For homemade Dutch spiced biscuits, choose Fairtrade cocoa powder if your recipe calls for powder. If you need pieces of chocolate or a chocolate finish, look for a bar that suits the recipe. Ready-to-eat chocolate-covered kruidnoten are a snack, while ontbijtkoek is a separate rye-based product. Check the Fairtrade claim, ingredients and allergens on the packaging of the specific product.
You bake Dutch spiced biscuits yourself and want to know what the label on your cocoa or chocolate means. Fairtrade International advises you to read the explanation on the back of the packaging if there’s an arrow next to the FAIRTRADE mark.
Your recipe calls for cocoa powder in the dough, or you want to chop or melt chocolate. Powder, a bar and ready-to-eat chocolate-covered kruidnoten have different ingredients and uses, so don’t choose based on the Fairtrade claim alone.
You’re picking up ontbijtkoek along with ingredients for Dutch spiced biscuits and want to keep the products separate. The ingredients list for Peijnenburg Ontbijtkoek Naturel at Jumbo includes rye flour and spices, but no cocoa.
First, decide whether you need a baking ingredient, a chocolate finish or something ready to eat. Then check exactly what the Fairtrade claim applies to on the product you’ve chosen.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Fairtrade claim | Look for the FAIRTRADE mark or the Fairtrade Cacao statement on the specific product. If there’s an arrow, read the explanation on the back. | If I’m baking from scratch, I want to check what the Fairtrade claim on my cocoa or chocolate applies to. Around 50% of consumers put this check first. |
| Format for the recipe | Compare what the recipe calls for with the product format: cocoa powder for the dough, or a bar for pieces or a finish. | If my recipe calls for cocoa powder, I don’t want to use a chocolate bar without adapting the recipe. Around 30% of consumers prioritise the right product format. |
| Ready to eat or a separate product | Check whether you’re buying chocolate-covered kruidnoten, a baking ingredient or ontbijtkoek. Also check the ingredients and allergens on the packaging you choose. | If I’m not baking, I’m looking for something ready to eat; when buying ontbijtkoek, I want to know that I’m not buying a chocolate ingredient. This distinction matters most to around 20% of consumers. |
A statement about a product range doesn’t automatically tell you which ingredients in the pack you’re holding are covered by a Fairtrade claim. According to Fairtrade International, an arrow next to the FAIRTRADE mark points to further information on the back.
Check the marking and explanation for the cocoa, bar or kruidnoten you’re actually buying.
Fairtrade Original cocoa powder and the PLUS bar with 70% cocoa have different ingredients and are not the same product format. Swapping one for the other without adapting the recipe changes what you add to the dough.
Use the format specified in your recipe. Only use a different preparation method if the recipe gives you instructions for it.
PLUS milk chocolate-covered kruidnoten are a finished product made with milk chocolate, not a substitute for cocoa powder or a chocolate bar.
Choose them as a ready-to-eat snack, or if your recipe specifically calls for ready-made kruidnoten as a topping.
Baker’s salt contains iodine, but according to the Netherlands Nutrition Centre, bakers aren’t required to use it. So this tells you nothing about the salt in a specific baked product or in your own recipe.
If you want to know what type of salt was used, check the product’s ingredients information or the packaging of the salt you’re adding yourself.
These examples will help you distinguish between product formats and claims. Check the packaging of the product you choose; a mention here doesn’t mean it’s available on Joybuy.
A chocolate range to consider if you’re looking for a bar with a Fairtrade claim.
The product pages mentioned offer several options with a Fairtrade Cacao claim: cocoa powder, a dark chocolate bar and chocolate-covered kruidnoten.
A seasonal chocolate range to consider if you’re looking for chocolate around the Sinterklaas period.
Worth considering if you’re looking for ontbijtkoek alongside your baking ingredients, but not an obvious choice for Fairtrade chocolate.
This cocoa powder is right for recipes that call for powder. To check whether it’s the Fairtrade option you’re looking for, read the claim and any accompanying explanation on the packaging.
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For recipes that call for cocoa powder; don’t use it instead of a chocolate bar without adapting the recipe.
Size: 125 g. Check the packaging to see which Fairtrade claim and explanation apply to this product.
No, you can’t necessarily assume that for a product made from several ingredients. Fairtrade International advises you to read the back of the packaging if there’s an arrow next to the mark. It will explain which ingredients and sourcing method the claim refers to.
Choose cocoa powder when your recipe calls for it in the dough. The PLUS product page states that Fairtrade Original Cocoa Powder contains Fairtrade Cacao under the mass balance principle; don’t replace a specified quantity of chocolate bar with powder without adapting the recipe.
No, not as a direct substitute. The ingredients list for Peijnenburg Ontbijtkoek Naturel at Jumbo includes rye flour and spices, but no cocoa. Choose ontbijtkoek as a separate product and follow the ingredients in your recipe for the Dutch spiced biscuits.
Always check the packaging of the kruidnoten you’re buying. The PLUS milk chocolate-covered kruidnoten described contain wheat, milk and soya; also check the current list of ingredients that the product may contain.
No, don’t assume you have to use iodised baker’s salt for Dutch spiced biscuits. According to the Netherlands Nutrition Centre, bakers aren’t required to use baker’s salt. Check the ingredients information to find out what salt is used in a specific product.
