If Fairtrade comes first
You’re looking for chocolate flakes for film night, and want the specific product to carry a Fairtrade Cacao label. A familiar brand or a place on the chocolate-flakes shelf isn’t enough on its own.
Who are these flakes for?
If you check ingredients and allergens
You want to know whether the flakes are labelled vegan and whether the packaging lists milk or lactose as an ingredient or says they may be present. This distinction matters especially if you need to avoid milk.
If you’re choosing a flavour for film night
You want to use dark chocolate flakes or a milk variety, and compare the ingredients and packaging before choosing something for your snacks.
What should you look for when choosing?
First, check for the Fairtrade label on the pack you’ve chosen, then decide between dark and milk. If you need to limit milk or lactose, also read the ingredients and allergen warning for that specific variety.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Fairtrade cocoa | Look for the Fairtrade or Fairtrade Cacao label on the specific pack, and check the flavour variety too. | I only want to choose chocolate flakes for film night if the Fairtrade label applies to that product. This is the top priority for around 36% of consumers. |
| Dark or milk | Compare the flavour variety and ingredients; don’t judge the flavour by the packaging alone. | For my snacks, it matters whether I want to use dark chocolate flakes or a milk variety. This flavour choice is the main consideration for around 29% of consumers. |
| Vegan and allergens | Read the ingredients and the current information about milk, lactose and possible traces. | If I need to avoid milk, I want to know what’s in the product and what warnings are on the pack. This ingredients and allergen check matters most to around 21% of consumers. |
| Packaging and availability | Check the pack size and whether you can order your chosen variety from your retailer. | I don’t want to plan on buying a product for film night based on a product page if I can’t actually order the flakes. Current availability is the main practical consideration for around 14% of consumers. |
Common mistakes
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Assuming all chocolate flakes are Fairtrade
Jumbo shows several chocolate-flake brands in its category listing. This doesn’t confirm that every individual pack carries a Fairtrade label.
Check for the certification mark or Fairtrade Cacao label on the packaging of the specific variety you choose.
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Confusing a vegan label with being milk-free
The PLUS dark flakes are labelled vegan, but PLUS says they may contain milk and lactose. The milk variety contains milk powder.
If you need to avoid milk, check the current ingredients and allergen information on the pack. Don’t rely on the word vegan or dark alone.
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Assuming an old product page means you can still buy it
Albert Heijn’s product page for Fairtrade Original dark chocolate flakes says ‘No longer ranged’. This means the product description doesn’t confirm that you can order the pack now.
Check its order status with your retailer before planning to use these flakes for film night.
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Taking Fairtrade as a judgement of nutritional value
A Fairtrade label doesn’t tell you how much sugar or fat chocolate flakes contain.
As well as checking the label, look at the ingredients and nutritional information for the variety you’ve chosen, such as the values per 100 g.
Brands compared
PLUS
PLUS lists 300 g packs of dark and milk chocolate flakes with a Fairtrade Cacao label.
- The dark variety is labelled vegan, while the milk variety is an option if you’re looking for milk chocolate flakes.
- PLUS says the dark variety may contain milk and lactose. The milk variety contains milk powder and is listed as containing milk and lactose.
Fairtrade Original
Albert Heijn describes Fairtrade Original dark chocolate flakes as a 300 g pack with 33% cocoa.
- The product page clearly identifies the variety and gives the stated cocoa percentage.
- Albert Heijn marks this listing as ‘No longer ranged’. Check whether it’s currently available to buy before relying on it.
Jumbo
Jumbo has a category listing featuring various chocolate flakes, including its own-brand flakes and products from other brands.
- The listing helps you distinguish between different product types and varieties.
- A listing in the chocolate-flakes category doesn’t confirm that an individual product has a Fairtrade label. Chocolate sprinkles are also different from chocolate flakes.
De Ruijter
Jumbo lists several De Ruijter chocolate-flake varieties, including dark, milk and Royaal.
- The individual varieties give you a specific pack to assess for flavour and ingredients.
- If you’re looking for a Fairtrade option, don’t rely on the brand name: check the label on the specific product page or packaging.
Joybuy products on this topic
Related products coming soon.
Frequently asked questions
Are PLUS dark Fairtrade chocolate flakes milk-free?
You can’t tell from the vegan label: PLUS says the dark flakes may contain milk and lactose. If you have a milk allergy, check the current warning on the packaging before using them.
Are PLUS milk chocolate flakes vegan?
No. According to PLUS’s ingredient information, this Fairtrade Cacao variety contains whole milk powder, and milk and lactose are listed as allergens.
What information should you check on a pack of chocolate flakes?
Check the ingredients, allergens, net quantity, best-before date and nutritional information. According to the European Union, this information forms part of the labelling requirements for prepacked foods. Before buying, also check any storage instructions on the pack you’ve chosen.
Are dark chocolate flakes automatically a healthier choice?
No. The word dark on its own says nothing about nutritional value. Compare the nutritional information per 100 g for the specific dark and milk varieties if sugar, fat or energy content matters to your choice.