Who is this choice for?

Large households buying in bulk

They want the number of egg cakes and the pack weight to match what the household will use before the best-before date. For example, Jumbo lists its regular egg cakes in a pack of 10, weighing 300 g.

Shoppers looking to check for Fairtrade cocoa

They want to be able to link a certification mark or an explicit Fairtrade ingredient statement to the variety they’ve chosen, rather than rely on a general claim about a retailer’s range. ALDI Netherlands advises shoppers to look for the logo on the packaging to identify its Fairtrade products.

Families looking for a particular variety

They may be looking for mini, wholemeal or gluten-free egg cakes, or a crisp variety with a milk coating. The variety you want determines which packs are worth comparing.

What should you look for when choosing?

First decide whether Fairtrade cocoa or a particular variety is a must-have. Then compare the number of cakes, pack weight and best-before date of the packs that meet your requirement.

What to consider What to check Who it matters to
Fairtrade cocoa Check the packaging to see whether the Fairtrade mark or an explicit ingredient statement applies to this egg cake and its cocoa. If Fairtrade cocoa is my top priority, I want to be able to link it to the egg cake I’ve chosen before buying several packs. Around 46% of shoppers put this check first.
Pack size For the same product type, compare the number of cakes and the pack weight. Also check the best-before date. When stocking up at home, I want to buy enough egg cakes without bringing home more than we can use in time. Around 36% of shoppers prioritise a pack size that suits their family.
Product variety Check the exact variety and, if you have a dietary requirement or allergy, read the current packaging. If we need a smaller portion, a different texture or a specific dietary variety, the egg cake needs to meet that requirement first. This is the main consideration for around 18% of shoppers.

Common mistakes

  • Assuming a retailer’s policy means the egg cake carries a certification mark

    Lidl Netherlands describes cocoa sourced from different certified growing schemes. This doesn’t tell you which certification applies to the cocoa in a specific egg cake.

    Check the exact pack for an applicable Fairtrade mark or an explicit statement that it contains Fairtrade ingredients.

  • Assuming a milk coating means the chocolate is Fairtrade

    Jumbo lists Bolletje Crispy Egg Cakes with Milk Coating in a pack of 10, weighing 155 g. The name describes the variety, not the certification of any cocoa it may contain.

    Use the product name to choose the type of egg cake you want, then check the packaging separately if Fairtrade is a requirement.

  • Treating different pack sizes as equivalent for family shopping

    Jumbo lists regular egg cakes in packs of 10, weighing 300 g, and Gluten Free Bakery Holland egg cakes in packs of 2, weighing 100 g. The number of packs a household needs will therefore vary.

    Compare pack size with how much you expect to use, within the product type that meets your requirements. If you need a gluten-free variety, it isn’t interchangeable with a regular egg cake.

  • Relying on old product information when buying again

    Albert Heijn warns that ingredients, nutritional values and allergen information can change. This is especially important if a particular formulation is key to your choice.

    Read the current packaging every time you buy, especially if you have allergies or dietary requirements, or a specific requirement about cocoa ingredients.

Brands to consider

Jumbo

Jumbo’s egg cake range includes regular, wholemeal, mini and gluten-free varieties.

  • The listed pack sizes and weights make it easier to choose packs that suit your family’s needs.
  • If Fairtrade is important to you, check the packaging for the exact variety. A separate Fairtrade range doesn’t tell you whether that egg cake is Fairtrade-certified.

Bolletje

Bolletje Crispy Egg Cakes with Milk Coating are an option if you’re looking for this particular crispy type.

  • Jumbo lists this variety in a pack of 10, weighing 155 g.
  • A milk coating doesn’t indicate that the cocoa is Fairtrade-certified.

Albert Heijn

Albert Heijn sells egg cakes, while Fairtrade Netherlands separately lists products such as chocolate at this supermarket.

  • The egg cake category is a good place to start when looking for the variety you want.
  • Fairtrade chocolate in the range doesn’t confirm that an AH egg cake contains Fairtrade cocoa. Check the current packaging for ingredients and allergens too.

Gluten Free Bakery Holland

This egg cake variety is worth considering if a gluten-free product is your main requirement.

  • Jumbo lists a pack of 2, weighing 100 g, making it easy to distinguish from a regular family-size pack.
  • Check the current packaging to make sure it meets your dietary requirements. The gluten-free label says nothing about Fairtrade cocoa.

Verkade

Verkade is included here as a reference for chocolate biscuits, not as a confirmed Fairtrade egg cake option.

  • Its biscuit range includes chocolate varieties if you’re considering a separate biscuit product.
  • Check any Fairtrade claim on the specific product and don’t treat biscuits as interchangeable with egg cakes.

Egg cakes on Joybuy

Related products coming soon.

Frequently asked questions

How can I check whether the cocoa in an egg cake is Fairtrade?

Check the packaging to see whether a Fairtrade mark or an explicit Fairtrade ingredient statement applies to the egg cake you’ve chosen and its cocoa. A description such as ‘choco’ or ‘milk coating’ doesn’t, on its own, tell you anything about certification. ALDI Netherlands advises shoppers to look for the logo on the packaging to identify its Fairtrade products.

Which pack size is right for a large family?

Choose a pack size your household can use before the best-before date, and compare the number of cakes and pack weights within the same type of egg cake. For example, Jumbo lists regular egg cakes in packs of 10, weighing 300 g, and a gluten-free variety in packs of 2, weighing 100 g. The variety you need remains the deciding factor.

How should I store egg cakes after buying them?

Follow the storage advice and best-before date on the pack you’ve chosen. Jumbo advises storing its regular egg cakes in a cool, dry, dark place; the best-before date is printed on the packaging.

Does certified cocoa from Lidl or ALDI automatically mean Fairtrade?

No. Cocoa can be certified under different schemes. Lidl Netherlands lists Fairtrade, Rainforest Alliance, organic and UTZ for its own-brand cocoa; ALDI Netherlands lists Fairtrade, Rainforest Alliance and the EU organic logo. So, check the individual chocolate or cocoa product to see which claim actually appears on the packaging.