Who is this choice important for?

Organisers with a strict Fairtrade requirement

You want to know whether the claim applies to the biscuit you’ve chosen, not just to other products from the same shop. Check the certification mark and the accompanying wording on the pack. Fairtrade International states that mass balance is permitted for cocoa, so a Fairtrade label doesn’t automatically mean the cocoa in that pack has been kept physically separate.

Hosts with guests who have allergies

If you’re catering for a mixed group, you’ll want to check the allergens and any warnings on the packaging before serving. The Netherlands Food and Consumer Product Safety Authority stresses the importance of clear allergen information on pre-packed foods.

Shoppers buying just before the get-together

You’ll need enough biscuits that are easy to share. Check availability and the number of biscuits in each pack shortly before buying: product listings from ALDI Netherlands and Jumbo show that an item you found earlier may no longer be available.

What should you look for when choosing?

First decide whether only Fairtrade will do, or whether you’re happy with other cocoa certifications too. Then check the label and make sure the biscuits are practical for your guests.

What to look forWhat to check when buyingWho it matters to
Fairtrade claim Look for the FAIRTRADE mark and check whether the claim applies to the biscuit or specifically to one ingredient. If you require physical traceability, ask for more information. I want to bring a biscuit that meets my Fairtrade requirement, without mistaking a shop’s claim for proof about a specific product. Around 42% of consumers put this product-specific requirement first.
Allergens Read the allergen information and any cross-contamination warnings on the current packaging. If guests have a food allergy, I want to know what I can offer them before serving. This is the most important consideration for around 25% of consumers.
Availability and sharing Check current availability and the number of biscuits in each pack before deciding how many to buy. For a get-together coming up soon, I want to be able to put out enough individual biscuits. This is the main concern for around 17% of consumers.
Choice of certification Compare the exact certification marks: Fairtrade, Rainforest Alliance and organic certification don’t mean the same thing. If I’m considering other certifications too, I want to decide beforehand whether they meet my own purchasing preferences. Around 16% of consumers put this consideration first.

Common mistakes

  • Mistaking a shop’s policy for a certification mark on the biscuit

    Lidl Netherlands lists Fairtrade, Rainforest Alliance and organic certification as possible marks for cocoa in its own-brand products. This doesn’t tell you which mark appears on an individual chocolate biscuit.

    Read the label on the pack you’re actually buying, including the wording alongside the certification mark.

  • Assuming other certifications are the same as Fairtrade

    Rainforest Alliance Certified and Fairtrade are different labels. Lotus Bakeries Netherlands lists the former for Lotus Biscoff Chocolate; this doesn’t confirm Fairtrade certification.

    Agree which certification will meet your requirements for the get-together, then choose based on the packaging of the specific product.

  • Checking the allergens only once you’re at the table

    A biscuit may not be suitable for guests with a food allergy. Only the label on the product you’ve chosen provides the relevant ingredient and allergen information.

    Read the packaging before buying and keep it handy when serving, so guests can check the information themselves.

  • Assuming an old product page reflects current stock

    Jumbo lists a Fair Trade Original chocolate product as no longer part of its online range, while ALDI Netherlands shows a seasonal product made with Fairtrade cocoa as unavailable. Neither listing confirms a current option for your get-together.

    Check availability shortly before buying and look at the label of any alternative too.

Brands and shops to consider

These brands and shops give you a starting point for your search; their inclusion doesn’t mean that a particular chocolate biscuit is Fairtrade-certified or available.

Jumbo

Jumbo has a chocolate biscuit category where you can search for a suitable pack.

  • The category can help you find biscuits whose labels you can then check.
  • A category or an individual Fairtrade listing doesn’t prove that your chosen biscuit carries the certification mark.

Albert Heijn

Fairtrade Netherlands names AH Organic chocolate as one example of a Fairtrade-certified product.

  • This makes the shop a possible place to look for the certification mark.
  • A listing for chocolate doesn’t confirm a Fairtrade claim for a chocolate biscuit.

Lidl

According to Lidl Netherlands, cocoa in its own-brand products comes from certified sustainable farming, with Fairtrade, Rainforest Alliance or organic certification among the possible marks.

  • The policy gives you a reason to check the exact certification mark on own-brand products.
  • The policy doesn’t confirm that every own-brand chocolate biscuit is Fairtrade.

ALDI

ALDI Netherlands lists a seasonal chocolate-flavoured product made with Fairtrade cocoa.

  • The product listing shows the kind of ingredient claim you may find on a pack.
  • This seasonal product is listed as unavailable, so check the current range before relying on it.

Lotus Biscoff

Lotus Bakeries Netherlands lists Rainforest Alliance Certified for Lotus Biscoff Chocolate.

  • This certification is relevant if you’re happy with cocoa certifications other than Fairtrade.
  • This product information doesn’t confirm Fairtrade certification for the chocolate product.

Verkade

Verkade makes biscuits and cookies, including chocolate varieties.

  • You can search the range for chocolate biscuits that are easy to share.
  • The range as a whole doesn’t confirm a Fairtrade claim for a specific biscuit; check the packaging for that.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Is the cocoa in a biscuit with a FAIRTRADE mark physically traceable?

Not automatically. Fairtrade International allows mass balance for cocoa, so a Fairtrade mark alone doesn’t prove that the certified cocoa has been kept physically separate for that pack. Look for additional traceability information if this matters to your choice.

Is Rainforest Alliance the same as Fairtrade?

No, they’re different certification systems. A Rainforest Alliance mark on chocolate therefore doesn’t confirm that a chocolate biscuit meets a specific Fairtrade requirement.

What should I check when buying biscuits for guests with a food allergy?

Before buying, read the allergen information and any warnings on the current packaging of each biscuit you plan to serve. Keep the packaging handy during the get-together so guests can check the product information.

Can I rely on a chocolate biscuit I found online earlier?

Check availability again before shopping for your neighbourhood get-together. An old product listing doesn’t guarantee that it’s still in stock, and if you choose a replacement biscuit, check its certification mark and allergen information too.