumbo warns that children should only prepare it under adult supervision and that you shouldn’t restart the cooking process after an interruption.
How should I store opened AH popcorn?
Albert Heijn advises storing the sweet and salted popcorn included in this comparison in a cool, dark and dry place, and closing the pack securely after use. Also follow the use-by and storage information on your own packaging.
Is organic popcorn automatically suitable for someone with a gluten allergy or coeliac disease?
Don’t assume so. For the organic popcorn kernels included in this comparison, Albert Heijn states that they may contain cereals containing gluten, soya and wheat. Check the current allergen information on the exact packaging before choosing.