For a street festival, choose syrup waffles whose current packaging lets you check whether the Fairtrade claim applies to the finished product or to a named ingredient. Also consider how the waffles are packaged for serving, and keep the allergen information to hand. An older product listing does not confirm that the same variant is currently available.
If you want to make a Fairtrade claim when serving the waffles, check the information on the exact pack. Fairtrade International’s guidance explains that, for a composite product, you need to pay attention to which ingredients the claim applies to.
If you want to count portions in advance and hand them out easily, a box of individually wrapped mini syrup waffles could be a practical choice. Just check that this packaging is available for the variant you’re ordering.
If you’re serving visitors with allergies, you’ll need the information from the exact pack. The syrup waffles described by Jumbo and PLUS show why you should check the ingredients and allergens for each product.
First, decide which Fairtrade claim you want to be able to substantiate for the syrup waffles. Then check the packaging for serving and the allergen information on the same variant you can actually order.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Fairtrade claim | Check the certification mark and explanation on the exact pack: does the claim apply to the finished product or to a named ingredient? | I only want to make a Fairtrade claim that accurately describes the syrup waffles I’m serving. For around 42% of consumers, being able to verify this is the top priority. |
| Packaging for serving | Check the number of waffles and whether they’re individually wrapped. | If I’m serving lots of visitors, I want to be able to count out portions and hand them over easily. Ease of serving comes first for around 33% of consumers. |
| Allergen information | Read the current label and make sure the information is available when serving. | When visitors have allergies, I want to be able to say which ingredients they need to look out for before making a choice. Around 25% of consumers give allergen information the highest priority. |
A Fairtrade claim may apply to a finished product or to a specific ingredient. Without checking the wording on the pack, you could make an overly broad claim about the syrup waffles you’re serving.
Make a note of the claim on the variant you order, and use the same precise wording at the festival.
PLUS describes its waffle with Fairtrade cocoa as an egg waffle with hazelnut-flavoured filling. That product listing says nothing about the Fairtrade status of syrup waffles.
Check both the product description and the Fairtrade claim before adding an alternative to your shopping list.
The syrup waffles described by Jumbo and PLUS contain different allergens. Visitors with relevant allergies need clear information about the product being served.
Keep the original label or a legible photo of it available when serving. Don’t use unclear information to tell someone with an allergy that a product is suitable for them.
Jumbo says that its box of 150 Fair Trade Original Mini Syrup Waffles is no longer part of its online range. Another or replacement product may not have the same packaging, ingredients or Fairtrade claim.
Before ordering, check which variant is available, how many it contains and the information on its packaging.
Jumbo listed a box of 150 Mini Syrup Waffles, with a Fairtrade claim for cane sugar and invert sugar syrup.
Sligro describes Mini syrup waffles FT in a box of 150 and identifies the product as Fairtrade-certified.
PLUS describes a bag of 10 Daelmans syrup waffles as a standard syrup waffle option.
No. Don’t assume this without reading the explanation on the packaging. For composite products, Fairtrade International distinguishes between the ingredients available on Fairtrade terms; an arrow next to the mark points to further information on the pack.
Not as a syrup waffle if it’s a different type of waffle. PLUS describes the product in question as an egg waffle with hazelnut-flavoured filling. Before shopping, check both the type of product and the exact Fairtrade claim.
Check the allergens on the label of the syrup waffles you’re actually serving. Jumbo and PLUS product information lists allergens including wheat, milk and soya, and some variants also contain egg. Make sure the information for the exact product is available when serving.
No. Check which product can be delivered now before planning how you’ll serve it. For example, Jumbo says its listed box of Fair Trade Original Mini Syrup Waffles is no longer available online. If you choose an alternative, check its packaging and product information again.
