Who is this choice relevant to?

Hosts with a clear preference for Fairtrade

You want the chocolate sprinkles you serve on your rusks to be specifically sold as Fairtrade. A different certification for the cocoa isn’t enough for you.

Anyone choosing a topping for a group of guests

You want to serve chocolate sprinkles on rusks or with a dessert, and need to check in advance which ingredients and allergens are listed for your chosen variety.

Anyone choosing a quantity to suit their guests

You’re looking for a flavour and pack size to suit how you’ll serve it and how many guests you have, without losing sight of the certification you want.

What should you look for when choosing?

First decide whether the chocolate sprinkles themselves need to carry a Fairtrade label. Then choose a variety that suits your guests’ allergen requirements and the quantity you want to serve.

What to look for What to check when buying Who it matters to
Fairtrade label Check the label on the exact variety and packaging. Rainforest Alliance cocoa is not the same as a Fairtrade label. If Fairtrade is a must for me, I want to see that label on the chocolate sprinkles themselves. This certification matters most to around 50% of consumers.
Ingredients and allergens Read the current packaging and distinguish between ‘contains’ and ‘may contain’. When guests are sharing the same topping, I want to know which ingredients are relevant to them. Ingredients and allergens come first for around 30% of consumers.
Flavour and quantity Choose the chocolate variety you want and match the net weight to whether you’ll use it as a sandwich spread or topping. For rusks or dessert, I want to choose a flavour and pack size that suit how I’m serving it. This is the main consideration for around 20% of consumers.

Common mistakes

  • Assuming every certification for cocoa means Fairtrade

    The Venz and Kiekeboe chocolate sprinkles reviewed here state that they contain Rainforest Alliance cocoa. Fairtrade Original Dark Chocolate Sprinkles, on the other hand, are sold as ‘FT’. If Fairtrade is a condition of your purchase, these labels aren’t interchangeable.

    Decide which label you’re looking for and check the exact flavour and packaging.

  • Relying on the brand name alone to check allergens

    Fairtrade Original Dark Chocolate Sprinkles may contain milk. The Venz milk chocolate sprinkles listed by Jumbo contain milk, soya and lactose, so ingredients vary by variety.

    Just before serving, check the ingredients and allergens on the pack you’re actually using.

  • Choosing a large pack before deciding how you’ll use it

    ALDI lists a 600 g pack of Kiekeboe dark chocolate sprinkles made with Rainforest Alliance cocoa. That pack size doesn’t tell you whether it carries an explicit Fairtrade label or is suitable for all your guests.

    Check the certification and allergens first, then choose a quantity that suits your plans.

  • Applying information about baker’s salt to chocolate sprinkles

    The Netherlands Nutrition Centre’s information about added iodine relates to products such as baker’s salt, not to choosing between varieties of chocolate sprinkles. Bakers aren’t required to use baker’s salt either.

    Check the rusks and chocolate sprinkles as separate products, looking at the ingredients and labels on each.

Brands compared

With each of these brands, compare the specific variety of chocolate sprinkles. A certification or allergen statement for one product doesn’t automatically apply to the rest of the range.

Fairtrade Original

The producer lists its Dark Chocolate Sprinkles FT as a 380 g pack containing at least 32% cocoa solids.

  • This dark variety is sold as ‘FT’; Jumbo places it in the fair trade sweet sandwich spreads category.
  • According to the product information, this variety may contain milk. Check the label if this matters to your guests.

Venz

The 400 g pack of milk chocolate sprinkles listed by Jumbo states that it contains Rainforest Alliance-certified cocoa.

  • The product information states that this milk chocolate variety contains at least 20% cocoa solids.
  • This variety contains milk, soya and lactose. The Rainforest Alliance label is not an explicit Fairtrade label.

Jumbo

Jumbo lists Fairtrade Original Dark Chocolate Sprinkles 380 g in its fair trade sweet sandwich spreads category.

  • The product listing makes it easy to search specifically for the Fairtrade-labelled variety.
  • Jumbo also states that its own-brand dark chocolate sprinkles contain Rainforest Alliance cocoa. Check the label on each product, not just the retailer’s information.

ALDI / Kiekeboe

ALDI lists Kiekeboe Dark Chocolate Sprinkles as a 600 g pack made with Rainforest Alliance cocoa.

  • The stated pack size is useful when you’re buying for a group.
  • Check the ingredients and allergens on the packaging. The Rainforest Alliance cocoa label doesn’t confirm an explicit Fairtrade label.

Lidl

Lidl describes several cocoa certification schemes used in its own-brand products, including Fairtrade, Rainforest Alliance and organic certification.

  • This information is a useful reminder to check the specific cocoa label on each product.
  • Lidl’s general statement about its own-brand cocoa doesn’t confirm that a particular variety of chocolate sprinkles carries a Fairtrade label.

Related Joybuy products

Related products coming soon.

Frequently asked questions

How can I check whether chocolate sprinkles meet my Fairtrade requirement?

Look for a label on the specific variety in both the product listing and on the packaging. Fairtrade Original lists its dark chocolate sprinkles as ‘FT’, and Jumbo places this variety in its fair trade sweet sandwich spreads category. A general statement about a retailer’s cocoa isn’t enough.

Are chocolate sprinkles made with Rainforest Alliance cocoa the same as Fairtrade chocolate sprinkles?

No, these are different labels. The Venz and Kiekeboe varieties reviewed here state that they contain Rainforest Alliance cocoa. If you specifically want Fairtrade, check that the label appears on the variety you’ve chosen.

Which allergens should I check if several guests are eating chocolate sprinkles?

Read the allergen information on the exact pack before serving the chocolate sprinkles. Fairtrade Original Dark Chocolate Sprinkles may contain milk; the Venz milk chocolate sprinkles listed by Jumbo contain milk, soya and lactose.

Does information about iodine in baker’s salt tell me anything about my chocolate sprinkles?

No, that information isn’t about choosing chocolate sprinkles. According to the Netherlands Nutrition Centre, baker’s salt may contain added iodine, but bakers aren’t required to use it. If you have questions about a particular rusk product, check the information on its packaging.