Who is this relevant to?

The coffee drinker who cares about certifications

You want the cocoa or chocolate in your egg cake to be demonstrably Fairtrade-certified. So you check the mark and ingredient information for the product you choose, rather than relying on the shop’s policy alone.

The practical egg cake shopper

You’re looking for something that suits your coffee break, such as a regular, mini or wholemeal egg cake. You only factor Fairtrade cocoa into your choice if the information on the specific product supports it.

The host who checks for allergens

You’re serving egg cakes to guests for whom ingredients matter. Product information from Bolletje and Jumbo lists ingredients including egg, wheat, milk and soya for certain varieties. Always check the packaging of the variety you’re serving.

What should you look for when choosing?

First decide whether Fairtrade cocoa is a must. Then choose a variety to suit your coffee break and check the allergen information before buying.

What to consider What to check when buying Who it matters to
Fairtrade cocoa or chocolate Check the Fairtrade mark on the packaging and, for a composite product, read which ingredients it applies to. Fairtrade International explains that an arrow next to the mark points to this information. If I want Fairtrade cocoa with my coffee, the mark must clearly apply to the cocoa or chocolate in my egg cake. This demonstrable sourcing is the top priority for around 50% of consumers.
Variety and availability Check the type of egg cake, the pack size and the product’s current status. Jumbo says its Chocolate Egg Cakes, 8 Pack are no longer available in its online range. For a coffee break with several people, I want to choose a suitable variety and pack that I can actually buy. This practical choice matters most to around 30% of consumers.
Ingredients and allergens Read the ingredients and allergen information for the exact variety you’ve chosen, including any warnings about cross-contamination. The Netherlands Food and Consumer Product Safety Authority requires allergens to be clearly distinguished in the ingredients list. When I serve egg cakes to guests, I want to check in advance whether the ingredients are suitable for them. Checking ingredients and allergens is the highest priority for around 20% of consumers.

Common mistakes

  • Mistaking a cocoa policy for a certification on the egg cake

    Albert Heijn, ALDI and Lidl outline policies on certified cocoa, but mention several possible certifications. This doesn’t tell you whether the cocoa in a specific egg cake is Fairtrade-certified.

    Check the packaging or current product page to see which Fairtrade mark applies to the variety you’ve chosen and which ingredient it covers.

  • Assuming other cocoa certifications are the same as Fairtrade

    Jumbo lists UTZ Certified Cacao for its Chocolate Egg Cakes, 8 Pack. This is not a Fairtrade mark.

    Check the exact name of the certification. If Fairtrade is a requirement, look for a Fairtrade mark that clearly explains its link to the cocoa or chocolate.

  • Assuming the allergens are the same as in another variety

    Ingredients can vary between egg cakes. For certain varieties, Bolletje and Jumbo list ingredients including egg, wheat, milk and soya.

    Read the allergen information on the packaging of the exact variety you’re buying, especially if you’re serving the egg cakes to others.

  • Treating an old product listing as a current option

    Jumbo says its Chocolate Egg Cakes, 8 Pack are no longer available in its online range. So finding a product name from the past doesn’t tell you what you can buy now.

    Check the product’s status just before buying and reassess any replacement variety for its ingredients and Fairtrade mark.

Brands to consider

Bolletje

Bolletje offers products including its Soft Cinnamon Egg Cake, a cinnamon variety with a milk coating instead of chocolate.

  • Bolletje publishes an ingredients and allergen list for this variety.
  • The information about the Soft Cinnamon Egg Cake doesn’t give you grounds to choose it as an egg cake with Fairtrade cocoa.

Jumbo

Jumbo offers several types of egg cakes, including regular, mini and wholemeal varieties.

  • Ingredients and allergen information is available for Jumbo Egg Cakes, 4 Pack.
  • According to Jumbo, its chocolate variety bearing the UTZ Certified Cacao mark is no longer available online. UTZ is also not a Fairtrade mark.

Albert Heijn

Albert Heijn has a range of egg cakes and separately outlines its policy on cocoa in its own-brand products.

  • Albert Heijn says that cocoa in its own-brand products is Rainforest Alliance- or Fairtrade-certified.
  • These certifications are not interchangeable. For an egg cake, check separately whether it contains cocoa and which mark applies to that variety.

Lidl

Lidl sells egg cakes and also outlines its policy on own-brand cocoa and its separate Way To Go chocolate range.

  • Lidl lists Fairtrade, Rainforest Alliance and organic as possible certifications for its own-brand cocoa. It also says that Way To Go chocolate is Fairtrade-certified.
  • A certification for a separate chocolate product tells you nothing about the ingredients or Fairtrade status of a Lidl egg cake.

ALDI

ALDI offers Heerlijck Banket Free-Range Egg Cakes and also has a separate Fairtrade range.

  • ALDI lists free-range eggs and packaging information for its Heerlijck Banket variety.
  • ALDI’s general policy on certified cocoa doesn’t confirm that these free-range egg cakes contain cocoa or carry a Fairtrade mark.

Related products on Joybuy

Related products will appear soon.

Frequently asked questions

How can I tell if an egg cake contains Fairtrade cocoa?

Check that the Fairtrade mark and its accompanying ingredient information clearly relate to the cocoa or chocolate in that egg cake. Fairtrade International explains that, for composite products, an arrow next to the mark points to information on the back of the packaging about the ingredients concerned and the sourcing method.

Does a supermarket’s cocoa policy automatically make an egg cake Fairtrade?

No, not without information about the egg cake you’ve chosen. Albert Heijn, ALDI and Lidl also mention other certifications in their cocoa policies, so check the packaging of the specific variety.

Which allergens should I check when serving egg cakes to guests?

Read the ingredients and allergen information for the variety you’re serving. Product information from Bolletje and Jumbo lists egg, wheat, milk and soya for certain egg cakes; another variety may have a different recipe.

Can I rely on a chocolate egg cake I found earlier?

First check whether that exact variety is still available and what the current packaging says. For example, Jumbo says its Chocolate Egg Cakes, 8 Pack are no longer available in its online range. Check any other chocolate variety again for its certification and ingredients.