What should you look for when choosing?
First decide whether Fairtrade cocoa is a must. Then choose a variety to suit your coffee break and check the allergen information before buying.
| What to consider |
What to check when buying |
Who it matters to |
| Fairtrade cocoa or chocolate |
Check the Fairtrade mark on the packaging and, for a composite product, read which ingredients it applies to. Fairtrade International explains that an arrow next to the mark points to this information. |
If I want Fairtrade cocoa with my coffee, the mark must clearly apply to the cocoa or chocolate in my egg cake. This demonstrable sourcing is the top priority for around 50% of consumers. |
| Variety and availability |
Check the type of egg cake, the pack size and the product’s current status. Jumbo says its Chocolate Egg Cakes, 8 Pack are no longer available in its online range. |
For a coffee break with several people, I want to choose a suitable variety and pack that I can actually buy. This practical choice matters most to around 30% of consumers. |
| Ingredients and allergens |
Read the ingredients and allergen information for the exact variety you’ve chosen, including any warnings about cross-contamination. The Netherlands Food and Consumer Product Safety Authority requires allergens to be clearly distinguished in the ingredients list. |
When I serve egg cakes to guests, I want to check in advance whether the ingredients are suitable for them. Checking ingredients and allergens is the highest priority for around 20% of consumers. |
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Frequently asked questions
How can I tell if an egg cake contains Fairtrade cocoa?
Check that the Fairtrade mark and its accompanying ingredient information clearly relate to the cocoa or chocolate in that egg cake. Fairtrade International explains that, for composite products, an arrow next to the mark points to information on the back of the packaging about the ingredients concerned and the sourcing method.
Does a supermarket’s cocoa policy automatically make an egg cake Fairtrade?
No, not without information about the egg cake you’ve chosen. Albert Heijn, ALDI and Lidl also mention other certifications in their cocoa policies, so check the packaging of the specific variety.
Which allergens should I check when serving egg cakes to guests?
Read the ingredients and allergen information for the variety you’re serving. Product information from Bolletje and Jumbo lists egg, wheat, milk and soya for certain egg cakes; another variety may have a different recipe.
Can I rely on a chocolate egg cake I found earlier?
First check whether that exact variety is still available and what the current packaging says. For example, Jumbo says its Chocolate Egg Cakes, 8 Pack are no longer available in its online range. Check any other chocolate variety again for its certification and ingredients.