Who is this choice relevant to?

Stallholders handing out several cakes at a time

When you’re serving a group during a busy spell, the number of cakes and total weight per pack matter. Decide in advance whether you’ll take the cakes out of the packaging and offer them unwrapped.

Stallholders handing out cakes individually

If you’re serving one customer at a time, individually wrapped cakes may suit the way you work. The Bolletje Soft Egg Cakes shown by Jumbo are individually wrapped, but their weight and recipe differ from those of the standard packs mentioned.

What should you consider when choosing?

First decide how many cakes you want to hand out from each pack and whether they’ll stay in their packaging. Then check the information for the exact product you plan to offer at your stall.

What to consider What to check when buying Who is this important to?
Servings per pack Compare the number of cakes and total weight, and check the storage instructions after opening. When I’m serving several customers in a row, I want to know when I’ll need to open another pack. For around 25% of consumers, the number of servings per pack is the top priority.
Stock planning Check current availability and whether an offer is only available for a limited time. I want to plan my stock without assuming the same pack will be available on the day I shop. Around 25% of consumers rank this planning as their top priority.
Allergen information Check the label on the product you’ve chosen and decide how you’ll inform customers if you offer the cakes unwrapped. When I sell cakes from an opened pack, I want to be able to tell customers which allergens they contain before they buy. This is the main concern for around 25% of consumers.
Handing out cakes individually Check whether the cakes are individually wrapped and compare the weight per cake. If I’m giving one cake to each customer, I want to handle as few unwrapped cakes as possible. Individual packaging matters most to around 25% of consumers.

Common mistakes

  • Offering egg cakes unwrapped without providing allergen information

    According to the Netherlands Food and Consumer Product Safety Authority, customers must be able to get information about the allergens present in unwrapped food before buying it. This is different from selling the original pre-packed product in its entirety.

    Keep up-to-date product information for every egg cake you choose at your stall. If you provide the information verbally, make sure it’s also available in writing or electronically for staff and inspectors, and display a visible notice for customers at the point of sale.

  • Comparing only the number of cakes in each pack

    Albert Heijn lists 12 servings in 360 g, while Jumbo lists a pack of 10 cakes in 300 g. According to Jumbo, the individually wrapped Bolletje Soft Egg Cakes contain 10 cakes in 155 g. So the same number of cakes doesn’t mean the same weight per cake.

    As well as comparing the number of cakes, check the total weight and consider which portion size suits the way you plan to hand them out.

  • Assuming individually wrapped cakes are the same as standard egg cakes

    The Bolletje Soft Egg Cakes with a Milk Coating are individually wrapped, but their shape and recipe differ from those of the standard packs mentioned.

    Choose this option because it suits the way you want to hand out the cakes, not because you assume each one is the same as a regular large egg cake. Also check the storage advice on the packaging.

Brands to consider

Albert Heijn

Albert Heijn lists its own-brand egg cakes in a 360 g pack, divided into 12 servings of 30 g each.

  • The product information includes serving sizes, ingredients and allergens.
  • Check the current label when you buy, especially if you plan to offer the cakes unwrapped.

Jumbo

Jumbo lists its own-brand egg cakes in a 10-piece, 300 g pack, as well as mini and wholemeal options.

  • The product formats shown give you a choice of different sizes.
  • Check the ingredients, allergens and packaging of the exact option you choose.

Heerlijck Banket

ALDI lists Heerlijck Banket free-range egg cakes in a pack of 12, weighing 360 g.

  • The stated number of cakes and pack weight make it easy to compare with other standard packs.
  • Check the current ingredients and allergen information on the packaging before offering the cakes unwrapped.

Bolletje

The Bolletje Soft Egg Cakes with a Milk Coating shown by Jumbo are individually wrapped: 10 cakes weigh 155 g in total.

  • The individual wrapping suits handing out the cakes one at a time.
  • According to the product information, they contain milk, egg, soya and wheat, among other ingredients, and may contain almonds, other nuts and sesame. Check the current label before selling.

Egg cakes at Joybuy

Related products will be available soon.

Frequently asked questions

Do I need a pack labelled ‘sharing bag’?

No. If you’re handing out several egg cakes, you can choose a standard pack based on the number of cakes, the weight and how you plan to serve them. Albert Heijn and ALDI list packs of 12, while Jumbo lists an own-brand pack of 10.

Do I need to provide allergen information if I sell egg cakes individually?

Yes. If you offer egg cakes as unwrapped food, customers must be able to get information about the allergens present before buying, according to the Netherlands Food and Consumer Product Safety Authority. If you provide the information verbally, it must also be available in writing or electronically for staff and inspectors, with a visible notice for customers at the point of sale.

Which allergens should I check for in the egg cakes I choose?

Check the allergen information for the exact product you’re offering, as it varies by recipe. For its egg cakes shown, Albert Heijn lists egg, milk, soya and cereals containing gluten, among other ingredients. The Bolletje Soft Egg Cakes with a Milk Coating shown by Jumbo contain milk, egg, soya and wheat, among other ingredients; the product information also notes that they may contain almonds, other nuts and sesame.

What do I need to arrange before selling egg cakes from a stall?

Check the requirements for your pitch with your local council and make sure your stall is set up hygienically. According to the Chamber of Commerce, you need to apply to the local council for a permit to trade at a market or from another pitch; the requirements depend on the location. The Netherlands Food and Consumer Product Safety Authority requires food sold at markets and events to be stored and sold safely and hygienically.