If you’d like to serve a stroopwafel alongside rusks with aniseed sprinkles, choose one with a Fairtrade claim that relates to the ingredient that matters to you. The mini stroopwafels from Fair Trade Original described by Jumbo carried Fairtrade terms for cane sugar and invert sugar syrup, but were no longer listed in its online range. If it’s Fairtrade cocoa you’re looking for, check for an explicit cocoa claim on the packaging; a chocolate wafer with such a claim is not the same thing as a stroopwafel.
You want to know which ingredient is covered by the Fairtrade claim. For a product with several ingredients, check the label and the accompanying wording on the packaging, as Fairtrade International advises.
You’re looking for a biscuit to serve alongside rusks with aniseed sprinkles, perhaps to hand out when people come to visit the new baby. The mini stroopwafels from Fair Trade Original described by Jumbo were individually wrapped, but were no longer listed in its online range.
You’re choosing treats for guests with specific dietary requirements, so you’ll need to check the allergens in each product. The wafers described differ in their declarations for egg, milk, wheat, soya and lupin.
Best if: You want to serve a stroopwafel alongside rusks with aniseed sprinkles and are looking for a Fairtrade claim that applies to that biscuit.
The trade-off: Jumbo listed Fairtrade terms for cane sugar and invert sugar syrup in the Fair Trade Original mini stroopwafels, but did not confirm that the cocoa was Fairtrade; the product was no longer listed in its online range.
Best if: Fairtrade cocoa matters more to you than choosing a stroopwafel.
The trade-off: PLUS lists Fairtrade Cocoa for its chocolate egg wafer, but this product is not a stroopwafel and does not replace rusks with aniseed sprinkles.
When choosing a treat to serve with rusks and aniseed sprinkles, first decide which ingredient and type of treat you’re looking for. Then check the packaging and availability of that exact product.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Fairtrade ingredient | Read the label and the wording on the packaging: does the claim refer to cocoa, sugar or another ingredient? | If I want to make a Fairtrade choice, it needs to be clear which ingredient the claim applies to. This is the top priority for around 36% of consumers. |
| Type of treat | Decide whether you want to serve a stroopwafel alongside the rusks or are looking for a separate cocoa-based treat. | When friends and family visit the new baby, I want to know whether I’m handing out an extra biscuit or looking for something with cocoa. Around 29% of consumers prioritise this choice of treat. |
| Ingredients and allergens | Read the current ingredients list and allergen declaration for the variant you’ve chosen, even if it’s labelled vegan. | When buying for guests with dietary requirements, I need to make sure the wafer I choose suits their needs. Ingredients are the main concern for around 21% of consumers. |
| Availability and quantity | Check the number of pieces, the storage information and whether the product will be available in time. | When planning a treat in advance, I want to be able to buy enough at the right time. Around 14% of consumers give this practical availability the highest priority. |
A retailer’s statement about cocoa across its own range doesn’t prove which Fairtrade ingredient is in the stroopwafel you want to buy.
Check the label and the exact wording on the packaging of that product.
The Fair Trade Original mini stroopwafels described by Jumbo listed cane sugar and invert sugar syrup as covered by Fairtrade terms. The PLUS chocolate egg wafer lists Fairtrade Cocoa: these are different ingredients in different wafers.
First decide which ingredient matters most to you, then check what the product claim applies to.
Jumbo’s listing for the Fair Trade Original mini stroopwafels said that the product was no longer available in its online range. The packaging you receive is also what matters when checking ingredients and allergens.
Check current availability before planning a treat, and read the packaging before serving.
Albert Heijn labels its AH stroopwafels as vegan, but lists wheat and soya and warns that they may contain milk or lactose.
Check the vegan label and allergen declaration separately, especially if you’re buying for guests with an allergy.
Jumbo described Fair Trade Original mini stroopwafels as individually wrapped biscuits to hand out.
PLUS Wafels Choco Fairtrade explicitly lists Fairtrade Cocoa.
The Daelmans butter stroopwafel described is an option if you’re specifically looking for a stroopwafel to serve as an extra biscuit.
Albert Heijn labels its AH stroopwafels as vegan.
Lidl describes Sondey butter stroopwafels as a pack of 12, weighing 480 g.
No, the label doesn’t automatically mean that. Fairtrade International explains that products with several ingredients use a label with an arrow; read the accompanying wording on the packaging to see which ingredients the claim applies to.
First check the current allergen declaration for the exact variant you want to serve. The Netherlands Food and Consumer Product Safety Authority points to the allergen information on the label; the wafers mentioned here differ in their declarations for egg, milk, wheat, soya and lupin.
Store stroopwafels in a cool, dry, dark place in a tightly sealed container, as the Netherlands Nutrition Centre advises. Also follow the storage instructions and use-by or best-before date on the packaging you buy.
No, don’t treat a general claim as proof that the cocoa in your treat is covered by Fairtrade terms. Look for a product-specific label and the accompanying ingredient claim on the packaging you choose.
