Want to serve stroopwafels while watching the Oranje, and is Fairtrade a must for you? Check the packaging to see whether the certification applies to the product as a whole or only to one ingredient. Then choose a quantity you can share, and read the allergen information. According to Jumbo, the Fair Trade Original minis are no longer in its online range, while the PLUS waffle made with Fairtrade cocoa isn’t a stroopwafel.
Who is this choice for?
Oranje fans who care about certification
You want to share stroopwafels with a Fairtrade claim you can check. It matters whether the mark applies to the product as a whole or just to one ingredient, as Fairtrade International distinguishes between these types of certification.
Hosts who want to serve snacks with ease
You’re looking for a pack that makes it easy for guests to help themselves during the match. The number of biscuits or serving information can help you choose the right quantity for your group.
Label checkers
You’re buying for guests with different dietary requirements and want to check the ingredients and allergens before you buy. The Netherlands Food and Consumer Product Safety Authority points out that allergens must be clearly indicated on the labels of prepacked foods.
What should you look for when choosing?
Start by checking the exact Fairtrade claim if that’s the deciding factor for you. Then compare the serving sizes and check the latest ingredients and allergen information before sharing.
| What to consider |
What to check before buying |
Who it matters to |
| What the Fairtrade claim covers |
Read the certification mark and claim on the packaging: do they refer to the product as a whole or to a named ingredient? |
I want to serve stroopwafels with a Fairtrade claim I can check, without mistaking a claim about one ingredient for a claim about the whole product. For around 50% of consumers, this is the most important consideration. |
| Sharing and quantity |
Compare the number of biscuits or servings, whether they’re individually wrapped and current availability. |
If I’m passing the waffles around during the match, I want guests to be able to help themselves to a suitable portion. For around 30% of consumers, ease of sharing comes first. |
| Ingredients and allergens |
Read the ingredients list, highlighted allergens and any warnings on the packaging. |
When I’m buying for guests with allergies, I want to know what’s in the waffles before serving them. Around 20% of consumers put this label check first. |
Common mistakes
-
Mistaking Fairtrade cocoa for a Fairtrade stroopwafel
According to Fairtrade International, a Fairtrade Sourced Ingredient mark can apply to just one ingredient. PLUS specifically refers to cocoa for its Choco Fairtrade waffle. This doesn’t automatically make the other ingredients Fairtrade, and the waffle isn’t a stroopwafel.
Check which mark is used on the product and which ingredients the claim applies to.
-
Treating an old product page as a current buying option
Jumbo describes a box of 150 Fair Trade Original Mini Stroopwafels, but also states on the same page that the product is no longer in its online range.
Check current availability before choosing a particular pack for your match night.
-
Choosing based only on flavour or packaging
Jumbo’s product information lists wheat, milk and soya in its mini stroopwafels with butter. So a pack that’s handy for sharing won’t necessarily suit every guest.
Check the current packaging before buying. If a guest has an allergy, check with them which product information they need.
Brands and shops to consider
Fair Trade Original
Fair Trade Original’s mini stroopwafels are an example you can use to check exactly which ingredients a Fairtrade claim covers.
- Jumbo describes a box of 150 individually wrapped mini stroopwafels and lists Fairtrade requirements for cane sugar and invert sugar syrup.
- According to Jumbo, this product is no longer in its online range.
Jumbo
Jumbo provides product information that lets you compare the quantity and allergens in mini stroopwafels.
- For its 300 g Jumbo Mini Stroopwafels met Roomboter, Jumbo lists around twelve servings.
- Check the packaging of this specific product for a Fairtrade claim; serving information doesn’t tell you whether it’s certified. Jumbo lists wheat, milk and soya in the allergen information.
PLUS
PLUS sells a waffle with an explicit claim about Fairtrade cocoa. It’s only an alternative if you’re not set on serving stroopwafels.
- PLUS describes its Choco Fairtrade waffle as an egg waffle with hazelnut filling, packed in pairs.
- The Fairtrade claim refers to the cocoa; the waffle isn’t a stroopwafel, and the claim doesn’t prove that all the ingredients are Fairtrade.
Joybuy products related to this topic
Related products coming soon.
Frequently asked questions
Is Fairtrade cocoa the same as a Fairtrade stroopwafel?
No. Fairtrade International distinguishes between a mark for a product as a whole and a Fairtrade Sourced Ingredient mark, which can apply to a single ingredient. PLUS specifically lists Fairtrade cocoa for its Choco Fairtrade waffle. What’s more, this product isn’t a stroopwafel.
How do I check the Fairtrade claim on a product made with several ingredients?
Read the mark and accompanying text on the packaging of the waffle you want to buy. Fairtrade International distinguishes between product marks and claims for an individually sourced ingredient. So check whether the claim applies to the product as a whole or, for example, only to the cocoa or sugar.
Which allergens should I check when serving stroopwafels?
Read the latest ingredients list and allergen information on the pack you’ve chosen. The Netherlands Food and Consumer Product Safety Authority explains that allergens must be listed on prepacked foods. Jumbo lists wheat, milk and soya in its mini stroopwafels with butter.
Can I order the box of 150 Fair Trade Original Mini Stroopwafels online from Jumbo?
Jumbo states that this box is no longer in its online range. Check current availability if you’re looking for this particular pack for a match night.