Which type of pack is right for you?

Viewers who want individual portions

Want to hand out cakes at different times and open just one wrapper each time? Look for an explicit statement that they’re individually wrapped. SPAR and Jumbo use this wording for the SPAR egg cake and Bolletje Brosse Eierkoek Kaneel discussed here.

Groups planning how many cakes they need

If you’re buying for several people to eat together, compare the number of cakes or portions in each pack. Jumbo, ALDI and Lidl list these quantities for their egg cakes, but that doesn’t mean each cake has its own wrapper.

Shoppers checking ingredients and allergens

If you need to avoid specific ingredients, read the label on the pack you’re buying. The Netherlands Food and Consumer Product Safety Authority says that allergen information must appear on the label of pre-packed products.

What should you look for when choosing?

First, decide whether individually wrapped cakes or enough cakes in one pack is your priority for film night. Then check the ingredients and whether you’d prefer a soft or crisp egg cake.

What to consider What to check when buying Who it matters to
Individually wrapped Look for the explicit wording ‘individually wrapped’; the number of cakes alone doesn’t confirm that they have separate wrappers. If viewers are having a cake at different times, I don’t want to open the whole pack straight away. For around 36% of consumers, individual wrapping is the top priority.
Enough for the group Compare the number of cakes with the number of viewers, and consider how you’ll store any leftovers. If everyone’s eating together, I mainly want to make sure I have enough egg cakes. The number of cakes is the main priority for around 29% of consumers.
Ingredients and allergens Read the ingredients and allergen information on the current label. If you’re choosing a gluten-free option, check the specific pack. If an ingredient matters to me, I want to be able to check the pack before handing out the cakes. This check matters most to around 21% of consumers.
Flavour and texture Decide whether you’re after a standard soft egg cake or Bolletje’s crisp cinnamon variety; Jumbo describes this variety as individually wrapped. For film night, I make a deliberate choice between a soft egg cake and a crisp variety. Around 14% of consumers put flavour and texture first.

Common mistakes

  • Assuming a multipack means individual wrappers

    ‘4 cakes’ or ‘12 cakes’ tells you how many are in a pack, not whether they’re wrapped individually. That distinction matters if you want to give each viewer a cake only when they’re ready to eat it.

    Before buying, check whether the product description or packaging explicitly says ‘individually wrapped’.

  • Guessing the allergens from the product name

    A product name doesn’t tell you which other ingredients or allergens a particular egg cake contains. Bolletje lists egg, cereals containing gluten, milk, wheat and soya among the ingredients in its crisp egg cakes.

    Read the ingredients and allergen information on the current label, even if you’ve bought the product before.

  • Buying extra cakes without a plan for leftovers

    A larger pack may leave you with cakes left over if not everyone is joining in. The Netherlands Nutrition Centre recommends storing egg cakes in a cool, dry, dark place in a well-sealed container.

    Work out how many cakes you need in advance, and follow the storage instructions on the pack.

Relevant brands and product ranges

Bolletje

Brosse Eierkoek Kaneel is a crisp variety, unlike a standard soft egg cake. Jumbo says this product is individually wrapped.

  • An option if you’re looking for both individual wrapping and a crisp cinnamon variety.
  • Bolletje lists egg, cereals containing gluten, milk, wheat and soya among the ingredients in its crisp egg cakes. Check the current label and availability of the variety you want.

Jumbo

Jumbo lists a pack of 4 standard egg cakes and a 300 g wholemeal variety with 10 portions.

  • The stated quantities help you plan for your group.
  • The number of cakes or portions doesn’t confirm that they’re individually wrapped.

Albert Heijn

Albert Heijn lists Brabant egg cakes in a 3-pack, as well as a product called AH Glutenvrij Eierkoeken 2-pack.

  • The product names make it easy to look specifically at a standard variety or one labelled gluten-free.
  • A 2-pack or 3-pack doesn’t tell you whether the cakes have separate wrappers. Check the current packaging for ingredients and allergens.

ALDI / Heerlijck Banket

ALDI lists Heerlijck Banket Scharreleierkoeken in a 12-piece, 360 g pack.

  • The stated quantity helps you plan for several viewers.
  • The pack size doesn’t confirm that the cakes are individually wrapped; check the product itself for this information.

Lidl

Lidl lists egg cakes in a pack of 12, weighing 360 g.

  • The number of cakes is useful when choosing a pack for a group.
  • The statement ‘12 cakes’ doesn’t confirm that each cake is individually wrapped. Check the packaging and current availability in store.

Related Joybuy products

Related products coming soon.

Frequently asked questions

How can I tell whether egg cakes are individually wrapped?

Look for wording such as ‘individually wrapped’, rather than just checking the number of cakes. SPAR uses this wording for its egg cake, and Jumbo uses it for Bolletje Brosse Eierkoek Kaneel.

How should I store egg cakes left over after film night?

Store them in a cool, dry, dark place in a well-sealed container, as recommended by the Netherlands Nutrition Centre. Also follow the storage advice and use-by date on the pack you bought.

Should I check the label of pre-packed egg cakes for allergens?

Yes, check the label on the specific pack. According to the Netherlands Food and Consumer Product Safety Authority, allergen information must appear on pre-packed products; the product name alone doesn’t give you the full picture.

Does ‘gluten-free’ also tell me about other allergens or individual wrappers?

No, that label doesn’t confirm that an egg cake is free from other allergens or individually wrapped. For a product such as AH Glutenvrij Eierkoeken 2-pack, read the current label for ingredients and check separately how the cakes are wrapped.