For a stock-up with a product-specific Fairtrade Cacao claim, PLUS product pages list dark and milk chocolate flakes, both in 300 g boxes. Choose dark if you want to avoid milk ingredients, but note the warning that milk and lactose may be present; choose milk if those ingredients are not a concern. Check the label when buying, and make sure the number of boxes fits the cool, dry, dark storage space you have available.
If you’re buying several boxes at once, you’ll want to see a Fairtrade claim for the specific flakes you’ve chosen. A supermarket’s general sustainability promise doesn’t tell you the same thing about that particular product.
PLUS describes its dark Fairtrade option as vegan, but also warns that milk and lactose may be present. If you have a milk allergy, that warning matters more than the vegan label.
If you’re looking for milk chocolate flakes for everyday use, you could consider the milk option if milk and lactose aren’t a concern and the chosen pack carries the Fairtrade Cacao claim.
First, check the Fairtrade claim for the exact product. Then work out how many boxes you can store and whether dark or milk chocolate better suits your ingredient preferences.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Fairtrade claim | Look for Fairtrade or Fairtrade Cacao on the product page for the exact product, and check the packaging when it arrives. | I don’t want a general sustainability claim to be mistaken for certification on my chocolate flakes. For around 42% of consumers, checking the specific product would be the top priority. |
| Quantity and storage | Check the amount in each box, how many you want, the best-before date and whether you can store them somewhere cool, dry and dark. | If I’m buying several boxes, I want to know whether they’ll fit in the space I have and be used in time. Around 33% of consumers would prioritise whether stocking up is practical. |
| Taste and ingredients | Compare dark and milk options, and read the current ingredients and allergen information, even if the product is labelled vegan. | I want to choose a flavour we’ll enjoy without overlooking a milk warning. Around 25% of consumers would give taste and ingredients the highest priority. |
A claim about a shop’s cocoa sourcing doesn’t confirm that the chocolate flakes you’ve chosen are Fairtrade. Milieu Centraal describes Fairtrade and Rainforest Alliance as separate certifications.
Check that Fairtrade or Fairtrade Cacao is listed for the exact product you’re buying, either on the product page or the packaging.
PLUS labels its dark flakes as vegan, but also states that milk and lactose may be present.
If you have an allergy, read the latest allergen information on the packaging and contact the manufacturer or shop for clarification if needed.
PLUS recommends keeping both options cool, dry and dark. You’ll need enough suitable storage space if you’re buying several boxes.
Choose the number of boxes to suit how quickly you’ll use them, the best-before date and the storage space available.
PLUS lists 300 g boxes of dark and milk chocolate flakes, each with a Fairtrade Cacao claim on its own product page.
Albert Heijn has a product page for 300 g packs of Fairtrade Original dark chocolate flakes.
Jumbo lists 300 g packs of dark and milk chocolate flakes as regular options.
Look for a Fairtrade or Fairtrade Cacao claim for the exact product on its product page, then check the packaging when it arrives. A shop’s general claim about sustainable cocoa sourcing is no substitute for this.
PLUS labels the dark option as vegan, but warns that milk and lactose may be present. If you have a milk allergy, check the latest allergen information on the packaging and ask for clarification if needed.
Store them somewhere cool, dry and dark, as PLUS recommends for both options. Before stocking up, check the best-before date and make sure you have space for the boxes.
