King’s Day shopper who checks the label
You want to take along currant buns with a Fairtrade claim that applies to the exact product, not just to the shop’s range. Fairtrade International links use of the FAIRTRADE Mark to approved products.
For King’s Day, choose currant buns only if Fairtrade is a must for you and the exact product carries the FAIRTRADE Mark or an explicit Fairtrade claim that applies specifically to that product. A supermarket’s Fairtrade range or cocoa policy is no substitute. Then compare the ingredients, allergens, nutritional information and number of buns per pack.
You want to take along currant buns with a Fairtrade claim that applies to the exact product, not just to the shop’s range. Fairtrade International links use of the FAIRTRADE Mark to approved products.
You’re handing out currant buns to a group and want to check the ingredients, allergens and any may-contain warnings on the pack you’ve chosen beforehand.
You’re looking for the right number of currant buns to take with you or hand out. Once you’ve decided whether Fairtrade is a requirement, the pack size and nutritional information can help you compare products.
Start with the label on the currant buns you’re planning to buy for King’s Day: check for any Fairtrade claim, then look at the details that matter for your purchase.
| What to consider | What to check | Who it matters to |
|---|---|---|
| Fairtrade certification for the product | Look for the FAIRTRADE Mark or an explicit claim for these currant buns on the pack or current product page. If there are several ingredients, also read any additional information about the certification. | If Fairtrade is a must for me, I want to know whether the claim applies to the currant buns themselves. For around 36% of consumers, checking the product comes first. |
| Allergens and ingredients | Check the allergens and any may-contain warnings on the exact pack, especially if you’re buying for other people. | When handing them out, I want to be able to check which ingredients and allergens are in the buns I’ve chosen. Around 29% of consumers give this check top priority. |
| Availability and pack size | Check how many buns are in the pack and whether you can buy the product in the way you want. Lidl says its currant buns are available in store. | If I’m buying for a group, I want a pack that suits the number of people and my shopping plans. This is the main consideration for around 21% of consumers. |
| Nutritional information | Compare the nutritional values per 100 g and, if given, per serving. Check how the salt is described in the ingredients list. | I want to compare fibre and salt across products without assuming that the term baker’s salt tells me how much iodine is in each bun. This information comes first for around 14% of consumers. |
A supermarket may sell Fairtrade products or certified cocoa in other product categories. That doesn’t establish that an individual currant bun is Fairtrade certified.
Check the exact pack or current product page: look there for the mark or an explicit claim that applies specifically to the product.
Currant buns with similar names can have different ingredients and allergen warnings. If you’re handing them out, the information on the pack you’ve chosen matters.
Just before buying, check the ingredients, allergens and any may-contain warnings on that packaging.
The term baker’s salt doesn’t, by itself, tell you how much iodine is in an individual currant bun.
Check the ingredients list for the exact product if the type of salt matters to your choice.
Albert Heijn lists AH Raisin and Currant Buns in a pack of six.
Jumbo lists Raisin and Currant Buns in a pack of six.
PLUS lists Korenlanders giant currant and raisin buns in a pack of four.
Lidl lists currant buns in packs of six and says this product is available in store.
ALDI lists raisin and currant buns in a pack of six.
No. A supermarket’s Fairtrade range doesn’t confirm the status of those currant buns. Fairtrade International links use of the FAIRTRADE Mark to approved products, so check for the mark or an explicit claim for the exact product.
Read the mark and any additional wording on the packaging to see what the claim applies to. Fairtrade International explains that mass balance may be used for ingredients including cocoa and sugar, so don’t assume every ingredient is traceable based on the product name alone.
No. That ingredient name doesn’t tell you a fixed amount of iodine per bun. The Netherlands Food and Consumer Product Safety Authority sets out conditions for iodine compounds in bakery products, but this doesn’t establish what’s in an individual currant bun. Check the ingredients list on the pack you’ve chosen.
That depends on the product and the retailer. Lidl lists its currant buns as an in-store product; Albert Heijn, Jumbo and PLUS show product pages with ordering options. Before you buy, check which options are available to you at the time.