Catering buyers with a Fairtrade requirement
You want to be able to document the claim for the biscuit you have chosen or the cocoa used in it. A general statement about certified cocoa across a retailer’s range is not enough.
For conference catering, choose chocolate biscuits with a Fairtrade claim that can be verified for the product you have selected or the cocoa used in it. A retailer’s general cocoa policy is not enough. Individually wrapped portions can make self-service easier, while serving biscuits on a platter requires more planning around allergen information. Before ordering, also check the number of portions, the packaging of the item to be delivered and whether it will be available for your conference date.
You want to be able to document the claim for the biscuit you have chosen or the cocoa used in it. A general statement about certified cocoa across a retailer’s range is not enough.
You’re looking for portions that guests can easily pick up and whose packaging is available to check. Albert Heijn describes Verkade Lange Nekken as individually wrapped in pairs; check that this format suits your planned service.
You also need to organise allergen information when biscuits are served on a platter without their packaging. The Netherlands Food and Consumer Product Safety Authority highlights the requirement to provide information for non-prepacked foods.
Start by checking the Fairtrade claim for the specific product. Then choose a serving format that suits the coffee break and arrange allergen information before putting the biscuits out.
| What to consider | What to check when buying | Who it is most relevant to |
|---|---|---|
| Fairtrade status of each product | Check whether the label or product information explicitly states that the biscuit you have chosen or the cocoa used in it is Fairtrade. | If I promise the client or guests that a product is Fairtrade, I want to be able to show that claim for this specific item. For around 31% of consumers, being able to verify this is the top priority. |
| Portions and serving | Check how many biscuits are in each wrapped portion and how many portions you can order for the break. | For self-service, I want to put biscuits out without having to divide them up on the spot. Around 25% of consumers give serving logistics top priority. |
| Allergens at the buffet | Check the label on the packaging delivered and, if serving the biscuits loose, provide a visible sign showing where to find allergen information. | When I serve biscuits without their packaging, I want guests to know where to find allergen information at the serving point. This is the main concern for around 25% of consumers. |
| Choice within the range | Compare suitable products individually for their Fairtrade claim, portion size and availability. | I want to be able to consider different biscuits or pack sizes without assuming that the whole shelf is Fairtrade. Around 19% of consumers put this choice of products first. |
Albert Heijn, Lidl and ALDI also refer to other certification schemes in their cocoa policies. Their general policies therefore do not confirm that every chocolate biscuit in their ranges is Fairtrade.
Record the Fairtrade claim for the product you have chosen before describing it as Fairtrade.
When biscuits are served loose, guests can no longer read the information on the original packaging for themselves. The Netherlands Food and Consumer Product Safety Authority says that providers must also supply allergen information for non-prepacked foods. Dutch food regulations require a visible sign indicating where that information is available.
Keep the up-to-date product information at the serving point, and clearly show guests where they can find allergen information at every relevant buffet station.
What matters to guests is the composition of the product actually being served. Changes to the packaging or recipe may mean the information you based your choice on is out of date.
When the delivery arrives, compare the label on the packaging with the information you plan to use for the catering.
Lidl features biscuits during limited-time shopping periods, while ALDI describes, among other things, a winter product made with Fairtrade cocoa. Such products are not an obvious choice for every conference date.
Confirm availability and assess an alternative in advance, checking that it has its own Fairtrade claim at product level.
A brand to consider when you need a specific biscuit product to state that it contains Fairtrade cocoa.
A retailer where you can compare chocolate biscuits and their pack sizes.
A retailer to explore when comparing different chocolate biscuits and pack sizes.
A retailer to consider for own-brand products, provided the certification of the biscuit you choose is clear.
A retailer to consider for products with an explicit Fairtrade cocoa claim on the individual product.
Look for an explicit Fairtrade claim that applies to the product you have chosen or the cocoa used in it, and check it against the current packaging or product information. A retailer policy that mentions Fairtrade alongside other certifications does not confirm the status of that individual biscuit.
For prepacked foods, ingredients and allergens should be listed on the packaging, as Your Europe explains in its guidance on EU food labelling rules. Make sure guests can check the label, and verify the information on the packaging actually delivered.
Make sure guests can clearly see where allergen information is available at the serving point. The Netherlands Food and Consumer Product Safety Authority explains the requirement to provide information for non-prepacked foods; Dutch food regulations require a visible sign directing guests to that information.
Only once you have checked that the specific product will be available for your conference date. Also assess an alternative in advance, checking its own Fairtrade claim and product information so that changes to the retailer’s range do not inadvertently affect your choice.