Who is this choice relevant to?

Shoppers looking for the Fairtrade label

You want chocolate sprinkles with an explicit Fairtrade label for your coffee break, not just a general sustainability claim. Albert Heijn and Jumbo list Fairtrade for the Fairtrade Original dark variety reviewed.

Bakers and anyone sprinkling toppings at the coffee table

You want to use chocolate sprinkles on things such as cupcakes or yoghurt, and you pay attention to the variety and its stated cocoa content. Albert Heijn and Jumbo list at least 32% cocoa solids for Fairtrade Original Dark 380 g.

Consumers checking allergens

You check for milk, soya and any warnings on the label before buying. The Fairtrade Original dark variety reviewed may contain milk; the De Ruijter and Venz dark varieties reviewed list milk and soya.

What should you look for when choosing?

Start with the certification if Fairtrade is a must for you. Then check the specific variety and the allergen information on the packaging.

What to considerWhat should you check?Who is this important to?
Fairtrade label Check that the variety you choose is explicitly labelled Fairtrade on the pack or product page. If Fairtrade is a must for me, I want to be able to recognise the label on the chocolate sprinkles themselves. For around 50% of consumers, this check would be the top priority.
Milk and soya Read the ingredients and allergen warnings on the specific packaging; don’t rely on the word ‘dark’. If I need to avoid milk or soya, the label determines whether a variety is suitable for me. For around 30% of consumers, checking allergens would come first.
Flavour and use Check the flavour variety and stated cocoa content if you want to sprinkle chocolate sprinkles on something other than bread. If I’m using chocolate sprinkles on cakes or yoghurt, I want to choose a variety that suits my taste and how I’ll use it. This would be the main consideration for around 20% of consumers.

Common mistakes

  • Assuming Rainforest Alliance and Fairtrade mean the same thing

    The product pages reviewed use different certification labels. Rainforest Alliance-certified cocoa does not confirm that the chocolate sprinkles meet your specific Fairtrade requirement.

    If that certification is essential for you, look for an explicit Fairtrade label on the packaging or product page you choose.

  • Assuming ‘dark’ means dairy-free

    Fairtrade Original Dark may contain milk. The De Ruijter and Venz dark varieties reviewed list milk and soya.

    Check the ingredients and allergen information on the specific packaging just before you buy.

Brands compared

Fairtrade Original

Albert Heijn and Jumbo label Dark Chocolate Sprinkles 380 g as Fairtrade.

  • The variety reviewed lists at least 32% cocoa solids.
  • The dark variety may contain milk; check the packaging if you need to avoid milk.

Jumbo

The Dark Chocolate Sprinkles 380 g reviewed state that the cocoa is Rainforest Alliance certified.

  • Jumbo lists at least 32% cocoa solids for this variety.
  • A Rainforest Alliance label does not confirm Fairtrade status; check the label if you’re looking for that certification.

De Ruijter

The Dark Chocolate Sprinkles 390 g reviewed state that the cocoa is Rainforest Alliance certified.

  • Jumbo lists at least 32% cocoa solids for this dark variety.
  • The variety reviewed lists milk and soya and may contain lactose. Check for a separate Fairtrade label if that certification is a must for you.

Venz

The Dark Chocolate Sprinkles 400 g reviewed state that the cocoa is Rainforest Alliance certified.

  • This dark variety offers another flavour to compare for your coffee break.
  • The variety reviewed lists milk and soya and may contain lactose. Check the label if you specifically want Fairtrade.

Chocolate sprinkles on Joybuy

Related products will appear soon.

Frequently asked questions

How can I recognise Fairtrade chocolate sprinkles?

Look for an explicit Fairtrade label on the packaging or product page you choose. Albert Heijn and Jumbo list this label for Fairtrade Original Dark Chocolate Sprinkles 380 g; a statement that the cocoa is Rainforest Alliance certified is not the same thing.

Does ‘dark’ mean chocolate sprinkles contain no milk?

No, ‘dark’ does not guarantee that chocolate sprinkles are dairy-free. The Fairtrade Original Dark 380 g reviewed may contain milk, so check the allergen information on the specific packaging if you need to avoid milk.

Which details should I compare for a coffee break?

Compare the flavour variety, stated cocoa content and intended use, for example as a topping for cakes or yoghurt. Albert Heijn and Jumbo list at least 32% cocoa solids for Fairtrade Original Dark 380 g; this detail alone says nothing about the Fairtrade status of another variety.