What should you look for when choosing?
If less sugar is your top priority, start by checking ‘of which sugars’ per 100 g. Then look at the portion you’ll be taking with you, and compare fibre content if you want to choose between egg cakes.
| What to consider |
What should you check? |
Who is this most important to? |
| Sugars |
Compare ‘of which sugars’ per 100 g, then check the amount per portion. The Netherlands Nutrition Centre says that ‘low sugar’ means no more than 5 g per 100 g. |
If I want less sugar, I want to be able to see that in the nutritional information, rather than judging by how light the egg cake looks. A verifiably low sugar content is the top priority for around 50% of consumers. |
| Taking it with you and portion size |
Check the weight per piece and whether the egg cakes are individually wrapped. |
A defined portion that’s easy to pop in my gym bag matters more to me than the type of egg cake. Convenience for taking it with you and portion size come first for around 30% of consumers. |
| Fibre |
Compare the fibre and sugar content per 100 g on the packaging of the varieties you’re considering. |
I want to be able to choose a wholemeal egg cake for its higher fibre content without assuming it contains less sugar. Around 20% of consumers prioritise fibre when choosing an egg cake. |
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Frequently asked questions
When can an egg cake be called ‘low sugar’?
According to the Netherlands Nutrition Centre, the ‘low sugar’ claim can be used for products containing no more than 5 g of sugars per 100 g. The standard and wholemeal egg cakes from Albert Heijn and Jumbo discussed here list 29.5 to 33.6 g per 100 g, so these figures are above the limit.
Does a wholemeal egg cake contain less sugar?
Not necessarily. Albert Heijn lists 31 g of sugars per 100 g for both the standard and wholemeal varieties discussed here; Jumbo lists 29.5 g for the standard variety and 33.6 g for the wholemeal one. So compare fibre and sugar separately on the packaging.
Can I take egg cakes in my gym bag without a cool bag?
Follow the storage instructions for the egg cakes you’re taking with you. The product information discussed here from Albert Heijn and Jumbo recommends storing them in a cool, dark place. Also check the best-before date and reseal an opened pack as directed.
Which allergens should I check in egg cakes?
Always check the allergen information for the specific variety. For example, Bolletje lists wheat, egg, soya and milk for its Brosse Eierkoek Kaneel. Ingredients and allergens can vary between products and, according to Albert Heijn, can also change.