Who is this choice for?

Host who requires Fairtrade

You want to buy chocolate sprinkles with an explicit Fairtrade label and don’t consider another cocoa certification a substitute.

Dessert table organiser

You’re looking for sprinkles for bread or as a topping for treats such as cupcakes, and want a pack that suits what you plan to serve.

Host mindful of allergens

You want to check the ingredients and allergens on the pack before serving, even when the sprinkles are labelled ‘pure’.

What should you look for when choosing?

First decide whether Fairtrade is a must-have for you. Then think about how you’ll serve the sprinkles and check the label for the guests who’ll be eating them.

What to consider What to check before buying Who it matters to
Fairtrade label Look for the Fairtrade mark on the product page, then check the pack of the variant you’ve chosen. If Fairtrade is my main requirement, I don’t want to rely on a different cocoa label. Around 50% of consumers prioritise checking this certification.
Serving and pack size Check what the product information says the variant can be used for, and choose a pack size that suits your plans. For a table with bread and cupcakes, I’m looking for sprinkles that work for both, rather than choosing a large pack based on size alone. Around 30% of consumers prioritise this practical versatility.
Allergens and storage Read the ingredients, allergens and any ‘may contain’ warnings on the pack; seal an opened pack well and store it in a dry place. When guests are choosing their own toppings, I want the label information to hand and to be able to store any leftovers properly. This is the main concern for around 20% of consumers.

Common mistakes

  • Confusing Rainforest Alliance with Fairtrade

    Some chocolate sprinkle variants carry a Rainforest Alliance cocoa label. This doesn’t confirm that the variant also has the Fairtrade mark.

    If Fairtrade is a condition of your purchase, check for an explicit Fairtrade label on the exact variant you’re buying.

  • Assuming ‘pure’ means dairy-free

    Fairtrade Original Hagelslag puur 380 g states that the product may contain milk. So the flavour name alone isn’t enough to determine whether it’s suitable for a guest with a milk allergy.

    Before serving, read the latest ingredients list and allergen warnings on the pack.

  • Choosing based on pack size alone

    A larger pack may suit a party table, but the size tells you nothing about the variant’s Fairtrade mark or allergens.

    Check the certification and label first, then choose an amount that suits what you plan to serve. Seal any leftover sprinkles well and store them in a dry place, as advised by the Netherlands Nutrition Centre.

Relevant brands and shops

The differences below apply to the variants mentioned, not to a brand’s or shop’s entire range.

Fairtrade Original

The 380 g pure chocolate sprinkles are the variant for which Albert Heijn explicitly lists the Fairtrade mark.

  • Fairtrade Original states that they contain at least 32% cocoa solids and can be used as a cupcake topping.
  • According to the product information, this variant may contain milk; check the label for your guests.

De Ruijter

The De Ruijter Specials Intens Puur variant reviewed is a 200 g pack of chocolate sprinkles that can be used as a topping.

  • Albert Heijn states that this variant contains at least 52% cocoa solids and uses Rainforest Alliance-certified cocoa.
  • That cocoa label doesn’t confirm Fairtrade certification. Check the allergens on the pack before serving, too.

Venz

The Venz Rimboe variant reviewed combines milk and vanilla flavours for a party table.

  • The product information mentions Rainforest Alliance cocoa.
  • The variant reviewed lists milk, soya and wheat as allergens. The cocoa label doesn’t confirm Fairtrade certification.

Albert Heijn

The product listing for Fairtrade Original Hagelslag puur 380 g displays the Fairtrade mark.

  • The listing also includes ingredient information and a warning that the product may contain milk.
  • Check the flavour and pack you’ve chosen separately; another variant won’t necessarily have the same attributes.

Jumbo

Jumbo lists Fairtrade Original Chocoladehagelslag Puur 380 g alongside other chocolate sprinkle variants.

  • The Fairtrade Original listing states that the pack is 380 g and contains at least 32% cocoa solids.
  • The Jumbo own-brand pure variant reviewed carries a Rainforest Alliance cocoa label; don’t treat it as the same product as the Fairtrade Original variant.

Lidl

Lidl describes Mister CHOC Hagelslag puur as a 600 g pack.

  • Pack size is a useful point of comparison if you’re serving several guests.
  • Check the physical label to make sure this variant meets your Fairtrade requirement and your guests’ needs.

ALDI / Kiekeboe

The Kiekeboe Hagelslag puur variant reviewed comes in a 600 g pack.

  • ALDI states that this variant uses Rainforest Alliance cocoa.
  • That label doesn’t confirm Fairtrade certification, so don’t choose based on pack size alone.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

How can I identify Fairtrade chocolate sprinkles for my garden party?

Check that both the product listing and the pack for the variant you’ve chosen explicitly mention Fairtrade. Albert Heijn lists this mark for Fairtrade Original Hagelslag puur 380 g; a Rainforest Alliance cocoa label alone doesn’t confirm Fairtrade certification.

Can I use Fairtrade Original Hagelslag puur on cupcakes?

Yes, Fairtrade Original suggests using its 380 g pure chocolate sprinkles on cupcakes. Before serving, check the latest ingredients and allergen information on the pack.

Is pure Fairtrade chocolate sprinkle automatically dairy-free?

No, Fairtrade Original Hagelslag puur 380 g states that the product may contain milk. Read the ingredients and warnings on the specific pack before serving it to guests.

How should I store chocolate sprinkles left over after the party?

Seal an opened pack well and store it in a dry place, as advised by the Netherlands Nutrition Centre for chocolate sprinkles. Also follow the instructions and best-before date on the pack.