Which pack is right for you?

Spectator taking one cake

You want to pop one egg cake, unopened, into a coat pocket or bag. Jumbo says that Bolletje Brosse Eierkoek is individually wrapped, although the pack contains ten.

Visitor sharing with a small group

You’re looking for the right number of cakes without taking more than you need. Jumbo offers packs including four standard egg cakes and ten mini egg cakes.

Shopper comparing labels

You want to check the portion size, nutritional information and ingredients for the variety you choose. If you have a food allergy, check the label on the pack you buy. The Netherlands Food and Consumer Product Safety Authority explains the rules for allergen labelling on prepacked foods.

What should you look for when choosing?

Before the Sinterklaas parade, decide whether you want to take one cake with you or share. Then compare the packaging and size, and check the nutritional information for the varieties you’re considering if that matters to you.

What to consider What to check when buying Who it matters most to
Taking one as a snack Check whether the cakes are individually wrapped and how many are in the outer pack. I want to be able to take one unopened egg cake with me without opening a multipack. Around 40% of consumers say convenience on the go is their top priority.
Quantity and size Compare the number of cakes, total weight and size of standard and mini egg cakes. When we’re watching together, I want to take enough cakes without choosing a pack that leaves lots over. The right quantity is the top priority for around 30% of consumers.
Nutritional information Compare sugars and fibre per 100 g and per portion, taking the weight of each cake into account. I want to compare standard and wholemeal varieties on the same basis, rather than just per cake. For around 20% of consumers, this is the first thing they consider.
Allergens and labelling Read the ingredients and allergen information on the pack of the exact variety you’ve chosen. If I have a food allergy, I want to check the current packaging before choosing a cake for myself or someone else. This is the main concern for around 10% of consumers.

Common buying mistakes

  • Assuming ‘individually wrapped’ means ‘sold individually’

    According to Jumbo, Bolletje Brosse Eierkoeken are individually wrapped, but the pack contains ten. So if you’re buying them for one snack, you’ll get more than one cake.

    Check both the individual wrapping and the number of cakes in the outer pack.

  • Comparing standard and wholemeal cakes by the cake alone

    The examples from the Netherlands Nutrition Centre compare an extra-large standard egg cake weighing 75 g with a wholemeal egg cake weighing 30 g. So the per-cake figures are based on different weights.

    Compare the nutritional values per 100 g, then consider the portion you’ll actually eat.

  • Relying on outdated product information if you have an allergy

    Albert Heijn says that ingredients and allergen information can change. A previous purchase or online listing may therefore not match the pack you’re buying now.

    If you have a food allergy, read the allergen information on the specific pack. The Netherlands Food and Consumer Product Safety Authority explains the labelling requirements for prepacked foods in the Netherlands.

Brands to consider

Bolletje

Brosse Eierkoek Kaneel is an option if you want to take one individually wrapped cake from a larger pack.

  • Jumbo says the cakes are individually wrapped; the pack contains ten.
  • Bolletje describes this as a crisp variety with cinnamon and a milk coating, rather than a regular soft egg cake.

Jumbo

The own-label range offers different quantities and sizes to compare if you’re sharing or looking for smaller cakes.

  • Jumbo offers, among other options, packs of four standard egg cakes and ten mini egg cakes.
  • If you need them for taking on the go, check whether the cakes are individually wrapped in the pack you choose.

Albert Heijn

The own-label range includes standard and wholemeal egg cakes, so you can compare portion sizes and nutritional information.

  • Albert Heijn lists both AH Eierkoeken and AH Eierkoeken volkoren.
  • Albert Heijn says that ingredients, nutritional values and allergen information can change, so check the label on the pack you choose.

Lidl

Lidl may be worth considering if you want to buy egg cakes there for the parade.

  • Lidl Netherlands listed egg cakes in its product overview on 7 October 2026.
  • Before deciding, check the number of cakes, ingredients and nutritional information on the pack you choose.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Can you buy an individually wrapped egg cake on its own?

Individually wrapped doesn’t mean you’re buying just one cake. Jumbo says that Bolletje Brosse Eierkoeken are individually wrapped, but sold in packs of ten. So check the pack size if you only need one cake.

Should I check the label if I have a food allergy?

Yes. Read the allergen information on the pack of egg cakes you’re actually buying. The Netherlands Food and Consumer Product Safety Authority explains that allergens must be listed on the labels of prepacked foods in the Netherlands.

Can I rely on ingredients listed online?

Use the packaging as your final check. Albert Heijn says that ingredients, nutritional values and allergen information shown online can change. This is particularly important if you’re buying a different variety or purchasing the product again.

How should I store egg cakes until the parade?

Follow the storage advice on the pack of egg cakes you choose. For example, Jumbo says to store Jumbo Eierkoeken 4 Stuks in a cool, dry and dark place. Check the label for other varieties.