What should you look for when choosing?
If you have an allergy, check the label first. Then decide whether Fairtrade is a must-have for you and whether you can carry your rusks and chocolate sprinkles separately.
| What to consider | What should you check? | Who is this most important to? |
| Fairtrade statement |
Check the certification mark and the associated claim on the packaging you choose; a different cocoa certification mark is not a Fairtrade statement. |
I specifically want Fairtrade chocolate sprinkles on my rusks, not just a general sustainability claim. For around 43% of consumers, demonstrable Fairtrade credentials would be the main purchasing requirement. |
| Taking it with you and storage |
Check the storage instructions and carry your rusks protected and dry, with the chocolate sprinkles in a separate, tightly sealed container. |
When I stop for a break on a walk, I want to avoid my rusks breaking in my bag or the chocolate sprinkles getting wet. Keeping them dry and easy to carry would be the main priority for around 29% of consumers. |
| Allergens and nutritional information |
Read the ingredients and allergen information, including any warnings about possible allergens; compare the nutritional values per 100 g or per portion if this matters to your choice. |
Before setting off, I need to check whether these chocolate sprinkles contain any ingredients I avoid. For roughly 28% of consumers, checking allergens and nutritional information would be the main consideration. |
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Frequently asked questions
How can I recognise Fairtrade chocolate sprinkles?
Check for the Fairtrade statement and certification mark on the packaging of the chocolate sprinkles you choose. Fairtrade International distinguishes between claims for products and ingredients, so don’t rely solely on general wording about where the cocoa comes from.
Is Rainforest Alliance-certified cocoa the same as Fairtrade?
No. Rainforest Alliance and Fairtrade are different certification marks. If Fairtrade is a specific requirement for you, check for a Fairtrade statement on the chocolate sprinkles you choose rather than treating another cocoa certification mark as a substitute.
How should I take rusks with chocolate sprinkles on a walk?
Carry your rusks protected and dry, and keep the chocolate sprinkles separate in a tightly sealed container. Sprinkle them over the rusks during your break, and follow the storage instructions for keeping them cool and dry.
Are dark chocolate sprinkles automatically dairy-free?
No. According to Albert Heijn, Fairtrade Original dark chocolate sprinkles may contain milk, and milk is listed as an allergen for De Ruijter dark chocolate sprinkles. If you have a milk allergy, always check the current label of the variant you choose.