Who is this choice relevant to?

Shoppers specifically looking for Fairtrade

You want to choose Fairtrade-certified cocoa for chocolate sprinkles during the school holidays. According to Milieu Centraal’s Label Guide, a brand name isn’t enough: check the packaging for the certification mark and what exactly it covers.

Parents using sprinkles as a topping or treat

You want to include chocolate sprinkles as part of a meal or snack without treating the Fairtrade mark as a judgement on their nutritional value. The Netherlands Nutrition Centre recommends fruit and vegetables as snacks for children aged 4 to 12.

Shoppers who need to check allergens

Ingredients and warnings about possible allergens may be important for a child or guest. So check the current packaging every time you buy, even if you’ve bought the same variety before.

What should you look for when choosing?

Start with your Fairtrade requirement: check the logo and which ingredient or product it applies to. Then consider separately how you’ll use the sprinkles, as a snack or sandwich topping, and check the ingredients and allergen information.

What to look for What to check when buying Who should pay particular attention?
Fairtrade certification mark Look for the independent Fairtrade logo on the current packaging. If the logo has a white background, check which ingredient is certified: according to Milieu Centraal’s Label Guide, the logo doesn’t automatically apply to the whole product. If I’m looking for Fairtrade cocoa, I want to see exactly what’s certified; around 46% of consumers prioritise checking the certification mark.
Use as a snack or topping Check the ingredients and nutrition information, including sugar and fat per 100 g and, if listed, per serving. Decide whether you want to use the sprinkles as a sandwich topping or a treat. I want to use sprinkles at an appropriate mealtime or snack time and decide how much to serve; around 36% of consumers prioritise this consideration.
Allergens and up-to-date labelling Read the ingredients list and allergen information on the packaging, including any warnings about traces. For example, Jumbo says its own-brand dark chocolate sprinkles may contain milk. If an allergy is a concern, I want to know what the packaging says before serving the sprinkles; checking the label is the top priority for around 18% of consumers.

Common mistakes

  • Mistaking a brand name for a certification mark

    Fairtrade Original and Fairglobe are brand names, not certification marks, according to Milieu Centraal’s Label Guide. So the name alone won’t tell you what’s certified on a particular pack of sprinkles.

    Use the brand name to find a product, then check the Fairtrade logo on the packaging and what it covers.

  • Assuming Rainforest Alliance means Fairtrade

    Jumbo says its own-brand dark chocolate sprinkles contain Rainforest Alliance-certified cocoa. This is a different certification mark and, on its own, doesn’t confirm Fairtrade certification.

    If Fairtrade is a must-have when you shop, only choose sprinkles once you’ve checked for the certification mark you want on the current product.

  • Relying on an old product page

    Ingredients and allergens can change. A product page you found earlier also doesn’t necessarily tell you whether the product is currently available.

    Check the packaging for product information when you buy, and check current availability when ordering.

  • Treating a sustainability mark as a nutritional judgement

    Fairtrade relates to conditions in the supply chain; the certification mark doesn’t indicate the nutritional value of chocolate sprinkles or whether they’re suitable as a snack for children.

    Consider these separately: check the certification mark to meet your Fairtrade requirement, and read the nutrition information for the occasion you have in mind.

Brands to consider

Fairtrade Original

A brand to look out for if you’re searching for chocolate sprinkles made with Fairtrade-certified cocoa. Albert Heijn lists Fairtrade Original Dark Chocolate Sprinkles 300 g as a product.

  • The product listing gives you a specific variety of sprinkles to look for by name.
  • According to Milieu Centraal’s Label Guide, Fairtrade Original is a brand, not a certification mark. Check the current packaging, and don’t assume it’s available based on an old product listing.

Jumbo

Jumbo Dark Chocolate Sprinkles 300 g is an own-brand option to compare if you’re also considering other sustainability certifications.

  • Jumbo says this dark variety contains Rainforest Alliance-certified cocoa.
  • This claim doesn’t confirm Fairtrade certification. The product information also warns that the sprinkles may contain milk.

PLUS

PLUS is worth considering if you’re looking at own-brand products made with Fairtrade-certified cocoa. Fairtrade Nederland lists cocoa in PLUS own-brand products as Fairtrade-certified.

  • The information from Fairtrade Nederland gives you a useful starting point when looking for a suitable own-brand product.
  • For chocolate sprinkles, check the specific variety, the certification mark on the packaging and the other product information separately.

Lidl / Fairglobe

Fairglobe is a Lidl brand you may come across when looking at Fairtrade products.

  • The brand name can help you find products that carry a Fairtrade certification mark.
  • According to Milieu Centraal’s Label Guide, Fairglobe itself isn’t a certification mark. For sprinkles, check whether the specific pack carries the Fairtrade logo.

De Ruijter

De Ruijter sprinkles are a familiar option to use as a point of comparison when weighing up different chocolate sprinkles.

  • Albert Heijn and Jumbo list De Ruijter varieties in their range of sprinkles.
  • Being listed as a variety of sprinkles doesn’t confirm Fairtrade certification. Check the certification mark on the packaging of the variety you choose.

Related products

Related products coming soon.

Frequently asked questions

Is the name Fairtrade Original enough to know the sprinkles are Fairtrade?

No. According to Milieu Centraal’s Label Guide, Fairtrade Original is a brand, not a certification mark. Check the current packaging for the independent Fairtrade logo and what it covers.

Does a Fairtrade logo on a white background apply to the whole product?

Not automatically. According to Milieu Centraal’s Label Guide, this version indicates that an ingredient is Fairtrade-certified, not necessarily that the whole product is certified. Check which ingredient is named on the packaging.

Are sprinkles made with Rainforest Alliance cocoa suitable if I want Fairtrade?

A Rainforest Alliance claim alone doesn’t meet an explicit Fairtrade requirement. Jumbo lists that certification mark on its own-brand dark chocolate sprinkles; check separately whether the pack carries the Fairtrade logo you want.

What should I check again if a child will be eating the sprinkles?

Read the ingredients, nutrition information and allergen details on the current packaging. This matters even for a familiar variety: Albert Heijn points out that the correct allergen information is on the pack.

Does Fairtrade make chocolate sprinkles suitable as an everyday snack?

The Fairtrade certification mark doesn’t make a nutritional judgement. Consider separately whether to use the sprinkles as a topping or a treat; the Netherlands Nutrition Centre recommends fruit and vegetables as snacks for children aged 4 to 12.